Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy
Jobs / Job page
Insurance Content Writing Associate image - Rise Careers
Job details

Insurance Content Writing Associate

The work we do has an impact on millions of lives, and you can be a part of it.

We help protect our customers against life’s uncertainties. Regardless of where you work within the company, you’ll be helping provide protection and peace of mind when our customers need it most.


This role requires an experienced and well-versed writer who loves to translate technical, complex information and insurance regulations into easy-to-understand, meaningful content to educate in a relatable and relevant way. This position acts as the Content Marketing expert for Paid Family & Medical Leave (PFML), writing for multiple channels – from blog posts to in-depth guides, from infographics to video scripts.


Responsibilities:
  • Create content that is strategy-driven and reflective of the company's tone and voice.
  • Write well-crafted, accurate, and easy-to-understand content about Paid Family & Medical Leave (PFML), tailoring the message to be on point for our different channels and relevant for specific audience segments with varying degrees of industry. knowledge.
  • Channels include, for example, blog, in-depth guides, emails, advertising, brochures, videos, web, etc.
  • Collaborate with Product and other stakeholders during content creation.
  • Collaborate with our SEO expert on content opportunities.
  • Collaborate with Marketing Team on implementation.
  • Stay on top of PFML developments and industry trends and gain additional marketing content development knowledge.
  • Contribute to editorial planning and our editorial calendar.
  • Support setting up of blog posts in our content management system, as needed.
  • Assists with general copy editing and proofreading as requested .
  • Facilitate approvals, and record keeping for job file/audit purposes.
  • Other department efforts as needed.


Qualifications
  • Bachelor’s Degree
  • At least 2 years of related work experience post graduation.
  • Prior experience in the insurance industry, particularly employee benefits, strongly preferred.
  • Understanding of statutory benefit insurance or other highly regulated industry preferred
  • Familiarity NY Advertising Regulations ideal.
  • Solid MS Office experience.
  • Excellent writing, grammar, and proofreading skills
  • Strong analytical and comprehension skills paired with ability to distill and simplify complex information
  • Highly detail-oriented and organized individual 
  • Ability to work under minimal guidance and manage multiple projects simultaneously, while meeting deadlines.
  • Collaborate well with team members and coordinate internal stakeholders 
  • Exemplary work ethic and follow-through with results 
  • Quick learner who can take on to new challenges easily 
  • Proactive drive for continuous improvement and getting things done more efficiently


$51,000 - $71,000 a year
Protective’s targeted salary range for this position is $51k to $71k. Actual salaries may vary depending on factors, including but not limited to, job location, skills, and experience. The range listed is just one component of Protective’s total compensation package for employees. 
This position also offers additional incentive opportunities through an annual incentive based on individual and Company performance.

Employee Benefits:  

We aim to protect our employees' wellbeing through a broad benefits offering. For example, we protect physical wellbeing through health, dental and vision insurance. We protect mental wellbeing through mental health benefits and an employee assistance program. We protect time away from work with a variety of paid time away benefits (e.g., paid time off, paid parental leave, short-term disability, and a cultural observance day). We protect financial wellbeing through contributions to healthcare accounts, a pension plan, and a 401(k) plan with Company matching. All employees are encouraged to protect their overall wellbeing by engaging in ProHealth Rewards, Protective’s platform to improve wellbeing while earning cash rewards.  

 

Eligibility for certain benefits may vary by position in accordance with the terms of the Company’s benefit plans.


Diversity and Inclusion:

At Protective, we are committed to providing an inclusive culture where all employees are able to fully contribute and thrive. Our goal is to grow and develop our people, attract diverse talent and support strong, diverse communities.


We support diversity, equity, and inclusion by working to develop a culture of inclusion and belonging led by leaders who develop potential and embrace all skills and abilities. Our aim is to create an equitable environment for all leaders and employees that will drive performance and impact business strategy. In this way, we can increase overall diversity for leadership roles and pipelines of talent by maturing our hiring practices, robust development opportunities and focus on retention of key talent.


