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Senior Marketing Graphic Designer

**This is an onsite position with relocation assistance available for non-local candidates.

Overview

In this role, you'll take full ownership of the creative process, partnering with marketing to conceptualize visual campaigns, develop assets across multiple channels, and analyze performance to iterate designs.

Beyond just designing, you'll be a key strategic partner, providing valuable visual insights and contributing to the overall marketing strategy. We need someone who can translate marketing objectives into design concepts, use data and analytics to inform creative testing, evaluate performance, and optimize designs for maximum impact.

The ideal candidate thrives in a collaborative environment, brings fresh perspectives to creative challenges, and has a proven track record of creating design systems that scale across multiple campaigns and platforms. You'll have the opportunity to shape our visual strategy while working directly with various stakeholders to ensure our creative assets not only have a strong visual presence but also drive measurable business results.

What You'll Be Doing

  • Take full ownership of the design lifecycle, from initial concept and design to ongoing iteration and improvement.

  • Partner closely with sales and marketing teams to strategically align visual design with campaign goals and brand messaging, contributing to the overall campaign strategy.

  • Design landing pages, sales funnels, and key website pages with a focus on driving conversions and achieving specific marketing goals.

  • Design static ad graphics for paid marketing campaigns across platforms such as Facebook Ads, LinkedIn Ads, and Google Ads.

  • Develop visually appealing digital downloads and print marketing materials, including lead magnets, e-books, guides, and other resources.

  • Continuously iterate on winning design concepts, using data analytics to inform future creative testing strategies maximizing the effectiveness of your designs.

  • Actively participate in campaign brainstorming sessions, contributing design concepts, visual ideas, and feedback.

  • Maintain organized design files, templates, and asset libraries, ensuring efficient access and collaboration for the team.

Who You Are

  • You bring 4+ years of hands-on experience in performance-focused digital design, with a strong portfolio of direct-response campaigns and expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.

  • Your portfolio is up-to-date and reflects your commitment to high-quality, detail-oriented design.

  • You are a highly organized and efficient designer that thrives in fast-paced environments working both independently and as part of a team.

  • You’re proficient with Adobe Photoshop, Illustrator, InDesign, and Figma.

  • You are a team player who excels in collaborative environments, working effectively with cross-functional teams, providing clarity in communication, and contributing to project success.

  • You actively seek constructive feedback and use it as a tool in the iterative design process to continually optimize the performance of your designs.

  • You have a relentless drive to be a leader in design, proactively seeking opportunities to learn new skills, stay ahead of emerging design trends, and always experimenting with new approaches.

Compensation & Benefits

  • 100% Company Paid Health/Vision/Dental

  • 4% 401K Match

  • Generous Paid Time Off

  • Paid Parental Leave for New Parents

  • Relocation & Moving Assistance

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Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Marketing Graphic Designer, Talent Disruptors

Welcome to the exciting opportunity for a Senior Marketing Graphic Designer at our innovative company located in vibrant Atlanta! In this challenging role, you'll step into the forefront of our creative process, collaborating closely with the marketing team to transform bold ideas into stunning visual campaigns. Your journey will involve developing eye-catching assets across various channels while analyzing performance metrics to continuously iterate and refine your designs. It's not just about creating; you'll become a strategic partner, integrating marketing objectives into compelling design concepts. We’re looking for an enthusiastic individual who thrives in a collaborative environment and can bring fresh insights to our visual storytelling. With over four years of hands-on experience in performance-focused digital design, you'll have the freedom to shape our visual strategy, ensuring that every graphic not only shines but drives significant business results. If you have a knack for crafting designs that enhance landing pages, create engaging ad graphics, and produce captivating printed materials in platforms like Facebook and Google Ads, we want you on our team! Plus, with relocation assistance available, we encourage non-local candidates to apply and explore the opportunity to grow within our dynamic work culture. Join us in creating visually impactful campaigns that resonate with our audience and elevate our brand!

Frequently Asked Questions (FAQs) for Senior Marketing Graphic Designer Role at Talent Disruptors
What are the responsibilities of a Senior Marketing Graphic Designer at the company?

