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Strategic Sales Specialist

Do you have a passion for innovation and problem-solving? At V2, providing speed and direction to our clients' operations is our passion. To do this, we bring together a diverse and remarkable group of world-class consultants, business analysts, and developers with intellectual curiosity, a passion for growth, and the confidence to share modernistic ways of thinking.


We are a team of world-class consultants, business analysts, and developers who solve people, process, technology, and data-related challenges across various industries.We’re seeking a motivated Strategic Sales Specialist to join our team and support top-of-funnel lead generation, marketing automation, and cross-functional collaboration to drive results. As the Strategic Sales Specialist, you’ll be at the forefront of our growth strategy, responsible for generating leads, optimizing outreach efforts, and fostering meaningful connections with prospects. Using a blend of strategic outreach methods and marketing automation tools, you will support the sales pipeline, streamline operations, and contribute to the success of our Sales and Marketing teams.


Lead Generation & Business Development Outreach
  • Proactively identify and engage high-value prospects through multi-channel outreach (email, phone, text, and other platforms).
  • Collaborate with Sales, Marketing, and Business Development to refine lead generation strategies and identify target audiences.
  • Develop and execute personalized outreach sequences, maintaining alignment with V2’s branding and value proposition.
  • Utilize tools like Salesforce, LinkedIn, and data analytics to research and engage with potential clients.
  • Cultivate relationships with prospects to understand their needs and schedule qualified meetings for the Sales team.


Marketing Automation & Engagement Management
  • Leverage Salesforce Account Engagement (formerly Pardot) to build and manage segmentation lists, nurturing campaigns, and automated engagement journeys.
  • Optimize marketing automation workflows, reduce manual tasks, and ensure compliance with data privacy regulations.
  • Monitor campaign performance and implement improvements based on data-driven insights.


Cross-Functional Collaboration to Drive Revenue Growth
  • Work closely with Sales, Marketing, and Leadership to align strategies and ensure smooth handoffs.
  • Share insights on customer needs to enhance sales strategies and improve customer satisfaction.
  • Assist in identifying upselling and cross-selling opportunities while supporting the sales process.
  • Participate in team discussions, industry events, and knowledge-sharing sessions to stay informed on emerging trends.


Data Management & Process Optimization
  • Maintain accurate prospect and client data within Salesforce CRM.
  • Track lead lifecycle metrics and recommend outreach improvements based on performance analysis.
  • Continuously seek ways to enhance tools and workflows for improved efficiency.


Ideal Requirements
  • 2–3 years of marketing automation experience (preferably with Salesforce Account Engagement/Pardot).
  • Familiarity supporting a sales or BDR team in a lead generation capacity.
  • Demonstrated proficiency with marketing automation platforms, CRM systems (Salesforce strongly preferred), and best practices in lead nurturing, segmentation, and multi-channel outreach.
  • Experience with sales engagement tools and multi-touch outreach strategies is highly desirable.
  • Exceptional written and verbal communication skills.
  • Comfortable and strategic on the phone and across digital channels, with the ability to craft compelling messaging for various audiences.
  • Thrives in a dynamic, fast-paced, startup-like environment.
  • Open to feedback, collaborative, and eager to innovate.
  • Adaptable and resourceful, with a willingness to think outside the box and embrace new technologies and strategies.
  • Exhibits curiosity, adaptability, and a willingness to challenge conventional approaches.
  • Committed to continuous improvement and professional growth.


Why Join V2?

We offer a thriving boutique culture that is focused on growing you.  Our JPC (Job-Personal Life-Career) philosophy delivers a healthy balance of personal and professional growth along with our continued investment in your development.  We have a custom-designed goal-setting and coaching solution to help design your path forward in your career, as well as the opportunity to gain certifications across all of our technology partners (including Salesforce, Snowflake, and Tableau).  We offer competitive pay, bonus structure, and benefits package options, all of which focus on personal wellness for our team members.


V2 is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status, or any other characteristic protected by law.

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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Strategic Sales Specialist, V2

Are you ready to take your career to the next level with an exciting opportunity as a Strategic Sales Specialist at V2 in beautiful Miami, FL? If you're passionate about innovation, problem-solving, and driving business success, then we want to hear from you! At V2, we're all about bringing together a diverse group of world-class consultants, business analysts, and developers who strive to solve the toughest challenges in people, process, technology, and data across various industries. As our Strategic Sales Specialist, you will be the heartbeat of our growth strategy, responsible for top-of-funnel lead generation and optimizing outreach efforts. You'll proactively identify and engage high-value prospects using a multi-channel approach, and collaborate closely with our Sales, Marketing, and Business Development teams to refine our lead generation strategies. With your expertise in marketing automation and engagement management, you’ll leverage tools like Salesforce to enhance our marketing campaigns and develop meaningful relationships with potential clients. We're looking for individuals who thrive in a dynamic environment, possess exceptional communication skills, and have a knack for thinking outside the box. If you're ready to make an impact and grow your career while supporting cross-functional collaboration to drive revenue growth, V2 is the perfect place for you. Join us on this journey of innovation and success, and let's achieve greatness together!

