Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy
Jobs / Job page
Strategic Product Marketing Manager (RF Power) image - Rise Careers
Job details

Strategic Product Marketing Manager (RF Power)

Position:Strategic Product Marketing Manager (RF Power)Job Description:SummaryRichardson RFPD, an Arrow Company, has an exciting opening to drive success with our Radio Frequency (RF) Business Group. The RF Power Strategic Product Marketing Manager has the responsibility to guide the strategic implementation of our expanding RF business unit.The Manager will drive the RFPD product and service offering including a comprehensive portfolio both off-the-shelf and custom products including but not limited to RF transistors, RF amplifiers, RF pallets as well as associated active and passive components.This hands-on role will place an emphasis on implementing our growth plans of existing suppliers while seeking our complimentary new component and value-added engineered solution partners to support customer’s needs for satisfying project outcomes. The Manager develops vertical-specific marketing collateral, and will work closely with the global sales teams to evangelize our RF portfolio.The Manager will be the key contact/interface between the various Richardson RFPD groups (Sales/Field Application Engineers, Product Managers, Business Development Managers, and Contracts) and the supplier’s corporate level staff members,Growing RFPD’s revenue, profitability, market share and improving return on working capital are primary measure of this position. The RF Power Strategic Product Marketing Manager will report to the Director of Global Marketing and work closely with regional marketing & sales managers.What You Will Be Doing:This position will work to achieve quarterly and annual revenue and profitability objectives around, planning and execution to aggressive schedules. The key responsibilities include:• Drive growth of RFPD Global RF Power revenue and margin• Define and execute the roadmap and strategy of all current and future products to be promoted towards various market applications.• Engage directly and thoroughly with the RFPD Global Sales team as well as lead regular meetings with suppliers and customers to understand use cases and growth opportunities.• Develop comprehensive relationships with assigned suppliers and be a supplier advocate within RFPD, making “Doing Business” as easy as possible for the Sales and Supplier teams. This includes regular (quarterly) business reviews with key suppliers.• Understand market opportunities and competition and specify market requirements for current and future products and services. Drive the expansion of supplier line-card to offer satisfying customer outcomes.• Aid in the development and implementation of supplier strategic business plans. Offer informed solutions both internally and externally. Provide guidance or offers strategic suggestions.• Collaborate with the sales team, prospects and current customers for feedback on current/future products. Provide the sales team with training and technical knowledge to help sell the product and professional services.• Responsible for gathering and prioritizing requirements, work closely with engineering, sales, marketing, and customer support to ensure customer satisfaction and support the company’s overall strategy and goals.• Closely work with marketing communication team to support our strategic digital transformation initiative. Manage press releases, tradeshows, digital marketing and advertising.• Develop strong working relationships across Arrow Electronics team and leverage Arrow solution offering• Help to identify market share gains and demand creation KPIs• Travel up to 25% may be requiredWhat We Are Looking For:• BS/BA degree required (preferably, EE, or similar technical degree) from an accredited four-year college or university.• MS (preferably, EE, or similar technical degree) and/or MBA from an accredited institution preferred• Minimum of 7 years of product marketing or sales experience in the RF, RF Power component/device fields, with passive electronics background also a plus.• Five+ years of management experience.• Proven track record of successfully researching, analyzing and forming vertical-specific marketing product strategies• Detail-oriented with superb organizational skills and the ability to perform in a fast-paced, deadline-driven environment.• An understanding of commercial norms for RF Power markets and key buying preferences• Ability to synthesize multiple viewpoints, perspectives and opinions with objective and impartial guidance• Strong communication and diplomacy skills are a must. You will engage with executives.Work Arrangement:• Fully Remote: Must be able to travel to an Arrow office location as requested by Arrow leadership.• What’s In It For You:At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That’s why we offer competitive financial compensation, including various compensation plans and a solid benefits package.• Medical, Dental, Vision Insurance• 401k, With Matching Contributions• Short-Term/Long-Term Disability Insurance• Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options• Paid Time Off (including sick, holiday, vacation, etc.)• Tuition Reimbursement• Growth Opportunities• And more!Richardson RFPD, Inc., an Arrow Electronics Company, is a global leader in the RF and wireless communications, power conversion and renewable energy markets. Our relationships with the industry’s top component suppliers enable Richardson RFPD to meet the total engineering needs of each customer. Whether it’s designing components or engineering complete solutions, our worldwide design centers and technical sales team provide support for all aspects of our customers’ go-to-market strategy, from prototype to production. More information is available online at www.richardsonrfpd.com.#LI-KO1Annual Hiring Range/Hourly Rate:$116,900.00 - $188,575.20Actual compensation offer to candidate may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.Location:US-IL-Illinois (Remote Employees)Remote work employees may be required to be present at the closest designated Arrow office for work-related purposes, at the Company’s request and sole discretion.Time Type:Full timeJob Category:Product Management & Supplier MarketingEEO Statement:Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, gender, age, sexual orientation, gender identity, national origin, veteran or disability status. (Arrow EEO/AAP policy)We anticipate this requisition will be open for a minimum of five days, though it may be open for a longer period of time. We encourage your prompt application.
Arrow Electronics Glassdoor Company Review
3.7 Glassdoor star iconGlassdoor star iconGlassdoor star icon Glassdoor star icon Glassdoor star icon
Arrow Electronics DE&I Review
No rating Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon
CEO of Arrow Electronics
Arrow Electronics CEO photo
Sean J. Kerins
Approve of CEO

