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Marketing Associate

Marketing Associate

(German-speaker) 

Freelance, Remote - Africa

About Us:

At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.

You will work with a fast-growing company transforming the professional beauty industry with innovative, premium gel nail products. Known for their sustainability and cutting-edge design, the brand empowers salon professionals while setting new standards in the beauty market.

Responsibilities:

  • Localized Marketing: Adapt English social media posts and ads for German audiences using tools like Canva or Adobe AI.

  • Brand Ambassador Management: Oversee existing ambassadors, manage campaign briefings, ensure adherence to marketing standards, and onboard new ambassadors.

  • Product Launches: Set up shop systems (Prestashop/Big Commerce), translate product descriptions, localize content, and manage email campaigns (Mailchimp).

  • Community Engagement: Handle social media interactions (YouTube, Instagram, Facebook, TikTok) and assist with customer support during peak periods using existing FAQs.

  • B2B Partnerships: Maintain relationships with retail stores and cross-selling partners through regular updates and calls.

  • Forecasting & Analysis: Support order planning by analyzing past sales data and forecasting future demand using Excel.

Requirements:

  • 3–5 years of marketing experience, ideally in the beauty/nails industry and B2B environments.

  • Fluent German (C2) and English (C1), with excellent written and verbal communication skills.

  • Expertise in Meta Business Manager, Instagram, YouTube, and email marketing platforms like Mailchimp.

  • Proficiency in Adobe Illustrator, Photoshop, Microsoft Word, PowerPoint, and Excel.

  • Familiarity with Prestashop and Big Commerce is a plus.

  • Passion for beauty, fashion, and design, with a proactive, entrepreneurial attitude.

This is your chance to make a meaningful impact in a fast-paced and creative environment. Apply now and join a team that’s shaping the future of beauty!

At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.

What You Should Know About Marketing Associate, The Global Talent Co.

Looking for an exciting opportunity to make an impact in the beauty industry? The Global Talent Co. is on the hunt for a passionate Marketing Associate (German-Speaker) to join our freelancing team in Cape Town, or anywhere in Africa! In this role, you will dive into the dynamic world of marketing, working with an innovative company that specializes in premium gel nail products. You’ll be responsible for localizing marketing content and engaging with our German-speaking audience through captivating social media posts and targeted ads. Your expertise in managing brand ambassadors and organizing product launches will be crucial in ensuring our campaigns resonate across borders. Community engagement is also in your wheelhouse as you’ll handle social media interactions and provide stellar customer support. Plus, you’ll have the chance to analyze sales data and forecast trends, all while flexing your skills with tools like Excel and social platforms. If you possess 3–5 years of marketing experience, particularly in the beauty or nails sector, along with fluency in both German and English, we want to hear from you! This is an amazing chance to join a fast-paced team and contribute to setting new standards in the beauty market. Embrace your entrepreneurial spirit and help us shape the future of beauty. Ready to embark on this journey? Apply now!

Frequently Asked Questions (FAQs) for Marketing Associate Role at The Global Talent Co.
What are the responsibilities of a Marketing Associate (German-Speaker) at The Global Talent Co.?

As a Marketing Associate (German-Speaker) at The Global Talent Co., your primary responsibilities include localizing marketing content for German audiences, managing brand ambassadors, handling product launches, and engaging with the community on various social media platforms. You’ll also maintain B2B partnerships and assist with order planning by analyzing sales data to forecast demand.

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What qualifications are required for the Marketing Associate position at The Global Talent Co.?

To qualify for the Marketing Associate (German-Speaker) position at The Global Talent Co., candidates should have 3–5 years of marketing experience, particularly in the beauty or nails industry. Fluency in German (C2) and English (C1) is essential, alongside proficiency in tools like Meta Business Manager, Mailchimp, and Adobe design software.

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What marketing platforms should a Marketing Associate (German-Speaker) be familiar with?

A Marketing Associate (German-Speaker) at The Global Talent Co. should be familiar with various marketing platforms such as Meta Business Manager, Instagram, YouTube, and email marketing tools like Mailchimp. Knowledge of Prestashop and Big Commerce would be a bonus.

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How does The Global Talent Co. support its Marketing Associates in their roles?

The Global Talent Co. supports its Marketing Associates by providing a collaborative environment with access to a community of over 25,000 marketing professionals. The company also encourages career growth through exposure to innovative projects in the beauty industry and opportunities to work with leading technology companies.

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What is the work environment like for a Marketing Associate at The Global Talent Co.?

The work environment for a Marketing Associate (German-Speaker) at The Global Talent Co. is fast-paced and creative, allowing you to make a significant impact in a dynamic industry. You’ll collaborate with a passionate team dedicated to transforming beauty standards while having the flexibility to work remotely from anywhere in Africa.

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Common Interview Questions for Marketing Associate
Can you explain your experience in localized marketing?

When answering this question, describe specific instances where you localized marketing campaigns for different audiences, highlighting the tools you used, challenges you faced, and the impact your work had on engagement and conversions.

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How do you manage brand ambassador relationships?

Discuss your approach to brand ambassador management, including how you set expectations, maintain communication, and ensure that ambassadors align with marketing goals. Provide examples of success stories.

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What strategies would you employ for a product launch?

Outline the steps you would take for an effective product launch, from conducting market research, creating localized content, setting up shop systems, to promotional strategies. Mention any successful launches you have managed in the past.

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Describe your experience with social media engagement.

Share your social media strategies, emphasizing any specific platforms you excel at. Include examples of campaigns you've managed, how you interacted with users, and the results you achieved through community engagement.

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What role does data analysis play in your marketing efforts?

Explain how you use data analysis to inform your marketing strategies, mentioning tools you utilize to collect and analyze data. Provide examples of how data analysis has shaped your past marketing decisions.

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How do you handle customer support during peak periods?

Detail your approach to customer support during busy times, including your strategies for prioritizing inquiries, using FAQs effectively, and maintaining customer satisfaction. Highlight any tools or systems you’ve implemented.

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How familiar are you with Meta Business Manager and its features?

Discuss your experience with Meta Business Manager, detailing specific campaigns you've managed, tools you've utilized within the platform, and how this tool has contributed to your overall marketing success.

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Can you provide an example of a successful email marketing campaign you designed?

Share the details of a successful email marketing campaign, outlining your objectives, design process, segmentation strategies, and the results achieved. Illustrate your understanding of best practices in email marketing.

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What is your process for analyzing past sales data to forecast future demand?

Explain the steps you take to analyze past sales data and how this information helps inform demand forecasting. Be sure to mention any specific tools or methodologies you’ve found effective.

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How do you stay updated on beauty industry trends?

Describe the methods you use to stay informed about beauty industry trends, such as following industry publications, attending events, and engaging with professional communities, demonstrating your commitment to staying ahead in the field.

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EMPLOYMENT TYPE
Freelance, remote
DATE POSTED
December 17, 2024

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