Sr. Director of Channel Partners

The Senior Director of Channel Partners at Weave is responsible for mentoring and managing a team of channel sales professionals. This includes designing scalable partner payment offerings, leading strategic partner recruitment and onboarding, developing enablement and training programs, and executing channel strategy that aligns with company objectives.

To apply for the Senior Director of Channel Partners position at Weave, you should have a minimum of 10 years of sales or partnership experience, a proven track record in managing high-end customers, as well as strategic partnerships. Strong executive presence, analytical skills, and familiarity with Salesforce and partner relationship management platforms are essential.

Weave supports its Senior Director of Channel Partners by fostering a collaborative environment for mentoring and growth. You'll have resources to leverage for developing tailored programs and the backing of marketing for co-branded initiatives, ensuring that both your team and our partners thrive.

The Senior Director of Channel Partners will manage a team of channel sales professionals dedicated to identifying and activating new partners across various networks. This high-performing team will be focused on maximizing indirect revenue and pipeline growth through effective partnership management.

The Senior Director of Channel Partners role at Weave is unique because it combines strategic leadership with actionable partner engagement. You'll have the autonomy to design and implement innovative partner programs that drive long-term success, while nurturing a diverse and inclusive team culture.

When answering this question, it's important to articulate specific examples of your leadership style, the challenges faced, and the successes achieved. Discuss how you mentored your team, implemented training initiatives, and leveraged data to drive performance.

Explain your strategic approach to partner recruitment, highlighting any frameworks or processes you have developed. Discuss the importance of a tailored onboarding experience to equip partners for success and how you measure the effectiveness of these initiatives.

Focus on discussing your methodology for creating engaging, scalable enablement programs that address the specific needs of partners. Include examples of training materials or certification programs you've developed and their impact on partner performance.

Mention key performance indicators you've implemented to track success and improvements in partner relationships. Discuss how you utilize analytics to refine strategies and promote continuous improvement within partner programs.

Talk about the importance of regular communication, feedback loops, and relationship-building activities. Share concrete examples of how you've cultivated relationships, including any partnership events or collaborative campaigns you've initiated.

Discuss your understanding of performance-based rewards that incentivize partners effectively. Include your process for analyzing market standards and tailoring commission structures to align with desired outcomes while fostering long-term partnership growth.

Describe your conflict resolution approach, emphasizing your commitment to open communication and understanding different viewpoints. Share an experience where you successfully navigated a conflict while preserving the partnership.

Explain that successful channel strategies are adaptable, data-driven, and partner-centric. Highlight the importance of ongoing evaluation and responsiveness to market and partner feedback as components that separate high-performing strategies from ineffective ones.

Provide a narrative about a specific co-branded campaign, detailing the goals, the collaboration process, and the results achieved. Discuss how you measured the campaign's effectiveness in driving partner engagement or revenue growth.

Stress the importance of ongoing education and engagement with industry leaders. Mention any specific publications, webinars, or conferences you follow, and how you integrate new insights into your channel strategy.