(Senior) Data Analyst - Product - 7 Months Maternity Cover

As a (Senior) Data Analyst - Product at Taxfix Group, the main responsibilities include analyzing customer behavior to provide actionable insights that influence product decisions, driving product experiments through A/B testing and tracking, and creating dashboards and metrics to ensure stakeholders can access data easily.

To qualify for the (Senior) Data Analyst - Product position at Taxfix Group, you should have at least 2 years of experience in turning data into insights within an online business environment, hands-on experience with product analytics, excellent SQL skills, and knowledge of data visualization tools like Looker, Mixpanel, or Tableau.

Taxfix Group offers a generous learning budget for personal and professional development, along with guidance from internal learning and development experts, ensuring that every (Senior) Data Analyst is supported in enhancing their skills and career growth.

The work culture at Taxfix Group is inclusive and collaborative, promoting open communication among a team of diverse professionals. As a (Senior) Data Analyst, you will be able to participate in regular social events and tech meetups that foster a sense of community and teamwork.

The role of a (Senior) Data Analyst - Product at Taxfix Group significantly impacts the company's product direction by driving data-informed decisions that directly affect customer experiences and ultimately contribute to the overall success of our innovative tax filing solutions.

When analyzing customer behavior, I start by identifying key metrics that align with our business goals. I utilize various data analytics tools to gather quantifiable insights and perform A/B testing to measure differences in user interactions, ultimately making recommendations that enhance the product experience.

I have extensive experience in A/B testing, where I define clear objectives before testing. To determine success, I analyze the results based on defined KPIs, such as conversion rates or engagement levels, and ensure that the findings are communicated clearly to stakeholders.

Effective communication of data insights involves tailoring the presentation to suit the audience. I focus on visual storytelling using dashboards and visuals, ensuring that relevant stakeholders understand the implications of the data and can act upon the insights provided.

In a previous role, I found through analysis that a particular feature was seldom used. After presenting this insight, the team decided to pivot resources towards developing a functionality that aligned better with user needs, ultimately improving user engagement and satisfaction.

I prefer tools like Looker and Tableau for data visualization because they provide powerful capabilities to build interactive dashboards that can be customized to meet diverse stakeholder needs, enhancing data exploration and facilitating insights dissemination.

I stay updated with data analytics trends by following reputable blogs and industry publications, attending webinars, and participating in online forums. This helps me learn about new tools, techniques, and best practices that I can apply to my work.

If my analysis doesn’t align with stakeholder expectations, I first seek to understand their objectives better. I then validate my findings, explore additional data if necessary, and engage in open dialogue to align our understanding and adjust the analysis to meet their needs.

To manage tight deadlines, I prioritize tasks based on impact and complexity, focusing on the most critical analyses first. I make efficient use of automated tools to streamline data cleansing and reporting processes, ensuring timely delivery without sacrificing quality.

In my previous position, I actively participated in data democratization efforts by developing training sessions for stakeholders, helping them understand how to use data visualization tools. This fostered a culture of data-driven decision-making across the organization.

To advocate for a data-centric culture at Taxfix Group, I would facilitate knowledge-sharing workshops, create user-friendly dashboards for various teams, and promote the success stories derived from data-driven decisions to illustrate the value of utilizing data effectively.