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Director - Digital Media Sales

Company Description

RRD is a leading global provider of marketing, packaging, print, and supply chain solutions that elevate engagement across the complete customer journey. The company offers the industry’s most trusted portfolio of creative execution and world-wide business process consulting, with services designed to lower environmental impact. With 22,000 clients, including 93% of the Fortune 100, and 32,000 employees across 28 countries, RRD brings the expertise, execution, and scale designed to transform customer touchpoints into meaningful moments of impact.

Job Description

The Director of Sales is responsible for achieving and exceeding revenue and operating goals for an assigned territory through management of all resources. This role involves leading and mentoring a team of sales professionals, managing key accounts, and driving revenue growth. (Please note that this role is not tied to an office, but candidate will need to work in the New York City area.  Compensation will include salary + commission.)

Key Responsibilities:

Sales Strategy Execution  

  • Execute sales strategy to maintain and grow the region and key accounts.

  • Achieve and surpass assigned revenue targets.

  • Ensure sellers meet prospecting and new business development expectations.

  • Direct the team to utilize data and insights for selling, focusing on integrated/omni-channel solutions that align with clients' initiatives.

  • Guide and mentor the team on selling with insights, crafting compelling narratives, and proposing innovative omni-channel solutions to clients.

  • Oversee the entire sales process, ensuring overall success and clear understanding among associates.

  • Participate in key account and new business meetings, fostering strong relationships with key clients.

  • Comprehend and clearly communicate all aspects of the business to internal and external stakeholders.

  • Ensure that support departments are properly engaged and fulfilling the needs of the sales team.

Team Management & Mentorship

  • Provide strategic insights and support to all Sales Associates.

  • Ensure all associates meet and exceed their revenue targets and performance goals.

  • Proactively identify underperformance in relation to expected KPIs and collaborate with employees to set clear goals and strategies for improvement.

  • Formally address performance issues promptly and effectively to ensure necessary improvements are made. 

  • Develop and mentor sales associates toward achieving their individual career goals.

  • Mentor New Business Development, Sales Executives, and Sales Managers by fostering their growth, enhancing their vertical expertise, managing accounts, and driving new business opportunities.

  • Identify employee knowledge and skill gaps, ensuring they receive the necessary training and upskilling.

  • Foster strategic relationships between digital and print sellers to deliver omni-channel solutions.

Operational Excellence

  • Ensure accountability for maintaining data across revenue reporting systems, enabling internal stakeholders to accurately understand and manage the business's performance. Ensure all sales activities are accurately recorded in Salesforce.com.

  • Maintain excellent understanding and utilization of all revenue, team performance, and activity tools and reports to effectively coach the team and provide accurate feedback to senior leadership.

  • Support and implement new products, technology and strategies as rolled out to the sales organization.

  • Provide feedback to senior management on industry trends, strategies and challenges.

  • Establish/maintain working relationships with internal cross-functional partners.

Qualifications

Education & Knowledge

  • Bachelor’s degree preferably in the fields of Business, Marketing, or Communications; or equivalent combination of education and experience

  • Working knowledge of Salesforce.com and Microsoft Office

Experience, Skills & Compentencies

  • 10+ years successful sales experience and required proficiency in:

    • Digital Media, Marketing, Advertising space

    • Skilled at selling through creating a compelling vision or story

    • Highly effective at utilization of data and insights as a selling tool

    • Prospecting/new business development

    • Account management

    • Selling multiple / integrated products

  • 3+ years leadership experience

  • 5+ years digital media/product experience

  • Ability to effectively coach to success

  • Proven sales experience including lead generation, solution selling and closing sales.

  • Adapt to change including the market, products and internal company initiatives

  • Excellent communication (written and verbal) and interpersonal skills

  • Ability to mentor sales associates to success through effective coaching

  • Organized, detail-oriented and thorough approach to all responsibilities 

  • Consistent track record of success in achieving and exceeding annual quota and business objectives

Communication & Contacts

  • Communication with clients and internal co-workers – all levels of management, business leadership, customers, suppliers and other internal/external entities as required.

  • Highly effective at presentations.

Decision Making Scope

  • Autonomous decision-making authority.

  • Requires broad conceptual judgment and ability to deal with complex factors.

  • Ability to bring out-of-box recommendations to clients and areas that support sales (ie: targeting, marketing and pricing).

Other

Travel required.  Perform additional responsibilities as assigned.  

Additional Information

All your information will be kept confidential according to EEO guidelines.

The national pay range for this role is $150,000 to $165,000 / year. The pay range may be slightly lower or higher based on the geographic location of the hired employee. The actual pay offered may vary based upon, but not limited to: education, skills, experience, proficiency, performance, shift and location. In addition to base salary, depending on the role, the total compensation package may also include participation in a bonus, commission or incentive program. RRD offers benefits including medical, dental, and vision coverage, paid time off, disability insurance, 401(k) with match, life insurance and other voluntary supplemental insurance coverages, plus tuition assistance, maternity leave, adoption assistance, and employer/partner discounts.

