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Sales Counselor

Company Description

Christian Living Communities (CLC) | Cappella Living Solutions (CLS) are dedicated to and known for shattering the stereotypes of aging services.  Our team is revolutionizing senior living communities by breaking down barriers and embracing the wisdom, experience and vitality of our elders!  In other words, we are working to create citizenship for all those who work and live in our Communities.   

We welcome people of all beliefs, or non-beliefs, and we welcome and encourage people from all faiths and backgrounds to apply to our positions.  At CLC - Cappella, we believe that a diverse workforce with a wealth of experiences and talents helps our entire organization through fresh ideas and perspectives, opportunities for innovation, and better practices.  We believe that by honoring and celebrating our diversity, we create unity. 

In some cases, the information in a job description may have skills that you are not sure are in line with your previous experience.  If your experience is close to what you see listed here, and if you have valid licensure/certification (if required), please still consider applying with us.  We have found that diversity of experience and skills, combined with a passion for working with older adults makes for an excellent team member.  We are serious about providing equal pay for equal work, and post and hire within defined hiring salary ranges so you know what to expect! 

We are also excited to have received the “Worlds Best Workplace” designation for 2024 – 2025 which came through our own Employee’s positive feedback about our workplace!    

Job Description

Position Summary

Responsible for selling homes within the Community by interacting with established customers and developing new prospects. As part of a sales and marketing team, helps plan, direct, organize and implement-marketing strategies to meet defined move-in objectives and sales goals.  Responsible for achieving weekly lead contacts and monthly goals for closed sales and move ins.

Essential Duties

  • Develops and utilizes an effective plan of lead follow-up including but not limited to telephone contact and personal appointments.
  • Shows apartments and the retirement community to prospective residents, guests and others.
  • Maintains customer contact documentation for each prospect. Oversees process of
  • qualifying each prospect for level of interest and urgency. Assesses client eligibility with regard to physical, financial and social criteria. Assists each prospective customer through the decision making process.  Develops each lead to decision.
  • Prepares and maintains accurate, complete and up to date sales related documents, including contracts and unit inventory records.
  • Develops an appropriate number of leads from sources other than advertising and direct mail, including community outreach and networking.
  • Prepares timely sales reports including traffic reports and lead sources.
  • Helps develop and present visual and oral presentations to be used by Sales and Marketing staff during promotional presentations. Assists with special event planning and implementation.
  • Contributes to the planning, research and writing of the community’s marketing plans.
  • Other duties as assigned.

Qualifications

Basic Qualifications & Experience

  • High School Diploma or GED. Advanced education, particularly in sales and marketing preferred.
  • 1-3 years professional experience in marketing, advertising, communications, sales, leasing, promotion or public relations required.
  • Proven expertise in relationship sales required. Senior housing sales experience desired.
  • Excellent communication skills required. Proficiency in Microsoft Office or applicable software preferred.
  • Must be able to read, write and speak the English language.
  • Must possess excellent customer service skills.

Working Conditions / Physical Requirements

  • Light physical effort required by handling objects up to 20 pounds occasionally and/or up to 10 pounds frequently.
  • Sits, stands, bends and moves intermittently during working hours.
  • Is subject to frequent interruptions.
  • Interacts with residents, family members, visitors frequently.

Additional Information

If you are considering a position at Christian Living Communities | Cappella Living Solutions, we have a wide range of benefits to consider!  These may vary based on the status of the role (PT, FT, or PRN).  

 

•    Health Coverage

•    Health Savings Accounts 

•    Retirement (with match)

•    Dental, Vision, Disability & Life Insurance

•    Paid Time Off plan

 

We envision a warm and welcoming environment for all residents, team members, family members, and members of our communities – a place of belonging.  Please let us know if you require accommodation during the interview process.

We ask all applicants to carefully review the hiring salary range for each posted job opportunity, as we will not hire outside the predetermined range.

This position will be accepting applications until  January 13, 2025.

All your information will be kept confidential according to EEO guidelines.

Average salary estimate

$60000 / YEARLY (est.)
min
max
$50000K
$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales Counselor, Christian Living Communities

As a Sales Counselor at Christian Living Communities | Cappella Living Solutions, located in the heart of Centennial, CO, you’ll play a pivotal role in transforming the lives of our residents. Your primary mission will be to connect with potential residents and guide them through the exciting journey of choosing their new home in our vibrant retirement community. You’ll engage with established customers and develop new prospects, all while promoting the unique offerings that CLC and CLS provide. Through effective lead follow-up and personal interactions, you will showcase our apartments and facilities, ensuring that every prospective resident feels valued and informed. Keeping detailed customer contact documentation and assessing client eligibility will be vital to your success. Your knack for relationship-building will shine as you contribute to the planning and execution of marketing strategies aimed at achieving our sales goals. Additionally, your input will help shape our community marketing plans. With your background in sales or marketing, you’ll find that your skills are perfectly aligned with our team’s vision of redefining senior living. Plus, we are proud to celebrate our diverse workforce, where everyone is encouraged to bring their unique perspectives and ideas to the table. If you’re ready to make a meaningful impact while working in an award-winning workplace, we invite you to explore this opportunity with us at CLC - Cappella.

