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Senior Product Marketing Manager

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Talkiatry is seeking a Senior Product Marketing Manager to join our growing team. This critical role will focus on driving growth through our referral and partnerships pillars, which includes collaborating with referring providers, health systems, and other strategic partners. You’ll be responsible for developing and executing marketing strategies that drive referrals, improve partner engagement, and expand Talkiatry’s reach. This role is critical in expanding access to high-quality mental healthcare by integrating our practice into the broader healthcare ecosystem.

About Talkiatry:

Talkiatry transforms psychiatry with accessible, human, and responsible care. We’re a national mental health practice co-founded by a patient and a triple-board-certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment.

60% of adults in the U.S. with a diagnosable mental illness go untreated every year because care is inaccessible, while 45% of clinicians are out of network with insurers because reimbursement rates are low, and paperwork is unduly burdensome. With innovative technology and a human-centered philosophy, we provide patients with the care they need—and allow psychiatrists to focus on why they got into medicine.

You will:

Develop & execute referral and partnership marketing strategies to expand Talkiatry’s provider and partner network.
Define compelling messaging & positioning for referring providers, health systems, and strategic partners.
Collaborate cross-functionally with partnerships, product, and clinical teams to enhance the provider referral experience.
Lead go-to-market execution for new partnership initiatives, including announcements, onboarding experiences, and engagement campaigns.
Create scalable marketing resources to support the partnerships and account management teams.
Leverage market research & audience insights to refine messaging and optimize partner marketing programs.
Track and analyze key performance metrics, such as provider penetration, referral retention, and partner NPS, to measure impact and optimize strategies.

You have:

Bachelor’s degree or equivalent experience.
5+ years in product marketing, partner marketing, or a similar role—preferably in healthcare, SaaS, or a high-growth environment.
Exceptional communication & storytelling skills, with the ability to craft compelling narratives for diverse audiences.
Deep expertise in go-to-market strategy, product positioning, and messaging development.
Strong analytical mindset, with the ability to measure marketing impact and leverage data for optimization.
Collaborative, adaptable, and able to thrive in a fast-paced, cross-functional environment.
A passion for expanding access to high-quality mental healthcare.

Why Talkiatry:

Top-notch team: we're a diverse, experienced group motivated to make a difference in mental health care
Collaborative environment: be part of building something from the ground up at a fast-paced startup
Flexible location: work where you want to, either remotely across the U.S. or from our HQ in NYC
Excellent benefits: medical, dental, vision, effective day 1 of employment, 401K with match, generous PTO plus paid holidays, paid parental leave, and more!
Grow your career with us: hone your skills and build new ones with our Learning team as Talkiatry expands.
It all comes back to care: we’re a mental health company, and we put our team’s well-being first

$150,000 - $200,000 a year

Compensation range for this position is $150,000 to $200,000 and up to a 10% performance bonus, depending on experience; actual compensation will be dependent upon the specific role, location, as well as the individual’s qualifications, experience, skills and certifications.

Talkiatry participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please visit the following: EVerify Participation & IER Right to Work.

At Talkiatry, we are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience. We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us.

We encourage all qualified candidates to apply regardless of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status.

Talkiatry Glassdoor Company Review

2.8

Talkiatry DE&I Review

3.6

CEO of Talkiatry

Robert Krayn and Georgia Gaveras, DO

Approve of CEO

Average salary estimate

$175000 / YEARLY (est.)

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$150000K

$200000K

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What You Should Know About Senior Product Marketing Manager, Talkiatry

Talkiatry is excited to welcome a Senior Product Marketing Manager to our expanding team! This remote role is integral in driving our growth through strategic partnerships and referrals. You’ll have the opportunity to collaborate with referring providers, health systems, and other partners, crafting and executing marketing strategies that boost engagement and expand our reach. At Talkiatry, we are passionate about transforming mental health care to improve access and quality for everyone. This position involves defining compelling messaging tailored for various audiences and working closely with cross-functional teams to enhance the provider experience. From leading go-to-market executions for new partnership initiatives to creating marketing resources that support our account management teams, your contributions will be vital. With 5+ years in product marketing or partner marketing within the healthcare or SaaS sector, you’ll bring exceptional storytelling skills that resonate with diverse audiences. You will analyze key performance metrics to refine strategies and ensure a high-impact marketing plan. Join a top-notch team that thrives in a collaborative, fast-paced startup environment, flexible working arrangements, and a commitment to our team’s well-being. If you have a passion for making mental health care accessible, we’d love to hear from you. So, are you ready to dive into this exciting role and help change lives for the better?

Frequently Asked Questions (FAQs) for Senior Product Marketing Manager Role at Talkiatry

What are the primary responsibilities of the Senior Product Marketing Manager at Talkiatry?

The Senior Product Marketing Manager at Talkiatry is responsible for developing and executing marketing strategies to enhance our referral and partnership channels. This includes crafting compelling messaging for providers and health systems, collaborating cross-functionally to improve provider referral experiences, and leading go-to-market initiatives for new partnership launches. The role is vital in expanding Talkiatry’s reach and improving access to mental health care.