Student Marketing Manager

About Us 

Stride Funding is a venture-backed, mission-driven startup transforming access to education and career pathways. We are revolutionizing the way employers attract and retain critical talent, while simultaneously tackling the student debt crisis. (Yep, we think BIG.) Our innovative platform meaningfully connects employers, educational institutions, and diverse talent to drive mutual benefit—using accessible education financing as the thread. We like to think of ourselves as more than a fintech; we’re a catalyst for economic mobility. 

A Forbes Fintech 50 company, portfolio company of SHRM (Society of Human Resource Management — the largest HR organization out there!) and recipient of “Startup of the Year” by StartUp Boston, Stride is driven by our commitment to social impact and innovation. We are reshaping the future of the workforce one opportunity at a time. Join us on our journey to give power to learners and unlock fulfilling careers that drive positive change in their communities and beyond.

What We Need

We are seeking a dynamic Student Marketing Manager to lead our efforts in marketing employer-sponsored loan programs directly to students and universities. This role is crucial for generating student leads and guiding them through the conversion funnel, ultimately fulfilling student volume to drive success for our employer clients.

• Develop and execute targeted marketing strategies to attract students to our employer-sponsored loan programs.
• Manage all stages of the lead generation process, from initial contact through conversion, using both digital and traditional marketing channels.
• Work closely with marketing, partnerships, and compliance teams to create engaging materials that resonate with student audiences, including emails, newsletters, social media posts, and promotional videos.
• Monitor and analyze market trends and student feedback to continuously improve our marketing approaches.
• Collaborate with cross-functional teams, including sales and product development, to align marketing strategies with company goals and ensure a seamless student experience.
• Track marketing campaign performance and student engagement metrics, adjusting strategies as necessary to maximize conversion rates.
• Provide ongoing support and communication to students throughout the conversion funnel to ensure they are informed, engaged, and motivated to participate in our programs.

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• 5+ years of experience in marketing, ideally with a focus on student or educational marketing.
• Strong understanding of digital marketing tools and platforms, including CRM systems, email marketing software, and social media management.
• Excellent communication and interpersonal skills, with a knack for persuasive and clear messaging.
• Proven ability to manage multiple projects simultaneously in a fast-paced environment.
• Creative thinker with strong problem-solving skills and the ability to adapt to changing priorities and deadlines.Passionate about education and the role it plays in career development.

• Competitive cash and equity compensation
•  Attractive incentive compensation structure
• Health benefits (health & dental), 401k
• Commuter benefits
• Flexible PTO policy
• Opportunities to grow and perform in a fast-paced environment alongside a stellar team.

If you are a highly driven individual with a passion for technology, and you thrive in a dynamic and fast-paced environment, we want to hear from you! Join us in revolutionizing the workforce solution industry and making a meaningful impact on businesses worldwide. Apply now to be a part of our growing team!

We are committed to creating a diverse and inclusive workplace where all employees feel valued, respected, and empowered to contribute their unique perspectives and talents. Stride is an equal opportunity employer and prohibits discrimination and harassment of any kind. We embrace diversity and are dedicated to providing equal employment opportunities to all individuals regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law.