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Senior Manager - Customer Experience

Overview

At TDS Telecom, connecting people is at the heart of everything we do. We are forward thinkers who leverage cutting-edge fiber internet technology to strengthen communities. We are dedicated to excellence, which drives us to succeed together, creating a better world through meaningful connections. Ready to make an impact? 

 

We have an exciting, newly created Sr. Manager – Customer Experience opportunity at TDS.  This position is a pivotal leadership role responsible for the strategic development and execution of our Customer Experience (CX) initiatives. This position will drive the transformation of customer interactions, ensuring exceptional satisfaction, ease, and loyalty. The Sr. Manager – Customer Experience will act as the primary advocate for the customer, leveraging insights and data to influence cross-functional teams and senior leadership. This role demands a visionary leader who can navigate complex projects, foster collaboration, and deliver measurable improvements in customer experience.

 

NOTE: Although our preferred candidate would reside within a reasonable commuting distance of Madison, WI, this position can work remotely in any of the 40+ states in which TDS Telecom operates.  

Responsibilities

  • Lead the analysis of current customer journeys to uncover strategic opportunities for improvement and innovation, develop and implement comprehensive strategies to enhance customer satisfaction and loyalty, and utilize insights from fiber broadband customers to design tailored experiences that meet their unique needs and expectations.
  • Guide the progress of CX initiatives by leading the CX Core Team and driving collaboration with key stakeholders. Prioritize and oversee CX projects, ensuring alignment with strategic business goals. Develop tactical plans, establish timelines, assign responsibilities, and ensure timely execution. Provide executive oversight on business case development and strategic decision-making.
  • Partner with senior leaders across Sales, Service, Marketing, and Operations to ensure a seamless and integrated customer experience. Lead and mentor high-performing teams, driving a culture of customer-centricity and excellence. Collaborate with network engineering and technical support teams to ensure the delivery of reliable and high-quality services.
  • Establish robust methods for collecting and analyzing customer feedback to measure key performance indicators (KPIs) related to satisfaction, retention, and loyalty. Deliver regular reports and presentations to senior management, offering actionable insights to improve KPIs. Partner with the Marketing Research team to leverage Experience Management programs and advanced analytics for data-driven decision-making. Monitor and optimize KPIs such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), Customer Effort Score (CES), Customer Churn Rate, and Customer Retention.

Qualifications

Required Qualifications:

  • Bachelor's Degree -OR- 4+ years professional work experience.
  • 5+ years’ leadership experience.
  • 7+ years’ experience in customer experience strategy development.

Other Qualifications:

  • Bachelor’s degree in Marketing or Business Administration preferred.
  • Experience within the telecommunications industry preferred.
  • Demonstrated ability to lead cross-functional teams, and manage large-scale initiatives that enhance customer satisfaction and drive revenue
  • Proven track record of driving customer-centric initiatives and achieving significant, measurable results.
  • Strong analytical skills to interpret market data and make data-driven decisions.
  • Experience effectively communicating and presenting to stakeholders at various levels.

Do you meet the Required Qualifications but are unsure if your experience aligns with the Other Qualifications? We encourage you to apply! Research shows that many candidates hesitate to apply unless they meet 100% of the qualifications, even when they possess the skills and experience needed to succeed in the role. Experience and skills come in many forms, and they may not always match exactly what’s listed on paper, but they can still lead to success. If you meet the Required Qualifications and believe you have the potential to thrive in this role, we encourage you to apply today! 

 

Benefits 

 

We believe in taking care of our team, which is why we offer comprehensive benefits to support your health, financial well-being, and overall happiness. Join us and experience a work environment where your well-being is a top priority! 

 

Associates scheduled to work 20 or more hours per week have access to: 

  • Medical Coverage 
  • Dental Coverage 
  • Vision Coverage 
  • Life Insurance 
  • 401(k) Plan 
  • Generous Vacation & Paid Sick Leave 
  • Seven Paid National Holidays & One Floating Holiday 
  • Paid Parental Leave (6 weeks after 12 months of employment) 
  • Adoption & Surrogacy Assistance 
  • Employee Assistance & Wellness Programs 

 

Associates working 30 or more hours per week additionally have access to: 

  • Short-Term & Long-Term Disability 
  • TDS Service Discounts 
  • Education Assistance 
  • Paid Volunteer Time 

In addition to these benefits, all associates will have the opportunity to participate in our Associate Resource Groups, which are designed to encourage community and facilitate professional development. To learn more, click here. 

