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Community Relations Counselor - High Compensation for Motivated Sales Professionals-Must have Senior Living Experience - job 1 of 2

Company Description

Do you have HEART? We are looking for individuals who can embrace our mission to purposely brighten and enrich the lives of those we serve with HEART; Hospitality, Excellence, Appreciation, Respect & Teamwork. 

Job Description

Position Summary: 
This position is responsible for leasing apartments and achieving move in goals. The individual will maintain a positive image of the community with referral sources, residents, and staff personnel. They report to the Community Relations Director.


Essential Functions:
• Meet all expectations of meaningful contacts, leases and occupancy.
• Respond and follow-up with all walk-ins, phone-ins, mail-ins timely and appropriately.
• Secure the required number of budgeted move ins and achieve net gains each month
• Develop and maintain a good working relationship with residents, families and 
professional providers of care. 
• Participate in the community outreach program to generate the necessary number of referrals to reach sales goals.
• Participate in weekend call coverage in Manager Rotation unless they have a standing 
schedule that already encompasses one or more weekend day. 
• Keep Director of Sales and Marketing and the Executive Director informed of all sales 
activity daily.
• Assure every alternative is considered before closing a lead. 
• Maintain a working knowledge of all software programs.
• Treat each inquiry with value.
• Meet all expectations of occupancy and budget.
• Maintain confidentiality of all pertinent information.
• Comply with all Senior Lifestyle Policies, cities, state, and federal regulations pertaining to Residents’ accounts as it relates to Medicare, third party billing, etc.
• Interact professionally and effectively with all levels of the organization, residents, family members, etc.
• Perform other duties as assigned.

Qualifications

Qualifications/Skills/Educational Requirements:
Level of Formal Education: Bachelor’s degree from a four-year college or university, or one to two years’ experience and or training, or equivalent of education and experience
Area of Study: N/A
Years of Experience: Entry-level (0-3 years)/ Mid-level (3-5 years)
Type of Experience: Previous sales/admission experience in senior living
Special Certifications: N/A
Language Skills: N/A
Technical Competencies: Keep informed of all trends, developments, concepts and 
techniques in his/her field that affect product
Skills and Ability:
• Possess strong organizational skills.
• Ability to multi-task and meet deadlines.
Sales Counselor 
Information Systems: Maintain a working knowledge of all software programs. Proficiency in CRM systems 
Personal Attributes: Develop and maintain a good working relationship with residents, families and professional providers of care

Additional Information

Senior Lifestyle offers a comprehensive benefits plan to eligible team members including health, dental, vision, retirement benefits, short-term disability, long-term disability, and paid time off. All Senior Lifestyle positions are eligible to use DailyPay, an application that allows you to access your earned but unpaid wages before your next payday. Senior Lifestyle requires proof of COVID-19 vaccination for all employees because of our commitment to the health and safety of our residents, their family members, and all of our team members. Accommodations and state exclusions may apply. 

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CEO of Senior Lifestyle
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Jon DeLuca
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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Community Relations Counselor - High Compensation for Motivated Sales Professionals-Must have Senior Living Experience, Senior Lifestyle

At Senior Lifestyle, we’re searching for a passionate Community Relations Counselor who thrives on making a difference in the lives of seniors and their families. Located at 230 W Galbraith Rd, Cincinnati, OH, this role involves actively leasing apartments and achieving move-in goals within our vibrant community. As a Community Relations Counselor, you will play a key role in maintaining positive relations with residents, referral sources, and staff, ensuring their experiences are enriched with our core values of HEART—Hospitality, Excellence, Appreciation, Respect, and Teamwork. Your day-to-day will involve engaging with prospective residents through various channels including walk-ins and phone inquiries, while also maintaining open communication with the Community Relations Director. We need a proactive individual who can cultivate strong relationships with families and professional providers, participate in community outreach, and contribute to our team's overall success. If you sparkle in a sales environment and are motivated to meet occupancy goals in an exciting and fulfilling setting, we’d love for you to join our team and help brighten lives in our senior living community. Don’t miss out on the chance to be part of something meaningful while enjoying competitive compensation and comprehensive benefits!

