Job details

Senior Product Manager, SEO

About Truv

Truv is revolutionizing the financial data landscape as the safest and most reliable API platform for payroll account access. Our solutions power income & employment verification, direct deposit switching, and beyond. Backed by $30M from Kleiner Perkins and NYCA, we're taking on a $2B legacy market with innovation and customer-centricity. Led by veterans from Apple, Carta, Venmo, MX, and Okta, we're building the future of financial data access.

The Role

We're seeking an experienced SEO Product Manager to drive our organic search strategy and elevate Truv's digital presence. In this fully remote position, you'll work with our cross-functional teams to increase organic traffic, improve search rankings, and strengthen our position as a leader in the financial data API.

Key Responsibilities

Lead the development and execution of Truv's SEO strategy, using data-driven insights to prioritize initiatives that align with our rapid growth trajectory and market expansion goals.Partner with our content and marketing teams to develop SEO-optimized content strategies that showcase our innovative solutions and establish thought leadership in the fintech space. Monitor and analyze SEO performance metrics, preparing regular reports on rankings, organic traffic, and conversion rates while making data-driven recommendations for improvement.

Requirements

3+ years of experience in SEO and product management, with demonstrated success in B2B SaaS or fintech environments
Strong understanding of technical SEO principles, including site architecture, API documentation optimization, and Core Web Vitals
Experience with SEO tools like Ahrefs, SEMrush, Google Search Console, and Google Analytics
Excellent analytical skills with the ability to translate complex data into actionable insights
Strong project management abilities and experience working with distributed teams

Preferred Qualifications

Experience with enterprise-level SEO campaigns in the fintech or API platform space
Familiarity with A/B testing and conversion rate optimization for technical products
Knowledge of programming languages (HTML, CSS, JavaScript) and API documentation best practices
Experience with agile methodologies and rapid-growth environments

Why Truv?

Join a team that's disrupting a $2B market with innovative solutions.
You'll work alongside industry veterans from leading tech companies and have the opportunity to make a significant impact on our growth trajectory.
We value creativity, initiative, and the ability to think strategically about SEO in the context of API and fintech products.
Optimize traffic & growth metrics for Truv's product-led-growth motion. Scale PLG to its own revenue line.

Schedule & Location

100% remote position
Must have overlap with US business hours (8 AM - 3 PM EST)

$60,000 - $85,000 a year

Truv Glassdoor Company Review

3.6

Truv DE&I Review

No rating

CEO of Truv

Unknown name

Approve of CEO

Average salary estimate

$72500 / YEARLY (est.)

min

max

$60000K

$85000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Product Manager, SEO, Truv

At Truv, we're on a mission to transform the financial data landscape, and we're looking for an enthusiastic Senior Product Manager, SEO to join our innovative team. As a fully remote professional based in B.C, Alta, or Ont, you will play a pivotal role in driving our organic search strategy and enhancing our digital footprint. Your primary focus will be to collaborate with cross-functional teams, harnessing data-driven insights to elevate Truv's search rankings and expand our organic traffic. Your expertise in SEO, particularly within B2B SaaS or fintech environments, will be crucial as you lead the development of our SEO initiatives, creating SEO-optimized content strategies that reflect our mission to provide the safest and most reliable API platform for payroll account access. You’ll monitor key performance metrics, assess organic traffic patterns, and prepare insightful reports that will guide our tactical approach. If you're passionate about technical SEO principles and have a knack for transforming complex data into actionable strategies, this role is designed for you. Join us at Truv, where creativity meets tech to redefine income and employment verification solutions, and be a part of our exciting journey to dominate a $2 billion market. Your ideas will help shape our growth, and you'll collaborate closely with industry veterans from renowned tech companies, making a meaningful impact from day one. Ready to step into this dynamic role of Senior Product Manager, SEO? Let's revolutionize the way financial data is accessed together!

Frequently Asked Questions (FAQs) for Senior Product Manager, SEO Role at Truv

What are the main responsibilities of a Senior Product Manager, SEO at Truv?

As a Senior Product Manager, SEO at Truv, you will be responsible for developing and executing comprehensive SEO strategies that align with our business growth. This role involves partnering with marketing and content teams to craft SEO-optimized content, monitoring SEO performance metrics, and providing insightful recommendations to enhance our digital presence. Your leadership will help position Truv as a thought leader in the fintech space.