Average salary estimate

$152737.5 / YEARLY (est.)
min
max
$116900K
$188575K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Strategic Product Marketing Manager (RF Power), Arrow Electronics

If you're an enthusiastic go-getter with a passion for innovation in the RF industry, you might be the perfect fit for the Strategic Product Marketing Manager (RF Power) position at Richardson RFPD. We are seeking a dynamic individual to lead the charge in expanding our RF business unit. As our Strategic Product Marketing Manager, you'll play a crucial role in overseeing our product and service offerings, including an impressive range of RF transistors, amplifiers, and more. You'll dive deep into market trends, working closely with our global sales teams to promote our fantastic range of RF products tailored to various market applications. Your expertise will shine as you cultivate relationships with suppliers and identify opportunities for growth. This is not just any marketing role; it's a hands-on position where you will strategize and implement impactful changes in a fast-paced environment. You will be building vertical-specific marketing collateral and will play a pivotal role in meeting revenue and profitability goals. With great communication skills, you'll engage with various stakeholders, ensuring that both our internal teams and customers are excited about our offerings. You’ll also collaborate with the marketing communications team to push boundaries in digital marketing. If you're ready to make your mark in the RF power space and guide your team to success, we’d love to hear from you!

Frequently Asked Questions (FAQs) for Strategic Product Marketing Manager (RF Power) Role at Arrow Electronics
What are the primary responsibilities of a Strategic Product Marketing Manager (RF Power) at Richardson RFPD?

As a Strategic Product Marketing Manager (RF Power) at Richardson RFPD, your primary responsibilities include driving growth in the global RF Power revenue and margin, strategizing the development of products for various market applications, and engaging with suppliers and customers to understand their needs better. You will also work closely with the global sales team to create impactful marketing strategies that resonate with your target audience.

Join Rise to see the full answer
What qualifications are required for the Strategic Product Marketing Manager (RF Power) position at Richardson RFPD?

To qualify for the Strategic Product Marketing Manager (RF Power) role at Richardson RFPD, candidates should ideally have a BS/BA degree in Electrical Engineering or a similar field, along with an MS or MBA preferred. A minimum of 7 years of experience in product marketing or sales within the RF industry and a proven track record of managing teams is crucial for success.

Join Rise to see the full answer
How does the Strategic Product Marketing Manager (RF Power) at Richardson RFPD engage with suppliers?

In the role of Strategic Product Marketing Manager (RF Power) at Richardson RFPD, engaging with suppliers involves cultivating strong relationships and advocating for them within the company. This includes conducting quarterly business reviews, discussing market needs, and aligning on objectives to facilitate smooth cooperation, ultimately driving growth and product alignment in the RF Power sector.

Join Rise to see the full answer
What are the key performance metrics for a Strategic Product Marketing Manager (RF Power) at Richardson RFPD?

Key performance metrics for the Strategic Product Marketing Manager (RF Power) at Richardson RFPD include revenue growth, profitability targets, market share expansion, and the successful implementation of strategic business plans with suppliers. Additionally, measuring demand creation KPIs will play a vital role in assessing overall performance in this position.

Join Rise to see the full answer
What benefits can one expect as a Strategic Product Marketing Manager (RF Power) at Richardson RFPD?

