Market Outreach Specialist

As a Market Outreach Specialist at CLEAResult, your primary responsibilities will include developing awareness and adoption of energy-efficient technologies, recruiting and training Trade Allies, as well as organizing outreach tactics to boost customer engagement. You'll also play a pivotal role in event planning and ensuring overall customer satisfaction in alignment with our program goals.

To be considered for the Market Outreach Specialist position at CLEAResult, candidates should have 2-4 years of relevant industry experience. While a bachelor’s degree is preferred, the right attitude and skills can often outweigh formal education. Proficiency in customer relations and strategic planning related to energy-efficient technologies will be essential.

Yes, the Market Outreach Specialist at CLEAResult will need to be located in North West Wisconsin, as the role involves travel within the region, specifically targeting areas such as Eau Claire, Rice Lake, and Menomonie to strengthen local relationships and outreach initiatives.

CLEAResult provides a comprehensive benefits package for Market Outreach Specialists, including medical, dental, and vision insurance, a company-matched 401(k) plan, paid vacation and personal leave, and opportunities for professional development through training courses, employee recognition programs, and more!

CLEAResult is committed to diversity and inclusion, ensuring equal employment opportunities for all employees and applicants. This commitment is reflected in our hiring practices, workplace culture, and employee engagement initiatives, where every individual is valued and treated with respect, helping everyone thrive.

To increase adoption, I would first assess the community's needs and target key audiences. I could develop tailored outreach programs, partner with local contractors for joint promotions, and leverage social media campaigns to enhance visibility and engagement. Establishing strong relationships with Trade Allies will also be crucial.

Prioritizing relationships involves consistent and open communication. I would set regular check-ins, actively seek feedback, and work collaboratively to address any concerns. By understanding their needs and challenges, I can tailor our cooperative efforts for maximum impact, ultimately enhancing customer satisfaction.

An effective outreach tactic I employed was setting up workshops that showcase the benefits of energy-efficient technologies. By inviting potential customers and contractors to hands-on demonstrations, we created a positive and interactive atmosphere that significantly increased interest and adoption rates.

I measure success through key performance indicators such as engagement rates, adoption statistics, and feedback from contractors and customers. Implementing robust reporting tools allows me to track progress and make informed adjustments to outreach strategies as necessary.

Customer feedback is vital in shaping outreach initiatives since it provides direct insights into their needs, preferences, and concerns. By actively listening and integrating their feedback into our programs, we can enhance both our strategies and overall customer satisfaction.

Handling challenges requires a proactive approach—first, I would seek to understand their reservations. By addressing their concerns through informative discussions and showcasing success stories, I can foster trust and demonstrate the value of collaboration for mutual benefit.

My experience in event planning involves coordinating logistics, managing budgets, and collaborating with multiple stakeholders to ensure events run smoothly. For outreach events, I focus on creating engaging content and materials to draw attendees in while measuring attendance and feedback for future improvements.

I am motivated by the opportunity to create a positive environmental impact while helping communities save on energy costs. The passion for sustainability drives me, and I love being part of a team that prioritizes people's well-being and a healthier planet.

To integrate program offerings, I would conduct in-depth consultations with businesses to identify their specific challenges and needs. By clearly illustrating how our solutions align with their operational goals, I can facilitate a seamless integration that enhances their service delivery.

I stay updated by actively participating in industry webinars, subscribing to relevant publications, and engaging with professional networks. Keeping an eye on technological advancements and policy changes in energy efficiency is essential to stay relevant and provide valuable insights.