Frequently Asked Questions (FAQs) for Sales Counselor Role at Christian Living Communities
What are the main responsibilities of a Sales Counselor at Christian Living Communities?

The primary responsibilities of a Sales Counselor at Christian Living Communities include selling homes within the community, interacting with existing customers, and developing new leads. You’ll be responsible for planning and implementing marketing strategies to meet move-in objectives and sales goals while maintaining thorough documentation of customer interactions and following up on leads. Additionally, you’ll showcase apartments to prospective residents and assist them through the decision-making process.

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What qualifications are required to become a Sales Counselor at Cappella Living Solutions?

To become a Sales Counselor at Cappella Living Solutions, candidates should have a high school diploma or GED, with advanced education in sales or marketing being preferred. Additionally, 1-3 years of professional experience in marketing, advertising, sales, or related fields is required, along with expertise in relationship sales. Excellent communication skills and proficiency with Microsoft Office are also necessary to thrive in this role.

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How does the Sales Counselor role contribute to the mission of Christian Living Communities?

The Sales Counselor role is essential to the mission of Christian Living Communities as it directly impacts residents' experiences and helps them find a supportive home in our community. By building relationships and understanding the needs of potential residents, Sales Counselors assist in creating a welcoming environment that honors and celebrates diversity, ultimately fostering a sense of belonging and unity.

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Can I apply for the Sales Counselor position with limited experience in senior housing sales?

Yes! At Christian Living Communities, we value diverse experiences and encourage applicants with relevant backgrounds to apply, even if they have limited senior housing sales experience. If you have a passion for working with older adults and possess transferable skills in sales or marketing, we would love to consider your application.

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What benefits can I expect as a Sales Counselor at Cappella Living Solutions?

As a Sales Counselor at Cappella Living Solutions, you can expect a comprehensive benefits package that varies based on your role's status, including health coverage, health savings accounts, a retirement plan with a match, dental and vision insurance, and paid time off. We are dedicated to supporting our team members' well-being and work-life balance.

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Common Interview Questions for Sales Counselor
How do you approach building relationships with prospective residents as a Sales Counselor?

In responding to this question, share specific techniques you use to cultivate trust and rapport. Highlight the importance of active listening, asking questions to understand the prospective resident's needs, and being genuinely approachable. Provide examples of how your relationship-building skills have resulted in successful sales in the past.

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Can you describe your experience with sales and marketing strategies?

When answering this question, outline your relevant experience in creating and implementing successful sales and marketing strategies. Focus on specific tactics that worked, such as outreach campaigns, events, or unique follow-up techniques. Be sure to emphasize your analytical skills in measuring success and adjusting strategies accordingly.

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What do you think is the most important quality for a Sales Counselor?

Respond to this question by discussing the significance of empathy and effective communication. Explain how these qualities help you connect with prospective residents and their families, addressing their concerns and guiding them through the sales process while maintaining a positive experience.

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How do you stay organized while managing multiple leads and prospects?

For this question, describe your organizational techniques, such as using CRM software, setting reminders, or keeping detailed logs of interactions. Mention how these practices help you prioritize follow-ups and ensure timely communication with potential residents, thus improving your overall sales performance.

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What strategies would you use to meet or exceed move-in goals?

Discuss specific strategies that align with the company’s values and mission. Mention creating referral networks, engaging in community outreach, or hosting events to attract potential residents. Highlight your adaptive techniques based on feedback and performance metrics.

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Can you share an example of a challenging sale you closed successfully?

When tackling this question, share a specific story about a challenging prospect. Illustrate the obstacles faced, the approaches you took to address their concerns, and the ultimate success in closing the sale. Focus on the skills and strategies you utilized throughout the process.

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How would you handle a difficult or resistant prospective resident?

In your answer, emphasize your patience and understanding. Provide strategies you would employ, like acknowledging their concerns promptly, asking probing questions to uncover underlying issues, and demonstrating how your community can meet their unique needs while creating a positive dialogue.

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What methods do you use to generate leads outside of traditional advertising?

Answer this by providing a variety of innovative lead generation methods you've successfully employed in the past, such as networking within the community, collaborating with local businesses, or attending events. Highlight the importance of creativity and adaptability in seeking new prospects.

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Why do you want to work for Christian Living Communities?

In responding to this question, reflect on the values and mission of CLC and Cappella Living Solutions. Share your admiration for their commitment to diversity, community engagement, and the positive impact on senior living. Emphasize how your personal values align with those of the organization.

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How do you keep up with industry trends related to senior living and sales?

Discuss your commitment to continuous learning by mentioning specific resources, such as industry publications, professional associations, or online courses that you follow. Show your enthusiasm for staying informed and how this knowledge benefits your performance as a Sales Counselor.

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Founded in 1972, Christian Living Communities provide retirement lifestyles and quality care for older adults and their families. They have a full spectrum of living options and care services, including in-home care services. Christian Living Comm...

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Full-time, on-site
DATE POSTED
December 15, 2024

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