Sr. Manager, Event Strategy & Operations - job 17 of 23

The Sr. Manager, Event Strategy & Operations at Visa is responsible for managing the event tech stack, overseeing the event intake and ticketing system, coordinating cross-functional initiatives, and collecting event data for KPI reporting. This role also involves managing complex project initiatives and ensuring effective communication across the organization, making it central to the success of Visa's internal and external events.

Candidates for the Sr. Manager, Event Strategy & Operations role at Visa should possess strong project management skills, excellent organization, and a strategic mindset. Being tech-savvy and knowledgeable about event industry trends is crucial, along with the ability to manage multiple high-priority projects simultaneously and collaborate effectively with various teams throughout the organization.

The Sr. Manager, Event Strategy & Operations plays a pivotal role in driving the ongoing development of Visa's Event & Experience Center of Excellence by acting as a thought partner in developing strategies that enhance the organization’s event offerings. This includes leveraging event data to optimize performance and shape future event initiatives.

Success in the Sr. Manager, Event Strategy & Operations role at Visa hinges on being a strategic thinker, strong organizer, and an effective collaborator. Building relationships across different levels of the organization is vital, as well as having a customer service-driven approach and the ability to synthesize inputs for successful project outcomes.

The work environment for the Sr. Manager, Event Strategy & Operations at Visa is hybrid, providing flexibility in work arrangements. This allows professionals to balance their time between collaborating in the office and focusing on projects remotely, helping to create a dynamic and engaging workplace atmosphere.

In managing multiple high-priority events, I would prioritize tasks based on deadlines and impact, develop a detailed project timeline for each event, and utilize project management tools for effective tracking. Regular communication with team members to align responsibilities and expectations is also essential to ensure nothing falls through the cracks.

In my previous role, I organized a major conference that required input from marketing, sales, and IT departments. I facilitated regular cross-functional meetings to ensure all teams were aligned on objectives, timelines, and responsibilities, allowing us to launch a successful event that met all KPIs and stakeholder expectations.

To stay current with event management trends, I regularly attend industry conferences, subscribe to relevant publications, and participate in professional networks. Engaging with peers and thought leaders in the space also helps me gain insights into emerging practices and technologies that enhance event experiences.

I prefer using tools like Asana or Trello for project management, Eventbrite for ticketing, and Google Analytics for tracking event performance. These platforms help streamline workflows, improve collaboration, and inform decision-making through data-driven insights.

I would implement a systematic process for collecting feedback from attendees and internal teams post-event. Utilizing tools like surveys and data analytics software, I would analyze attendee engagement, satisfaction, and other metrics to inform future event strategies and improvements.

I led a company-wide product launch event that involved multiple stakeholders and a tight deadline. To ensure success, I created a detailed project plan that included key milestones, assigned clear roles, and held weekly check-ins to address any challenges promptly. The event exceeded attendance expectations and received positive feedback.

I establish a clear communication plan at the start of any project, detailing the frequency and channels for updates with all stakeholders. Regular meetings, shared documents, and a centralized communication platform ensure everyone is on the same page and can contribute effectively.

I prioritize understanding our attendees' needs by conducting pre-event surveys and maintaining open lines of communication. Ensuring accessibility, timely responses to inquiries, and providing post-event follow-ups help enhance the customer experience and foster loyalty.

I manage stress through effective time management and prioritization. Breaking projects into smaller tasks and setting interim deadlines helps maintain focus. Practicing mindfulness and seeking support from my team also helps create a positive working environment during high-pressure situations.

In my previous roles, I handled budgets by developing detailed forecasts for expenses and tracking actual spending against projections. I emphasize aligning budget allocations with our strategic goals while also identifying areas for cost savings, ensuring efficient use of resources throughout the event planning process.