As a Senior Marketing Graphic Designer, you will own the design lifecycle from concept to iteration. You'll partner with sales and marketing teams to align visual designs with campaign goals, create landing pages and ad graphics across multiple platforms, and use analytics to optimize designs for better performance. You’ll also actively participate in brainstorming sessions, maintain organized design files, and create print materials, ensuring a seamless creative process.

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What qualifications do I need to apply for the Senior Marketing Graphic Designer position?

To apply for the Senior Marketing Graphic Designer role, you should have at least four years of hands-on experience in performance-driven digital design. You should also have a strong portfolio that showcases your capabilities in direct-response campaigns, along with expert proficiency in Adobe Creative Suite and Figma. Strong organization skills and the ability to thrive in a fast-paced team environment are essential.

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What kind of projects will I work on as a Senior Marketing Graphic Designer?

In the Senior Marketing Graphic Designer role, you'll work on diverse projects that include designing landing pages, sales funnels, and various online and print marketing materials. Your designs will contribute to key marketing campaigns, such as lead magnets, e-books, and ad graphics for platforms like Facebook, LinkedIn, and Google Ads, focusing on driving conversions and brand visibility.

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Is there any relocation assistance for the Senior Marketing Graphic Designer position?

Yes, we offer relocation assistance for non-local candidates for the Senior Marketing Graphic Designer position. This is part of our commitment to ensure a smooth transition for talented individuals who want to join our dynamic team in Atlanta.

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What benefits can I expect as a Senior Marketing Graphic Designer at the company?

As a Senior Marketing Graphic Designer, you can expect comprehensive benefits including 100% company-paid health, vision, and dental insurance, a 4% 401K match, generous paid time off, and paid parental leave. We also support professional growth and provide relocation and moving assistance for eligible candidates.

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Common Interview Questions for Senior Marketing Graphic Designer
Can you describe your design process as a Senior Marketing Graphic Designer?

When answering this question, highlight your systematic approach to design. Talk about how you start with understanding the marketing objectives, brainstorm ideas, create initial concepts, seek feedback, and iterate based on performance data to produce final designs.

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How do you evaluate the success of your designs?

Describe the metrics or KPIs you use to assess the effectiveness of your designs. Mention how you analyze engagement, conversion rates, and user feedback to inform your design iterations and improve future campaigns.

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How do you handle feedback on your designs from team members or stakeholders?

Share your approach to accepting constructive criticism, emphasizing your openness to collaboration and growth. Explain how you use feedback as a tool for refining your designs and achieving better results.

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What tools and software do you utilize in your design process?

Discuss the specific design tools you're proficient in, such as Adobe Creative Suite and Figma. Mention how you leverage these tools for various aspects of your design process, from initial mockups to final edits.

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Can you give an example of a successful campaign you've worked on?

When answering, outline a specific project, your role in it, and the strategies you implemented. Highlight the positive outcomes, such as increased engagement or conversions, and what metrics you used to measure success.

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How do you stay updated on design trends?

Convey your passion for design by discussing the blogs, podcasts, and platforms you follow to keep up with emerging trends. Mention any communities or networks that you engage with to learn from peers in the industry.

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How do you approach collaboration with marketing and sales teams?

Explain your communication and teamwork strategies. Emphasize the importance of aligning visual design with marketing messages and how you involve various departments in the brainstorming process to ensure cohesive campaigns.

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What do you consider when designing for different digital platforms?

Talk about how responsiveness and platform-specific requirements affect your design decisions. Discuss your experiences adapting designs for different screen sizes and user behaviors across various platforms.

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How do you ensure your designs are aligned with brand guidelines?

Share your process for familiarizing yourself with brand guidelines and how you incorporate them into your design work. Outline your methods for maintaining brand consistency across all marketing materials.

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What motivates you as a Senior Marketing Graphic Designer?

Reflect on your passion for creativity, the satisfaction of seeing your designs impact business success, and your commitment to lifelong learning in the design field. Discuss how these motivators inspire you to push the boundaries of your work.

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Full-time, on-site
DATE POSTED
January 10, 2025

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