Sales Development Representative (NYC Metro)

As a Sales Development Representative at Bombora, your main responsibilities include following up on inbound leads, conducting outbound sales efforts, qualifying prospects, and booking appointments for sales directors. You will leverage tools like Salesforce and Outreach.io to drive engagement and generate leads, aiming for 10-15 meetings each week with prospects, particularly within Fortune 1000 companies.

To apply for the Sales Development Representative role at Bombora, candidates should possess 1-2 years of experience in B2B lead development or inside sales. Prior experience in technology sales or digital advertising is a plus. Familiarity with CRM tools such as Salesforce, and outreach platforms like Outreach.io, coupled with a positive attitude and strong communication skills, will set you up for success.

In your role as a Sales Development Representative at Bombora, you will utilize various tools including Salesforce CRM for managing leads, Outreach.io for outreach management, and LinkedIn Sales Navigator for prospecting. Familiarity with G Suite and video conferencing tools like Zoom will be valuable as well, ensuring you can effectively connect with prospects and manage your initiatives.

The compensation package for a Sales Development Representative at Bombora typically ranges from $60,000 to $65,000, with an additional variable commission target of $20,000. Actual compensation may vary based on your skills, experience, and location, reflecting the company's commitment to rewarding top talent in the industry.

At Bombora, new Sales Development Representatives can expect comprehensive training that includes initial guidance on call strategies and access to ongoing support from the sales and marketing teams. You’ll receive mentorship and resources to enhance your outreach efforts, helping you excel in your role while fostering personal and professional development.

In answering this question, it's important to highlight specific experiences where you successfully developed leads, such as your approaches to qualifying prospects and the tools you used. You can mention campaigns you worked on, metrics achieved, and how you interacted with sales teams to drive results.

When discussing handling rejection, emphasize resilience and a positive mindset. You might share a personal story where you faced a setback but learned from it to improve in future engagements, demonstrating your growth and adaptability in the face of challenges.

Describe your lead qualification process, including the criteria you consider essential, such as demographic data and specific qualifying questions. Highlight your analytical skills in assessing potential leads and any tools you leverage to aid this process.

Provide examples where you successfully reached out to senior executives. Highlight your communication techniques, adaptability in conversation, and your research methods to understand each executive's needs before approaching them.

List the sales tools you're experienced with, such as Salesforce and Outreach.io, and describe how you've used each to streamline your workflow, track leads, or enhance your outreach efforts. Emphasize your ability to adapt to new tools quickly.

In your response, explain your strategies to meet and exceed sales targets, such as setting daily or weekly goals, tracking your performance, and the importance of persistence. Provide an example where you met a challenging target and how you achieved it.

Discuss your research methodologies for understanding potential clients, including online resources, social media, and tools like LinkedIn. Mention how this research informs your outreach strategies and helps tailor your communication.

Outline your approach to time management and prioritization in relation to lead follow-up, outreach, and administrative tasks. Highlight the importance of balancing responsiveness to inbound requests and proactive outbound efforts.

Here, you should demonstrate your knowledge of Bombora as a leader in B2B Intent data and how its Data Cooperative empowers clients. Mention specific services or insights Bombora offers and express enthusiasm for contributing to its mission.

Convey your genuine interest in Bombora's innovative approach and its significance in the B2B landscape. Discuss how the company culture aligns with your values, and express your excitement about the potential growth and learning opportunities available.