 

Who is TDS Telecom? 

TDS Telecom provides high-speed internet, TV entertainment, and phone services to a diverse range of communities, including small to mid-sized urban, suburban, and rural areas across the U.S. With over 50 years of experience, TDS is committed to building and expanding fiber optic networks that bring cutting-edge connectivity to neighborhoods nationwide. Serving over 1 million connections, our mission is to create a better world by delivering innovative communication solutions that enhance the way people live, work, and connect. Visit tdstelecom.com to learn more!  

 

At TDS, we are committed to Equal Employment Opportunity (EEO) and value the diversity of our workforce. We consider all qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by law. 

 

Pay Transparency 

The listed pay range reflects the minimum and maximum base salary. Actual offers will be based on factors such as skills, qualifications, experience, location, and role-specific competencies. Some positions may also offer additional compensation, such as bonuses or equity awards. 

Pay Range (Hr./Yr.)

$112,100.00/Yr. - $/Yr.
What You Should Know About Senior Manager - Customer Experience, TDS Telecom

At TDS Telecom, our mission revolves around connecting people and enhancing communities through advanced fiber internet technology. We're excited to announce the opening for a Senior Manager - Customer Experience role that offers a unique opportunity to drive transformative customer-centric initiatives. In this pivotal position, you'll lead a passionate team that strives to create exceptional customer experiences, ensuring satisfaction and loyalty among our valued users. Your role will involve analyzing customer journeys, identifying strategic improvement opportunities, and developing comprehensive strategies to elevate customer satisfaction. As the primary advocate for our customers, you'll partner with senior leaders throughout Sales, Service, Marketing, and Operations, collaborating to guarantee that every interaction reflects our commitment to excellence. You'll guide complex CX projects, mentor talented teams, and bring innovative concepts to life, all while leveraging insightful data and analytics. If you're ready to make a meaningful impact in a dynamic environment, the Senior Manager - Customer Experience role at TDS Telecom is your chance to shine.

Frequently Asked Questions (FAQs) for Senior Manager - Customer Experience Role at TDS Telecom
What are the responsibilities of the Senior Manager - Customer Experience at TDS Telecom?

The Senior Manager - Customer Experience at TDS Telecom is responsible for transforming customer interactions and enhancing satisfaction levels. This role includes analyzing current customer journeys to identify improvement opportunities, developing strategies to boost customer retention and loyalty, and leading the CX Core Team to ensure effective collaboration with various stakeholders. Additionally, the Senior Manager will oversee CX projects and work closely with senior leaders across departments to create an integrated customer experience.

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What qualifications are required for the Senior Manager - Customer Experience position at TDS Telecom?

To qualify for the Senior Manager - Customer Experience role at TDS Telecom, candidates must hold a Bachelor's Degree or equivalent professional experience, along with at least 5 years of leadership experience and 7 years in customer experience strategy development. A background in the telecommunications industry and strong analytical skills are preferred, but candidates who meet the required qualifications are encouraged to apply regardless of meeting all preferred qualifications.

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What skills are important for a Senior Manager - Customer Experience at TDS Telecom?

Key skills for a Senior Manager - Customer Experience at TDS Telecom include the ability to lead cross-functional teams effectively, strong analytical capabilities for interpreting market data, and exceptional communication skills for engaging with stakeholders at various levels. Additionally, experience in project management, customer-centric initiative development, and proven results in enhancing customer satisfaction metrics are crucial for success in this role.

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How does TDS Telecom prioritize customer experience in the Senior Manager role?

At TDS Telecom, the Senior Manager - Customer Experience plays a critical role in driving customer-centric initiatives. This position involves establishing robust methods for collecting customer feedback, analyzing key performance indicators like NPS and CSAT, and leveraging insights to inform decision-making. The Senior Manager will work collaboratively with various departments to ensure every aspect of the customer journey reflects our commitment to exceptional service and satisfaction.

