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Senior Director - Financial Institution Sales, NA Visa Direct - job 5 of 19

Company Description 

As the world's leader in digital payments technology, Visa's mission is to connect the world through the most creative, reliable, and secure payment network - enabling individuals, businesses, and economies to thrive. Our advanced global processing network, VisaNet, provides secure and reliable payments around the world, and is capable of handling more than 65,000 transaction messages a second. The company's dedication to innovation drives the rapid growth of connected commerce on any device and fuels the dream of a cashless future for everyone, everywhere. As the world moves from analog to digital, Visa is applying our brand, products, people, network, and scale to reshape the future of commerce. 

At Visa, your individuality fits right in. Working here gives you an opportunity to impact the world, invest in your career growth, and be part of an inclusive and diverse workplace. We are a global team of disruptors, trailblazers, innovators and risk-takers who are helping drive economic growth in even the most remote parts of the world, creatively moving the industry forward, and doing meaningful work that brings financial literacy and digital commerce to millions of unbanked and underserved consumers. 

You're an Individual. We're the team for you. Together, let's transform the way the world pays. 

 

Job Description 

 

Position Summary 

Visa Direct is a money movement solution that Visa provides to clients (issuers, acquirers, processors, merchants and service providers) to facilitate domestic and cross-border fund transfers disbursements using debit card credentials, bank account information or digital wallet addresses around the world.  In the U.S., Visa Direct supports pull and push money movements, i.e., Original Credit Transaction (OCT) and consumer and business applications including real-time bank account funding (AFT), person to person (P2P) transfer, person to micro-business transfer (e.g., payments to landscaper), and funds disbursement (e.g., insurance claim disbursements).  Currently, the NA push payments market globally is estimated to be a USD13T opportunity and there is over USD700B in cross border payments originating from North America. Over the past years we have invested in establishing competitive payment rails and superior market readiness, and we are now ready to focus aggressively on cross border growth. 

Senior Director of Financial Institutions, North America Visa Direct, has ownership and accountability of regional bank and community bank sales opportunities across all Visa Direct product capabilities and endpoints (e.g. international collections, multicurrency wallet and FX services, disbursements to card, account and wallet).  This role will manage a team of sales professionals to own and deliver on aggressive sales targets against these highly visible and challenging client types.  

Purpose and Scope 

Own and deliver the entire annual sales target across regional banks and community banks. 

Develop and lead a team of sales professionals and establish clear organization model  

Support and engage senior Visa Account Executives to build, manage, and execute on a robust pipeline of sales opportunities across their accounts 

Directly engage with client executives to sell, close, and scale all aspects the Visa Direct money movement suite of capabilities 

Partner directly with FI technology providers or enablers to drive joint pipeline conversion  

Influence and drive commercialization strategy across clients’ AEs for the region and across cross-functional stakeholders (marketing, digital sales, comms, finance, etc.) for all use cases and VD capabilities 

Accountable for driving RFP’s and presentations for money movement including developing, managing, and coordinating pitch materials and financial incentives 

Provide market insights and client feedback to internal teams to influence Visa Direct strategy and product roadmap  

Collaborate with internal finance, legal, and deals team stakeholders to remove internal blockers and friction to speed sales execution and drive stronger commercial outcomes for the team 

Directly lead and engage global client sales opportunities (with client who reside in the NA region) while coordinating and collaborating with other regions and internal stakeholders to drive the best commercial outcomes for Visa globally 

 

 

Average salary estimate

$175000 / YEARLY (est.)
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$150000K
$200000K

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What You Should Know About Senior Director - Financial Institution Sales, NA Visa Direct, Visa

The Senior Director - Financial Institution Sales, NA Visa Direct position at Visa in San Francisco offers an exciting opportunity to take charge of a critical segment in the rapidly evolving landscape of digital payments. This role is all about driving growth and innovation in Visa Direct, the company’s leading money movement solution that empowers clients to facilitate seamless fund transfers across the globe. You will be at the forefront of capturing significant market opportunities, managing a dynamic team of sales professionals, and ensuring that our regional and community bank clients are fully engaged with Visa Direct's extensive capabilities. Your responsibilities will include owning the entire annual sales target and working closely with senior Visa Account Executives to build a robust pipeline of opportunities that ensure our solutions meet the needs of diverse financial institutions. Your leadership will be pivotal in influencing commercialization strategies and coordinating efforts with various teams across Visa, which is vital for driving successful sales outcomes. As you spearhead presentations and RFP processes, your insights will help shape product roadmaps and market strategies, making significant impacts within the company and the wider financial ecosystems we serve. If you’re an ambitious leader with passion and expertise in financial services and payment solutions, this is the place where your individuality will fit right in, and together, we can transform the way the world pays.