We are proud to be an equal opportunity employer committed to being inclusive and attracting, retaining, and growing the talents of a diverse and inclusive workforce.


Accommodations for Applicants with a Disability:

If you require an accommodation to complete the application and recruitment process due to a disability, please email martina.winston@protective.com.This information will be held in confidence and used only to determine an appropriate accommodation for the application and recruitment process.

Please note that the above email is solely for individuals with disabilities requesting an accommodation.  General employment questions should not be sent through this process.

Average salary estimate

$61000 / YEARLY (est.)
min
max
$51000K
$71000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Insurance Content Writing Associate, Protective

Are you an experienced writer with a passion for making complex insurance topics easy to understand and engaging? Join Protective as an Insurance Content Writing Associate and play a pivotal role in shaping content that educates and guides our customers through the maze of Paid Family & Medical Leave (PFML) information. As you work from the comfort of your home, your creativity will shine as you produce everything from blog posts and in-depth guides to infographics and video scripts. This isn't just any content; it's strategy-driven and reflective of Protective's unique tone and voice, crafted specifically for our diverse audience segments. You'll collaborate with various teams, including Product and Marketing, to ensure that every piece of content is accurate and maximizes its impact. Not only will you stay ahead of industry trends, but your input will help contribute to editorial planning and our content calendar. To thrive in this role, a Bachelor’s degree and at least two years of relevant experience are required, as well as a deep understanding of statutory benefit insurance. You'll need excellent writing skills and an ability to simplify complex messages, ensuring clarity and purpose. If you're detail-oriented, organized, and ready to take on new challenges, this could be the next step in your career journey with us.

Frequently Asked Questions (FAQs) for Insurance Content Writing Associate Role at Protective
What are the main responsibilities of an Insurance Content Writing Associate at Protective?

As an Insurance Content Writing Associate at Protective, your primary responsibilities include creating high-quality and accurate content related to Paid Family & Medical Leave (PFML). You will write for multiple channels like blogs, in-depth guides, emails, and advertising materials, ensuring that the content resonates with diverse audience segments. Collaboration is key, as you'll work with Product and Marketing teams to align content with strategy and voice. Additionally, staying informed about industry trends and contributing to the editorial calendar are essential aspects of the role.

Join Rise to see the full answer
What qualifications are required for the Insurance Content Writing Associate position at Protective?

To qualify for the Insurance Content Writing Associate role at Protective, you should have a Bachelor's Degree and a minimum of two years of writing experience in a related field. Experience in the insurance industry, especially in employee benefits, is strongly preferred. You should also have a solid understanding of statutory benefit insurance and familiarity with NY Advertising Regulations is ideal. Strong writing, grammar, and analytical skills are essential for this position.

Join Rise to see the full answer
How does Protective support the professional growth of its Insurance Content Writing Associates?

Protective is committed to the professional development of its Insurance Content Writing Associates. The company encourages continuous learning by providing opportunities to gain insights into PFML developments and industry trends. As part of a collaborative environment, associates are involved in editorial planning and have access to valuable resources that can enhance their marketing content development skills. Additionally, employees can engage in programs like ProHealth Rewards, aimed at supporting overall well-being.

Join Rise to see the full answer
What kind of content will I create as an Insurance Content Writing Associate at Protective?

In your role as an Insurance Content Writing Associate at Protective, you will create a diverse range of content focused primarily on Paid Family & Medical Leave (PFML). This includes writing informative and engaging blog posts, comprehensive guides, visually appealing infographics, and video scripts. Your content needs to be strategy-driven and tailored for different channels, ensuring it meets the needs of our varied audiences, from those with no industry background to seasoned professionals.

Join Rise to see the full answer
What is Protective’s approach to diversity and inclusion in the workplace?

