Regional Traffic Manager

As a Regional Traffic Manager at Townsquare Media Broadcasting, LLC, your main responsibilities include managing commercial traffic logs, maximizing inventory, reconciling broadcast logs, processing production orders, and uploading scripts for co-op clients. You will also need to monitor sellout percentages and ensure efficient communication between sales management and advertisers.

To qualify as a Regional Traffic Manager at Townsquare Media, you should be team-oriented, have strong computer and organizational skills, and excel in a multi-tasking environment. Familiarity with WideOrbit or similar broadcast inventory management software is preferred. Additionally, prior production or broadcasting experience is beneficial.

For the Regional Traffic Manager role at Townsquare Media Broadcasting, LLC, expertise in WideOrbit software is crucial for scheduling inventory effectively. Familiarity with other programs such as AmperWave and vCreative can also be advantageous, helping you manage commercial traffic logs and optimize station revenue.

The work environment for a Regional Traffic Manager at Townsquare Media is casual yet high-energy. You'll be part of a supportive team that values professional growth and collaboration. Our company culture encourages innovative thinking and problem-solving while providing a platform for upward mobility.

Townsquare Media offers a comprehensive benefits package for its Regional Traffic Manager, including three weeks of PTO, medical, dental, and vision insurance, a 401(k) retirement plan, pet insurance, and time off for volunteering. The position also allows for competitive salary packages, bonus programs, and company discounts.

To manage commercial traffic logs effectively, I would apply advanced scheduling techniques in WideOrbit, prioritize clear communication with sales, and consistently monitor performance metrics. It's crucial to stay organized and proactively resolve any discrepancies to ensure seamless operations.

In previous roles, I've utilized WideOrbit software to schedule inventory, input commercial orders, and resolve scheduling conflicts. I am proficient in generating reports from the system to analyze revenue performance, which has helped in optimizing on-air logs effectively.

Once, I faced a scheduling conflict that could have affected a major advertiser's placement. I quickly assessed the situation, communicated with the sales team, and adjusted the logs to accommodate the change while ensuring minimal disruption to revenue flow. This proactive approach resulted in a satisfied client and maintained our inventory integrity.

To maximize station revenue, I focus on inventory management, ensuring accurate scheduling and sellout monitoring. Leveraging data analytics to identify high-performing spots and collaborating closely with account executives to facilitate opportunities for advertisers are also key strategies I implement.

I prioritize tasks based on urgency and complexity, remaining calm under pressure. I believe in breaking projects into smaller, manageable parts and utilizing tools for time management, which helps me meet deadlines efficiently.

Communication is essential in my role. It helps to align objectives with the sales team and ensures transparency with advertisers. I make it a priority to provide regular updates and feedback to keep everyone informed and engaged.

Regular reconciliation of broadcast logs is vital to ensure the accuracy of billing, prevent discrepancies, and maximize revenue. It allows for immediate identification of any issues, which can then be addressed promptly to maintain client relationships and operational integrity.

I utilize digital tools to create detailed task lists and calendars, allowing me to prioritize responsibilities and set reminders. A structured approach enables me to track progress and adjust my workload to ensure I stay ahead of deadlines.

My strong analytical skills, coupled with my proficiency in industry-standard software like WideOrbit, position me as a strong candidate. I am organized and thrive in multi-tasking environments while my collaborative spirit helps me work effectively with sales and operational teams.

Building strong relationships with advertisers is about understanding their needs and delivering exceptional service. I would focus on clear communication, timely responses, and the proactive identification of opportunities that align their goals with our station capabilities.