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Advertising Sales, Director, Walmart Connect (Home & Hardlines Industry Manager)

Position Summary...What you'll do...At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable - and we have Walmart's sales data to prove it. Walmart Connect wins when suppliers invest in digital media to drive growth; Walmart and our supplier partners win when your digital expertise helps sell more goods online and offline. Growth in our digital advertising business is key to Walmart's overall growth strategy.Walmart Connect is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full funnel ad solutions leverage Walmart's in-store and online data, extensive reach, and provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with Walmart consumers, and convert Walmart consumers to shoppers.Walmart Connect is seeking an experienced Industry Manager to lead a team of sales professionals within Walmart's Home and Hardlines businesses which includes the Home, Home/Kitchen Appliances, Home Décor, Home Improvement, Automotive, Sporting Goods and Office Supplies categories. The ideal candidate will be a strategic and creative thinker with the ability to work cross-functionally to develop scalable solutions for their clients and their team. They would have managed/scaled businesses in these verticals and have the capability to manage and motivate a high-performing team. Ideal candidates will have consistent management experience as well as extensive experience selling cross-network online marketing solutions such as search, display, video, social, CTV, and integrated sponsorship. Additionally, the candidate will have experience working within a matrix organization as well as experience in leading, coaching and influencing people. Candidates must have strong consultative sales skills with C-suite leaders, a collaborative and innovative spirit and be extremely comfortable dealing with ambiguity.Responsibilities:• Be responsible for driving the future strategic direction of the business• Play a critical role in building, inspiring, training and managing a talented, motivated, highly consultative sales and services team• Strong ability to forecast and efficiently allocate resources to drive profitable business results• Understand our client's businesses and develop appropriate data driven solutions to meet their needs• Execute projects involving quantitative analysis, industry research and strategy development• Work collaboratively with cross functional teams to drive revenue growth with new and existing customers, be a point of escalation for any potential issues• Consult with Product Marketing to help shape product development in support of client needs across the business• Be seen as an industry leader in NYC, Chicago and/or San Francisco• Evangelize Walmart Connect with agencies, clients and at targeted events, conferences and media opportunities• Deliver the highest level of customer service and present Walmart Connect's solutions in a compelling, positive and professional wayMinimum Qualifications:• 12+ years hands on experience of building and capability to manage high performing teams• Experience driving revenue growth within established partnerships• Strong understanding of the advertising technology, data and performance measurement trends• Demonstrated track record in leading a team to surpass its targets and significantly grow the scale of the business partnerships• Ability to move fast, be bold, and thrive in a dynamic, quickly-changing environment• Ability to effectively influence and communicate cross-functionally with a strong focus on collaboration• Skilled storyteller with experience communicating the benefit of marketing opportunities to brands• Exceptional communication and presentation skills with an emphasis on translating insights, product information, and data into client value• Ability to perform well in highly dynamic, rapidly changing environment• Proven ability to forge relationships with top marketing decision makers at brands, agencies and API partners• Demonstrable success as a leader of change, achieving operational excellence by introducing new performance measures, processes and systems• Provide strong leadership with the ability to build, train, coach, and develop a high performing team including providing coaching and mentoring to other members of WMCAt Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.For information about PTO, see https://one.walmart.com/notices .Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.For information about benefits and eligibility, see One.Walmart .The annual salary range for this position is $132,000.00-$264,000.00Additional compensation includes annual or quarterly performance bonuses.Additional compensation for certain positions may also include:- StockMinimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.Bachelor's degree in marketing, business, advertising, or related area.7 years' experience in advertising sales, advertising, retail, ecommerce, or related area.4 years' experience leading teams.Demonstrated work history of consistently exceeding revenue targets.Preferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.Selling or executing paid search and/or retail media solutions., Solving complex problems, with a mindset toward scalability.Primary Location...221 River St, Hoboken, NJ 07030, United States of America
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Average salary estimate

$198000 / YEARLY (est.)
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$132000K
$264000K

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What You Should Know About Advertising Sales, Director, Walmart Connect (Home & Hardlines Industry Manager), Walmart

Are you ready to take your career to the next level with Walmart Connect as a Director of Advertising Sales for the Home & Hardlines Industry? Located in the bustling heart of Yonkers, NY, this position offers a unique opportunity to lead a team of sales pros within one of the largest retail companies in the world. At Walmart, we passionately connect supplier brands with our vast customer base of over 150 million households. Your role will be vital in shaping the strategic direction of our business, where we believe in the power of data-driven marketing solutions to drive growth. You’ll collaborate across various functions, build and inspire a dynamic sales team, and develop innovative solutions for our valued clients in the Home and Hardlines sector. We’re looking for someone with a proven track record in driving revenue growth, a strategic thinker who excels in consultative selling to C-level executives, and someone who simply thrives in a fast-paced environment. You'll not only be responsible for delivering compelling advertising solutions but also for being an industry leader, representing Walmart Connect at key events and conferences. If you’re ready to make a meaningful impact while working with some of the brightest minds in the industry, this might just be the perfect fit for you!