Frequently Asked Questions (FAQs) for Senior Director - Financial Institution Sales, NA Visa Direct Role at Visa
What are the key responsibilities of the Senior Director - Financial Institution Sales, NA Visa Direct?

The Senior Director - Financial Institution Sales, NA Visa Direct is responsible for managing a team, driving annual sales targets, developing a robust pipeline for regional and community banks, and leading all sales initiatives related to Visa Direct’s money movement solutions. This role requires a blend of strategic oversight and hands-on sales engagement, ensuring client needs are met while maintaining a competitive edge in the market.

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What qualifications are needed for the Senior Director position at Visa Direct?

Candidates for the Senior Director - Financial Institution Sales, NA Visa Direct role should possess a strong background in financial services or digital payments, experience in leading sales teams, and a proven track record of achieving aggressive sales targets. Furthermore, strong communication skills, the ability to influence stakeholders, and experience with commercialization strategies are essential for success in this position.

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How does Visa Direct's money movement solution operate under the Senior Director's guidance?

Under the Senior Director's leadership, Visa Direct operates by providing clients with the tools needed for efficient fund transfers. The director will ensure the utilization of various endpoints such as debit card credentials and digital wallets, while overseeing the development of sales strategies to capture opportunities across North America, particularly in regional and community banks.

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What is the potential market size for the Senior Director - Financial Institution Sales role at Visa?

The North American push payments market, which the Senior Director - Financial Institution Sales at Visa Direct will engage with, is a substantial USD13 trillion opportunity, with over USD700 billion in cross-border payments currently originating in the region. This highlights the significant scope and impact that this role can have within the financial services industry.

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What team dynamics can the Senior Director expect in this role at Visa Direct?

The Senior Director - Financial Institution Sales will manage a team of sales professionals, fostering a collaborative environment that encourages performance and innovation. This role involves engaging with senior account executives and collaborating across functions such as marketing, legal, and finance, ensuring a unified approach to achieving Visa Direct’s objectives.

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Common Interview Questions for Senior Director - Financial Institution Sales, NA Visa Direct
Can you describe your experience in managing sales teams in a financial technology environment?

To effectively answer this question, discuss your previous roles managing sales teams, emphasizing specific achievements related to sales growth and team development in financial technology. Highlight your strategies in motivating your team and how you've fostered a culture of success.

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How do you approach establishing relationships with various financial institutions?

When addressing this question, share your experience in relationship-building, emphasizing the importance of understanding client needs and providing tailored solutions. Discuss specific tactics for initiating dialogues and maintaining strong connections over time.

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What strategies do you use to meet aggressive sales targets?

In your response, detail your goal-setting strategy, how you analyze market opportunities, and offer insights into effective sales tactics, such as leveraging data or collaborating with cross-functional teams to ensure targets are met or exceeded.

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How do you analyze market trends to drive product and sales strategy?

Demonstrate your analytical skills by describing your process of collecting and interpreting market data, how you identify trends, and how that information informs your sales strategies and product development initiatives.

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Can you give an example of a successful sales initiative you've led?

Provide a specific example where you successfully led a sales initiative, detailing the strategies employed, the challenges faced, and the outcomes achieved emphasizing metrics such as revenue growth or client acquisition.

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How do you stay current with industry changes and innovations in payment solutions?

Discuss your methods for staying informed, whether through professional networks, attending industry events, or online research. Highlight specific examples of how this knowledge has influenced your sales strategies or product initiatives.

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What do you believe is the key to successful collaboration across various departments?

Answer by emphasizing the importance of communication, shared goals, and mutual respect among departments. Share experiences where you've successfully coordinated efforts among teams to enhance sales outcomes or client satisfaction.

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Describe your experience with client presentations and proposals.

To provide a well-rounded response, mention your previous experiences in preparing and delivering impactful presentations, focusing on storytelling and addressing client needs. Discuss how you've tailored proposals for different audiences to drive sales.

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What metrics do you use to measure sales team performance?

When tackling this question, talk about a range of metrics you rely on, such as sales volume, client engagement levels, and conversion rates. Explain how you use this data to assess performance and provide feedback to your team.

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How do you handle objections from potential clients?

Provide a systematic approach for handling objections, including active listening, addressing client concerns promptly, and maintaining a solution-oriented attitude. You can share examples of how you’ve effectively turned objections into opportunities.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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Full-time, on-site
DATE POSTED
April 3, 2025

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