#LI-Sales

#LI-RRD

RRD is an Equal Opportunity Employer, including disability/veterans

Average salary estimate

$157500 / YEARLY (est.)
min
max
$150000K
$165000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director - Digital Media Sales, RR Donnelley

Join RRD as the Director of Digital Media Sales in New York City, a vibrant hub for innovation and creativity! In this pivotal role, you'll drive revenue growth by leading a talented team of sales professionals and managing key accounts. Your mission? Exceed revenue goals and make a difference in the lives of your clients through tailored solutions in the digital media landscape. At RRD, which serves 93% of the Fortune 100, you'll put your strategic mindset to work, utilizing data insights to develop compelling narratives that resonate with clients. Not just a role, this is an opportunity to mentor and guide others, ensuring your team meets and surpasses their targets. You'll enjoy a wide scope of responsibilities, from executing sales strategies to maintaining operational excellence—it’s about achieving success together. With a competitive salary plus commission, we believe in rewarding hard work. Here at RRD, we’re more than just a company; we’re a community dedicated to transforming how businesses engage with their customers while being mindful of our environmental impact. If you're ready to make meaningful moments happen in the customer journey, we want to hear from you!

Frequently Asked Questions (FAQs) for Director - Digital Media Sales Role at RR Donnelley
What are the key responsibilities of the Director - Digital Media Sales at RRD?

The Director - Digital Media Sales at RRD is tasked with executing sales strategies, achieving revenue targets, mentoring a team of sales professionals, and managing key accounts. This role involves guiding the team to leverage data and insights for selling and ensuring all sales activities are accurately recorded.

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What qualifications do I need for the Director - Digital Media Sales position at RRD?

Applicants must have a Bachelor's degree in Business, Marketing, or Communications, along with over 10 years of successful sales experience. Additionally, three years of leadership experience and proficiency in digital media and integrated sales solutions are essential.

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How does RRD support the growth of its Sales Associates?

At RRD, the Director - Digital Media Sales plays a crucial role in providing strategic insights, mentoring associates, and facilitating training to enhance skills and knowledge, ensuring that all associates are set up for success to meet and exceed their performance goals.

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What is the salary range for the Director - Digital Media Sales role at RRD?

The national pay range for the Director - Digital Media Sales role at RRD is between $150,000 and $165,000 per year, depending on experience and location. In addition, there's potential for bonuses or commissions based on performance.

Join Rise to see the full answer
What kind of work culture can I expect at RRD as the Director - Digital Media Sales?

RRD fosters a collaborative and innovative work culture. As the Director - Digital Media Sales, you will be part of a community that values engagement, mentorship, and professional growth, all while making a positive impact through marketing and solutions.

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Common Interview Questions for Director - Digital Media Sales
Can you describe a successful sales strategy you implemented in your previous role?

Choose an example that showcases your analytical skills and understanding of the market. Explain the strategy, its execution, and the results, including how it impacted revenue growth or client relationships.

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How do you keep your sales team motivated and engaged?

Discuss the importance of setting clear goals, recognizing achievements, and fostering a supportive team environment. Provide suggestions on regular check-ins, team-building activities, and celebrating success together.

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What methods do you use for prospecting new business?

Describe your approach to research, networking, and outreach. Highlight the importance of building relationships and utilizing data-driven insights to identify prospective clients effectively.

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How do you manage key accounts to ensure client satisfaction?

Talk about building strong relationships, understanding client needs, and providing proactive solutions. Mention regular check-ins and feedback loops to maintain open communication and address any areas of concern.

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What experience do you have with digital media sales?

Provide details of your hands-on experience in the digital media space, including successful projects or campaigns you've led, demonstrating your understanding of industry trends and client requirements.

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Can you give an example of how you have used data insights in your sales approach?

Share a specific scenario where you leveraged data analytics to inform your selling strategy, showing the impact on creating value for your clients and achieving sales goals.

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How do you handle underperforming team members?

Explain your method for identifying performance issues, the importance of open communication, setting actionable goals, and providing the necessary training to help them improve.

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What key leadership qualities do you possess as a Director of Sales?

Discuss traits like effective communication, empathy, strategic thinking, and the ability to inspire and motivate others to foster a high-performing team environment.

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How do you keep up with industry trends and changes in the market?

Emphasize your proactive approach to continuous learning, such as attending industry webinars, conferences, reading relevant articles, and networking with other professionals.

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Why do you want to work for RRD as the Director of Digital Media Sales?

Align your response with RRD's mission and values, discussing how your skills and experience match their needs while expressing a genuine interest in contributing to their growth and success.

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RRD (R.R. Donnelley) provides businesses with advertising and marketing products and services. Some of their offerings include digital print materials, data management, business support, and more. This company is headquartered in Chicago, Illinois...

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Full-time, hybrid
DATE POSTED
January 9, 2025

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