Frequently Asked Questions (FAQs) for Community Relations Counselor - High Compensation for Motivated Sales Professionals-Must have Senior Living Experience Role at Senior Lifestyle
What are the primary responsibilities of a Community Relations Counselor at Senior Lifestyle?

As a Community Relations Counselor at Senior Lifestyle, your main responsibilities include leasing apartments and meeting move-in goals, maintaining a positive community image, and responding promptly to inquiries from potential residents. You will also develop relationships with families and referral sources while participating in outreach programs to generate leads.

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What qualifications do I need to become a Community Relations Counselor at Senior Lifestyle?

To qualify for the Community Relations Counselor position at Senior Lifestyle, you typically need a Bachelor's degree or equivalent experience in sales or admissions focused on senior living. Experience in this field will be beneficial, especially in building relationships with families and understanding their needs.

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How does the Community Relations Counselor contribute to the sales goals at Senior Lifestyle?

The Community Relations Counselor contributes to sales goals by securing budgeted move-ins and generating referrals through community outreach. By actively engaging with potential residents and their families, you will help foster relationships that lead to occupancy increases and enhanced community reputation.

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What type of training and support does Senior Lifestyle provide for Community Relations Counselors?

Senior Lifestyle offers extensive training and support for Community Relations Counselors, which includes keeping you informed on trends in the senior living market, ensuring proficiency in CRM software, and enhancing your skills to meet sales and occupancy expectations effectively.

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What benefits can I expect as a Community Relations Counselor with Senior Lifestyle?

As a Community Relations Counselor at Senior Lifestyle, you will enjoy a comprehensive benefits package, including health, dental, and vision insurance, retirement benefits, paid time off, and access to DailyPay. This ensures you have the necessary support to thrive in your role while caring for senior residents.

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Common Interview Questions for Community Relations Counselor - High Compensation for Motivated Sales Professionals-Must have Senior Living Experience
What strategies would you use to achieve your sales goals as a Community Relations Counselor?

Share specific methodologies such as relationship building with residents and families, leveraging CRM tools for tracking leads, and participating in community outreach initiatives. Be prepared to explain how these strategies contributed to previous sales successes.

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Can you describe how you would handle a difficult conversation with a potential resident or family member?

Discuss the importance of empathy and clear communication. Provide an example from your past where you successfully navigated a challenge, focusing on your problem-solving skills and commitment to understanding the individual's concerns.

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How do you stay organized and manage multiple leads in a fast-paced environment?

Explain the systems you use to prioritize tasks and manage time effectively. Mention any CRM or tracking tools you're familiar with and how they help you keep your pipeline organized.

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What experience do you have with community outreach and generating referrals?

Detail your past experiences in outreach efforts, including successful campaigns or strategies that led to increased referrals. Emphasize relationship-building with local healthcare providers and community organizations.

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Why are you passionate about working in senior living?

Share personal experiences or values that draw you to senior living, focusing on the fulfillment that comes from enriching the lives of seniors and providing support to families. Authenticity will resonate strongly with interviewers.

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How would you maintain a positive community image as a Community Relations Counselor?

Talk about the importance of professional interactions with residents, families, and staff, and detail how you would actively encourage positive communication and feedback to foster a welcoming atmosphere.

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Describe a time when you exceeded sales expectations. What was your approach?

Provide a concrete example where your strategy led to measurable success in meeting or exceeding sales goals. Highlight key skills, your proactive approach, and your response to challenges.

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What do you consider essential skills for a Community Relations Counselor?

List skills such as strong communication, empathy, organizational skills, and proficiency with sales tools, providing examples of how you have demonstrated these in your work.

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How do you ensure compliance with regulations in a senior living environment?

Discuss your understanding of relevant regulations and emphasize your commitment to ongoing education in compliance matters, including how you would stay informed about any changes in policies or regulations.

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How would you approach a potential resident who is hesitant to make a decision?

Describe your empathetic approach, offering support and reassurance. Discuss techniques to clarify their concerns and provide them with information that could help facilitate their decision-making process.

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Every day Senior Lifestyle's caring team members purposefully brighten and enrich the lives of those we serve with dedication to our Core Values: HEART - Hospitality, Excellence, Appreciation, Respect and Teamwork.

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Full-time, on-site
DATE POSTED
December 24, 2024

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