Frequently Asked Questions (FAQs) for Advertising Sales, Director, Walmart Connect (Home & Hardlines Industry Manager) Role at Walmart
What are the key responsibilities of the Advertising Sales Director at Walmart Connect?

As the Advertising Sales Director at Walmart Connect, you will lead a talented sales team focused on the Home and Hardlines categories. Your responsibilities include driving the strategic direction of the business, building and training your team, developing data-driven solutions for clients, collaborating with cross-functional teams, and representing Walmart Connect at industry events.

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What qualifications are needed for the Director of Advertising Sales position at Walmart Connect?

To qualify for the Director of Advertising Sales position at Walmart Connect, candidates should possess a bachelor's degree in marketing, business, or an equivalent field, along with a minimum of 7 years of experience in advertising sales or related fields. Additionally, candidates should have at least 4 years of leadership experience and a history of exceeding revenue targets.

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What should I expect from the work environment as an Advertising Sales Director at Walmart Connect?

Working as an Advertising Sales Director at Walmart Connect means immersing yourself in a dynamic and fast-paced environment. You will be part of a small, high-visibility team, working collaboratively to drive growth and deliver impactful advertising solutions, all while engaging with C-suite leaders and current industry trends.

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How can the Director of Advertising Sales at Walmart Connect influence the team's success?

As a Director of Advertising Sales at Walmart Connect, your influence can be monumental. By building, inspiring, and leading your team, you will ensure they are motivated and equipped with the skills needed to deliver results. Your strategic vision and ability to foster relationships with clients will directly correlate to the team's overall success and the growth of the business.

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What are the compensation and benefits for the Advertising Sales Director position at Walmart Connect?

The compensation for the Advertising Sales Director position at Walmart Connect ranges from $132,000 to $264,000 annually, with performance-based bonuses available. The benefits package includes comprehensive health coverage, 401(k) plans, stock options, generous paid time off, and Walmart's educational benefits program.

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Common Interview Questions for Advertising Sales, Director, Walmart Connect (Home & Hardlines Industry Manager)
Can you describe your experience leading sales teams in the advertising sector?

When answering this question, highlight specific leadership roles you’ve held, the teams you’ve managed, and any successful projects or sales initiatives you’ve led. Emphasize your ability to motivate and inspire team members while driving performance.

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How do you approach developing data-driven solutions for clients?

Discuss your analytical skills and previous experiences where you utilized data to inform decision-making. Explain your process for assessing client needs and how you translate data insights into actionable strategies that can lead to successful advertising campaigns.

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What strategies would you implement to foster cross-functional collaboration?

Emphasize your experience working across departments and your communication style. Discuss specific strategies such as regular meetings, collaborative project management tools, and building relationships across teams to encourage teamwork and alignment with corporate goals.

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How do you stay current with advertising technology trends?

Share your methods for keeping up with industry trends, such as following industry publications, attending conferences, and engaging with peers in the field. Illustrate how this knowledge has been beneficial in past roles and supports the forward-thinking approach needed at Walmart Connect.

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Describe a time you overcame a significant challenge in a sales role.

Provide a specific example where you faced a major challenge, outline the steps you took to address it, and highlight the positive outcome. This will showcase your problem-solving abilities and resilience, qualities that are vital for the Advertising Sales Director position.

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How would you measure the success of your sales team?

Discuss the metrics you would use to measure success, such as sales growth, client satisfaction scores, and team performance against targets. Highlight how you would implement tools and processes to track these metrics while providing ongoing coaching for your team.

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What is your experience with digital marketing solutions?

Talk about specific digital marketing channels you've utilized, such as search, display, or social media advertising. Provide examples of successful campaigns you’ve led and how these experiences would translate to success in the Director role at Walmart Connect.

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How do you handle negotiations with clients and agencies?

Explain your negotiation strategy, focusing on collaboration and results that benefit both parties. Share previous negotiation examples where you achieved favorable outcomes while maintaining strong relationships.

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Tell me about a time when you inspired a team to exceed their targets.

Provide a specific instance where your leadership and motivational skills led to outstanding team performance. Discuss the strategies you employed to cultivate enthusiasm and commitment among team members.

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What role does storytelling play in advertising sales?

Discuss the importance of storytelling in engaging clients and consumers alike. Provide examples of how you have effectively used storytelling in pitches or presentations to communicate value and connect emotionally with your audience.

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