Manager, Paid Search - Pharma Media

About us:

Spring & Bond is a digital media agency and consultancy specializing in helping pharmaceutical and medical device manufacturers create robust, omnichannel media strategies for both healthcare professionals (HCPs) and consumer audiences. We emphasize transparency and client empowerment through comprehensive services, including customer journey planning, media strategy and activation, technology evaluation, in-house capability development, and training.

What you’ll do:

The Manager will oversee the execution and optimization of digital advertising campaigns across paid search platforms. This role involves enhancing client relationships through proactive and professional communication, as well as gaining a thorough understanding of the client's business to deliver added value.

Your Responsibilities:

• Oversee key account campaigns, ensuring effective execution and continuous optimization

• Launch, monitor, and adjust real-time bidding, paid search, and paid social media campaigns, working under the guidance of the Senior Manager to meet objectives

• Manage daily campaign activities, ensuring client KPIs are achieved across all media channels

• Support client services by testing and reviewing creative assets, pacing, delivery, and performance metrics

• Address technical issues, buying discrepancies, and reporting errors as they arise

• Provide regular reports and updates to both internal and external clients

• Collaborate with the analytics team to evaluate campaign performance and develop actionable insights and recommendations

• Stay current with optimization algorithms and their applications.

Your experience:

• Bachelor's Degree

• 3 - 5 years experience in digital media buying required

• Understands the basics of digital media, including SEM, Programmatic, Social, etc.

• Strong analytical mindset and creative problem-solving skills

• Advanced Excel skills, intermediate PowerPoint, Microsoft Word & Google Suite skills

• Ability to self-manage under deadlines

• Experience with the following marketing platforms:

  • Google Ads

  • Microsoft Ad (Bing)

Benefits:

• Remote-first team environment

• Coverage for medical, dental, and vision insurance for you and your dependents

• Disability insurance plan 

• Matching 401K 

• Parental leave 

• Other fun health & wellness perks

Spring & Bond is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Spring & Bond is a woman-owned business.

Not everyone will match the above qualifications 100%. If your experiences don’t perfectly align, but you think you’d be a great addition to our team, we’d still love to hear from you.