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What benefits does TDS Telecom offer for the Senior Manager - Customer Experience position?

TDS Telecom values its employees and offers a comprehensive benefits package for the Senior Manager - Customer Experience position. This includes medical, dental, and vision coverage, life insurance, a 401(k) plan, generous vacation and paid sick leave, and support for work-life balance through various wellness programs. Additionally, employees who work over 30 hours a week can access further benefits such as short-term and long-term disability insurance, education assistance, and paid volunteer time.

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Common Interview Questions for Senior Manager - Customer Experience
What strategies would you implement as a Senior Manager - Customer Experience to enhance customer satisfaction?

When asked about strategies to enhance customer satisfaction, it's important to discuss your approach to analyzing customer journeys, collecting feedback, and leveraging data to inform improvements. Highlight specific methodologies you would consider, such as utilizing Net Promoter Scores, conducting regular surveys, and engaging directly with customers to gain insights. Emphasize how you'll partner with other departments to ensure a cohesive customer experience.

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Can you describe a successful customer experience initiative you led and the impact it had?

In your response, provide a specific example of a customer experience initiative you've led in the past. Discuss the challenges you faced, the steps you took to implement the initiative, and the measurable impact it had on customer satisfaction or retention rates. Make sure to highlight the collaborative efforts with cross-functional teams and the data-driven decisions that guided your strategy.

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How do you measure the effectiveness of customer experience initiatives?

To measure the effectiveness of customer experience initiatives, discuss the various KPIs you would monitor, such as Customer Satisfaction Score (CSAT), Customer Effort Score (CES), and Net Promoter Score (NPS). Explain your approach to collecting data, analyzing trends, and using those insights to refine initiatives. Emphasize the importance of creating reports for stakeholders to show tangible results.

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How would you handle a situation where customer feedback suggests a serious issue with our service?

In such situations, it's crucial to demonstrate proactivity and transparency. Describe your approach to gathering all relevant data to understand the issue fully, communicating the matter to your team and leaders promptly, and working collaboratively to develop action plans. Emphasize the importance of communicating with customers about how you're addressing their concerns to rebuild trust.

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What role does technology play in enhancing customer experience for a telecommunications company?

Discuss how technology can streamline customer interactions, improve service reliability, and enable data collection for personalized experiences. Highlight specific tools like customer relationship management (CRM) systems, chatbots, and analytics software that can be utilized to enhance responsiveness and gather valuable insights for improvement.

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Can you provide an example of how you’ve advocated for customers in a previous role?

Share a detailed example where you acted as a customer advocate. Highlight how you identified discrepancies between customer expectations and service delivery, the steps you took to address those discrepancies, and the positive outcomes that resulted from your advocacy. Emphasize your commitment to fostering a customer-centric culture.

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How do you motivate a team to prioritize customer experience?

To motivate your team, discuss strategies that involve setting clear goals related to customer satisfaction, recognizing and rewarding team contributions, and creating an inclusive and open environment for sharing ideas. Explain how you’d foster a shared vision of excellent service within your team, backed by data and success stories.

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What do you consider the most pressing challenges facing customer experience management today?

Identify key challenges such as the rapidly changing expectations of customers, the increasing importance of personalized experiences, and the critical need for seamless omnichannel interactions. Provide ideas on how you would address these challenges, focusing on data analytics and cross-functional collaboration to develop effective strategies.

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Describe your experience leading cross-functional teams in customer experience projects.

When discussing your experience with leading cross-functional teams, highlight specific projects where you successfully collaborated with departments like marketing, sales, and technical support. Focus on your leadership style, communication strategies, and the outcomes achieved through collective efforts, emphasizing the importance of teamwork in enhancing customer experiences.

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What do you believe sets TDS Telecom apart in terms of customer experience?

In response to this question, demonstrate your understanding of TDS Telecom's mission and values, particularly around community engagement and innovative technology. Discuss how these factors can contribute to superior customer experiences and how you would leverage TDS Telecom's strengths in your role to further enhance customers' perceptions and loyalty.

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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
April 22, 2025

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