Frequently Asked Questions (FAQs) for Strategic Sales Specialist Role at V2
What are the key responsibilities of a Strategic Sales Specialist at V2?

As a Strategic Sales Specialist at V2, your primary responsibilities include generating leads through multi-channel outreach, collaborating with cross-functional teams to optimize lead generation strategies, and managing marketing automation workflows. You'll be engaging with high-value prospects, refining messaging to align with V2’s branding, and utilizing tools like Salesforce to monitor campaign performance and improve outreach efforts.

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What qualifications do I need to apply for the Strategic Sales Specialist position at V2?

To apply for the Strategic Sales Specialist role at V2, you should have 2–3 years of marketing automation experience, preferably with Salesforce Account Engagement. Familiarity with CRM systems, proven experience in lead generation, strong communication skills, and a strategic mindset for both phone and digital outreach are essential qualifications. A willingness to innovate and thrive in a fast-paced environment will also be highly valued.

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What tools and platforms should a Strategic Sales Specialist at V2 be familiar with?

A successful Strategic Sales Specialist at V2 should be proficient in marketing automation platforms such as Salesforce Account Engagement (formerly Pardot), CRM systems (with a focus on Salesforce), and sales engagement tools. Being comfortable with data analytics, email marketing, and multi-channel outreach techniques will also be beneficial.

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How does the Strategic Sales Specialist role contribute to V2's growth?

The Strategic Sales Specialist plays a vital role in V2's growth by generating new leads, optimizing outreach efforts, and maintaining strong relationships with prospects. This position directly influences the sales pipeline and revenue growth by providing valuable insights into customer needs and fostering collaboration between the Sales, Marketing, and Leadership teams.

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What is the work culture like at V2 for the Strategic Sales Specialist?

At V2, the work culture for a Strategic Sales Specialist is vibrant and collaborative, emphasizing personal and professional growth. We promote a boutique culture that encourages diversity and supports team members in achieving a healthy work-life balance. You'll be part of a motivated team passionate about innovation, where feedback is welcomed, and continuous learning is encouraged.

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Common Interview Questions for Strategic Sales Specialist
Can you describe your experience with lead generation strategies as a Strategic Sales Specialist?

When answering this question, highlight specific lead generation strategies you've implemented in previous roles. Discuss the tools you used, such as Salesforce or LinkedIn, and how you measured the success of those strategies. Be sure to mention any collaborative efforts with marketing or sales teams to enhance lead generation.

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How do you approach outreach to high-value prospects?

To approach outreach to high-value prospects, emphasize the importance of research and personalization. Talk about how you develop tailored messaging and utilize a multi-channel approach. Provide examples of successful outreach campaigns you've conducted, showcasing your ability to connect and engage with prospects effectively.

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What marketing automation platforms have you used, and how do you leverage them for engagement?

Discuss your experience with marketing automation platforms, particularly Salesforce Account Engagement. Explain how you use these tools to build segmentation lists, design automated campaigns, and nurture leads. Provide examples of optimizations you’ve made based on campaign performance data to drive better engagement outcomes.

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Describe a time when you effectively collaborated with cross-functional teams.

When answering this question, choose a specific example that illustrates your ability to work with cross-functional teams. Highlight your communication skills, the objectives you worked towards collectively, and the results achieved. This demonstrates your collaborative mindset and ability to align strategies to drive business success.

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What metrics do you track to measure the success of your lead generation efforts?

Emphasize the key metrics you monitor, such as conversion rates, lead response times, and campaign performance indicators. Discuss how you analyze this data to inform your lead generation strategies, identify areas for improvement, and recommend adjustments to optimize overall outreach effectiveness.

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How do you ensure compliance with data privacy when using marketing automation tools?

When addressing compliance, explain your understanding of data privacy regulations, such as GDPR or CCPA. Outline the steps you take to ensure compliance when managing contacts within marketing automation tools. This might include maintaining data accuracy and transparency in communications.

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Can you share an example of a successful outreach campaign you executed?

Provide a concise overview of a specific outreach campaign you successfully executed. Outline your goals, the steps you took, and the final outcomes. Highlight any creative strategies you employed to engage prospects and how you measured the campaign's success.

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What challenges have you faced in previous sales roles, and how did you overcome them?

Discuss a particular challenge you encountered in a previous sales role, such as difficulty in reaching prospects or achieving targets. Explain the steps you took to overcome this challenge and what you learned from the experience, highlighting your problem-solving skills and resilience.

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How would you adjust your lead generation tactics in a fast-paced environment like V2?

Explain your adaptability and resourcefulness in a fast-paced environment. Discuss how you prioritize tasks, remain focused on objectives, and quickly pivot strategies based on real-time feedback and market changes to ensure lead generation efforts stay effective.

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Why do you want to work as a Strategic Sales Specialist at V2?

When addressing this question, express your enthusiasm for V2's innovative culture and growth philosophy. Highlight how the role aligns with your career aspirations, your passion for collaboration, and your eagerness to contribute to V2's success as a Strategic Sales Specialist.

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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
December 20, 2024

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