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Associate Director, Marketing Oncology

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on XFacebookInstagramYouTubeLinkedIn and Tik Tok.

Job Description

The Associate Director (AD) will be responsible for planning and executing Health Care Provider strategies and tactics for ELAHERE, the first and only approved treatment for FRα-positive platinum-resistant ovarian cancer. The AD will work closely with multiple commercial operation departments to ensure alignment in strategic direction and market execution. The AD will foster positive working relationships with sales, sales training, medical affairs, market research, regulatory, and other cross franchise teams.

Key Responsibilities Include:

· Support and participate in the development of strategy for field delivered tactics

· Help build the yearly brand tactical plan and develop tactics that align to the strategic brand plan primarily for HCP promotions, including omnichannel strategy and planning

· Direct marketing activities to targeted audiences ensuring that communications are aligned to segment-specific drivers, as appropriate

· Partner with medical, legal, and regulatory teams to review and approve promotional activities.

· Manage internal/external networks, consultants, and agency partners

· Perform budget tracking for responsible tactics

· Contribute to presentations for Executive Leadership

· Establish and maintain relationships with key opinion leaders and advocacy groups where appropriate

· Proactively support the sales force through ongoing communications of product plans, as well as through development and implementation of effective selling materials

· Continually evaluate the effectiveness of marketing plans and recommend changes in strategy or tactics as appropriate

Qualifications

· Bachelor's Degree. Masters preferred.

· 5-7 years of biopharmaceutical industry experience with a focus on marketing project management

· Strong analytics with excellent overall business acumen

· Excellent leadership and communication skills

· Ability to foster strong relationships with senior management and external partners

Preferred Qualifications:

· MBA

· Oncology/hematology experience, especially ovarian cancer

· Experience in pharmaceutical marketing or sales

· Knowledge of marketing concepts within strategic planning process

· Strong collaboration and team orientation, with experience accomplishing results through others and influencing others

· Demonstrated understanding of principles of market research to draw valid conclusions

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

  • The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.​

  • We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

  • This job is eligible to participate in our short-term incentive programs. ​

  • This job is eligible to participate in our long-term incentive programs​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. ​

 

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.  It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html 

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

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Average salary estimate

$165000 / YEARLY (est.)
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$150000K
$180000K

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What You Should Know About Associate Director, Marketing Oncology, AbbVie

Are you ready to take the lead in a dynamic and pivotal role at AbbVie? We’re on the lookout for an Associate Director in Marketing Oncology to join our team in Mettawa, IL! In this exciting position, you will be at the forefront of shaping strategies for ELAHERE, which is the first approved treatment for FRα-positive platinum-resistant ovarian cancer. You will collaborate with various departments to ensure all marketing efforts are synchronized and effective. One of your key responsibilities will involve crafting the yearly brand tactical plan that aligns promotional tactics with our strategic goals, particularly for healthcare provider (HCP) outreach. Your creativity and insight will drive omnichannel strategies that resonate with our target audience. Partnering with medical, legal, and regulatory teams, you will oversee the review and approval of promotional materials, ensuring that our communications meet the highest standards. Networking is vital, so you'll foster relationships with key opinion leaders and advocacy groups. If you're excited about evaluating marketing plan effectiveness and making strategic recommendations, this is your chance to impact the oncology landscape and play a crucial role at AbbVie!

Frequently Asked Questions (FAQs) for Associate Director, Marketing Oncology Role at AbbVie
What are the responsibilities of the Associate Director in Marketing Oncology at AbbVie?

The Associate Director in Marketing Oncology at AbbVie is responsible for planning and executing healthcare provider strategies for ELAHERE, our innovative treatment for ovarian cancer. Key duties include developing tactical plans for HCP promotions, collaborating with various internal teams, managing external consultants and agency partners, and ensuring that all communications are tailored to specific audience segments.

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What qualifications are required for the Associate Director, Marketing Oncology position at AbbVie?

Candidates for the Associate Director, Marketing Oncology role at AbbVie should hold a Bachelor's degree, with a Master's degree preferred. A minimum of 5-7 years of experience in the biopharmaceutical industry focusing on marketing project management is essential, alongside strong leadership and communication skills.

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What type of experience is preferred for the Associate Director in Marketing Oncology at AbbVie?

Preferred qualifications for the Associate Director, Marketing Oncology at AbbVie include an MBA and experience in oncology or hematology, especially concerning ovarian cancer. Additional experience in pharmaceutical marketing or sales and a strong understanding of market research principles are also beneficial.

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How does the Associate Director, Marketing Oncology support the sales team at AbbVie?

The Associate Director, Marketing Oncology at AbbVie supports the sales force by providing ongoing communications regarding product plans and developing effective selling materials. This collaboration ensures that the sales team is well-equipped to deliver our innovative treatment options effectively.

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What is AbbVie's commitment to diversity as an employer for the Associate Director, Marketing Oncology role?

AbbVie is committed to fostering a diverse and inclusive workplace. The company actively pursues candidates of all backgrounds for the Associate Director, Marketing Oncology role, ensuring equal opportunity and embracing diversity in thought and experience.

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Common Interview Questions for Associate Director, Marketing Oncology
Can you describe your experience with developing marketing strategies in the biopharmaceutical sector?

When answering this question, highlight specific examples of successful marketing strategies you've crafted. Discuss the objectives you aimed to meet, the data you analyzed, and how your strategy impacted the product's success.

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How do you approach collaboration with cross-functional teams?

Discuss your experience working with multidisciplinary teams, emphasizing your communication style and how you ensure everyone's contributions are valued. Provide examples of any successful collaborations that led to strategic initiatives.

Join Rise to see the full answer
What methods do you use to evaluate the effectiveness of marketing tactics?

Employ specific metrics and analysis methods when sharing your approach. Talk about instances where your evaluation led to actionable insights or necessary course corrections for marketing campaigns.

Join Rise to see the full answer
How do you ensure compliance while executing marketing activities?

Explain your knowledge of applicable regulations and your experience working with legal and regulatory teams. Outline your process for reviewing materials to ensure that all marketing efforts meet industry standards.

Join Rise to see the full answer
What experience do you have in managing budgets for marketing projects?

Detail your experience in budget management, highlighting your ability to track expenditures and allocate resources effectively. Discuss any experiences where budget management resulted in successful project outcomes.

Join Rise to see the full answer
Describe a challenging situation you faced in your previous marketing role and how you overcame it.

Provide a structured example using the STAR method (Situation, Task, Action, Result). Focus on your problem-solving skills and the positive outcomes of your actions.

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How do you stay updated on industry trends and shifts in the oncology market?

Share your commitment to continuous learning through industry publications, conferences, and networking. Mention any specific examples of how staying informed has influenced your marketing strategies.

Join Rise to see the full answer
What role do analytic tools play in your marketing decisions?

Discuss specific analytic tools you've leveraged to inform marketing decisions. Provide examples of how data-driven insights led to successful campaigns.

Join Rise to see the full answer
How do you develop relationships with key opinion leaders in the oncology field?

Reflect on your networking approach, including attending industry events and engaging on professional platforms. Share examples of how these relationships have benefited your marketing initiatives.

Join Rise to see the full answer
What motivates you to work in the oncology space, particularly with a company like AbbVie?

Speak to your passion for making a difference in patients' lives through innovative treatments. Discuss how AbbVie's mission aligns with your personal goals and professional aspirations.

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AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: i...

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Full-time, on-site
DATE POSTED
January 9, 2025

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