As a Strategic Product Marketing Manager (RF Power) at Richardson RFPD, you can expect a comprehensive benefits package that includes competitive financial compensation, medical and dental insurance, a 401(k) plan with matching contributions, tuition reimbursement, and generous paid time off. Additionally, there are opportunities for professional growth and development within the company.

Join Rise to see the full answer
Common Interview Questions for Strategic Product Marketing Manager (RF Power)
How would you define your strategy for increasing revenue as a Strategic Product Marketing Manager (RF Power)?

In defining a strategy to increase revenue, I would first analyze current market trends and customer needs. By aligning our RF Power product offerings to meet these demands and creating targeted marketing initiatives, I would aim to capture new business opportunities and foster stronger relationships with existing clients.

Join Rise to see the full answer
Can you explain your experience with RF products and how it relates to this role?

Certainly! My experience in the RF domain includes over seven years working directly with RF components, deepening my understanding of the market landscape, competitor offerings, and customer preferences. This knowledge equips me to effectively communicate product value and create strategies that cater to specific market segments.

Join Rise to see the full answer
What methods do you utilize to gather market intelligence?

I utilize a combination of customer feedback, competitive analysis, and industry reports as methods to gather market intelligence. Regular meetings with the sales team and suppliers also help in collecting insights that drive our strategic decisions.

Join Rise to see the full answer
How do you prioritize projects and responsibilities in a high-pressure environment?

In a high-pressure environment, I prioritize projects based on urgency and alignment with business goals. I focus on clear communication with my team to ensure everyone understands their responsibilities, and I utilize project management tools to keep track of deadlines and progress.

Join Rise to see the full answer
Describe a successful marketing campaign you led in an engineering field.

In one significant campaign, I led the launch of a new RF product line where I coordinated market research and crafted targeted messaging. By collaborating closely with sales and applying segment-specific strategies, we achieved a 30% increase in quarterly sales, surpassing our initial goal.

Join Rise to see the full answer
What role does digital marketing play in your strategy for promoting RF products?

Digital marketing plays a key role in promoting RF products by providing platforms for wider reach and engagement. I leverage SEO, content marketing, and social media strategies to both raise awareness and drive lead generation, ensuring that our messaging resonates with target audiences.

Join Rise to see the full answer
How do you measure the success of your marketing initiatives in the RF industry?

I measure the success of marketing initiatives using KPIs such as leads generated, conversion rates, and overall sales growth attributed to each campaign. Analyzing these metrics helps in fine-tuning future strategies and understanding market responses.

Join Rise to see the full answer
How would you handle a discerning client who is not satisfied with an RF product?

Handling a discerning client requires active listening and prompt communication. I would first seek to understand their specific concerns, then collaborate with our technical support and engineering teams to explore solutions or alternatives that could satisfy their needs.

Join Rise to see the full answer
What strategies would you employ to build relationships with suppliers?

Building strong relationships with suppliers involves regular communication and engagement through business reviews and collaborative discussions about market trends. I believe in being a supplier advocate within the organization and fostering a partnership where mutual benefit is a priority.

Join Rise to see the full answer
What personal qualities do you possess that make you a good fit for the Strategic Product Marketing Manager (RF Power) role?

My strong communication skills coupled with my analytical mindset enable me to bridge the gap between technical details and strategic marketing effectively. I am detail-oriented and highly organized, with a proven ability to navigate complex projects while maintaining a focus on results and team collaboration.

Join Rise to see the full answer
Similar Jobs
Photo of the Rise User
Posted 14 days ago
Photo of the Rise User
Posted 11 days ago
Photo of the Rise User
Walmart Hybrid American Canyon, CA
Posted 6 days ago
Photo of the Rise User
Gameloft Remote Ho Chi Minh City, Vietnam
Posted 4 days ago
Matter Labs Remote No location specified
Posted 8 days ago
Bland AI Hybrid San Francisco
Posted 12 hours ago
Photo of the Rise User
Inclusive & Diverse
Collaboration over Competition
Fast-Paced
Growth & Learning
Empathetic
Photo of the Rise User
Binance Remote No location specified
Posted 10 days ago

Arrow Electronics guides innovation forward for over 175,000 leading technology manufacturers and service providers. We develop technology solutions that improve business and daily life. Our broad portfolio that spans the entire technology landsca...

56 jobs
MATCH
Calculating your matching score...
BADGES
Badge ChangemakerBadge Family FriendlyBadge Office VibesBadge Work&Life Balance
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
December 20, 2024

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!