Protective takes a strong stance on diversity and inclusion, aiming to create a culture where all employees can thrive. Through robust hiring practices and development opportunities, they focus on attracting and retaining a diverse workforce. The company supports an inclusive environment led by leaders committed to fostering potential and embracing all abilities. Protective is proud to be an equal opportunity employer, dedicated to maturing leadership diversity and enhancing employee engagement and retention.

Join Rise to see the full answer
Common Interview Questions for Insurance Content Writing Associate
Can you describe your experience with writing about insurance topics?

When answering this question, highlight specific projects where you translated complex insurance concepts into easily digestible content. Mention any relevant roles you've held and the types of audiences you engaged with. Aim to showcase your understanding of industry terms and your ability to clarify these for diverse readers.

Join Rise to see the full answer
How do you approach creating content for different platforms?

Discuss your strategy for tailoring content to suit various channels—like blogs versus social media. Emphasize your flexible writing style and how you adapt messaging for specific audiences. Mention any tools or frameworks you use to ensure consistency while still catering to the unique demands of each platform.

Join Rise to see the full answer
What strategies do you use to stay updated on industry trends?

Illustrate your proactive approach by mentioning specific resources you follow, like industry publications, webinars, and online communities. Detail how you integrate these insights into your writing or content strategy, ensuring your work is relevant and timely.

Join Rise to see the full answer
Can you share a time when you had to collaborate with a team for a project?

Provide an example from your past where teamwork was crucial. Discuss the roles of the team members involved, your collaborative process, and the outcome. Highlight your communication skills and how you contributed to the project’s success.

Join Rise to see the full answer
How do you ensure your writing is clear and accessible to all readers?

Explain your methods for simplifying complex information, such as the use of plain language, structural clarity, and visuals. Share techniques you utilize to check for comprehension, such as seeking feedback from non-experts or using readability assessments.

Join Rise to see the full answer
What do you believe is the most important aspect of content marketing in the insurance industry?

Your response should reflect an understanding of the insurance landscape. Emphasize the importance of clarity, trust, and audience engagement in content marketing. Discuss how content can educate consumers and build relationships, making it essential for customer retention.

Join Rise to see the full answer
What tools do you use for content management and SEO?

Mention specific tools you are familiar with, like content management systems (CMS), SEO analytics tools, or social media management platforms. Talk about how you leverage these tools to optimize your content and track its performance.

Join Rise to see the full answer
Describe a time you received constructive criticism. How did you respond?

Outline an example where you received feedback on your writing. Share how you approached the criticism positively, what changes you implemented, and how it ultimately improved your work, showcasing your growth mindset.

Join Rise to see the full answer
How do you manage tight deadlines while maintaining content quality?

Highlight your time management skills and organizational strategies, like prioritizing tasks or breaking down projects into manageable parts. Discuss your commitment to quality and how you ensure that even under pressure, you deliver well-researched and polished content.

Join Rise to see the full answer
What will you contribute to Protective as an Insurance Content Writing Associate?

Focus on your unique skills and experiences that align closely with Protective's mission and values. Discuss how your past work has prepared you to contribute distinct insights and an ability to engage audiences, ultimately enhancing the company's content strategy.

Join Rise to see the full answer
Similar Jobs
Photo of the Rise User
Posted 14 days ago
Posted 8 days ago
Photo of the Rise User
Posted yesterday
Inclusive & Diverse
Diversity of Opinions
Passion for Exploration
Dare to be Different
Empathetic
Growth & Learning
Paid Holidays
Medical Insurance
Equity
401K Matching
Learning & Development
Social Gatherings
Flex-Friendly
Maternity Leave
Paternity Leave
Sabbatical
Photo of the Rise User
Posted 7 days ago
Photo of the Rise User
Prophecy Remote Palo Alto (Remote)
Posted 8 days ago

Founded in 1907, Protective Life is a financial service holding company that specializes in full life insurance. Protective Life is located in Alabama.

49 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
INDUSTRY
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
January 11, 2025

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!