Job details

Senior Social Strategist (Sport)

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Job Description:

A BIT ABOUT US

Dentsu Creative is dentsu's sole global creative network. We are in the business of sustainable brand transformation through the magic of applied creativity. Named Cannes Lions Agency of the Year in 2022 DC is made for integration with Dentsu's Media and Merkle networks. With 9,000 creatives across the globe DC is primed to deliver ideas that create culture, shape society, and invent the future.

ROLE PURPOSE

Social is one of the biggest and most exciting growth opportunities within DC. This role is key to our clients’ social success. Responsible for formulating and executing innovative social strategies that elevate brands, enhance engagement, and deliver measurable value and results. You will be one of the leading voices for social for DC working across markets for a specialist sports client. And you will be generating and plugging into social innovation projects that keep DC pushing the boundaries on where next for social.

KEY RESPONSIBILITIES

SOCIAL MEDIA STRATEGY AND DEVELOPMENT

Create brilliant and comprehensive social media strategies / frameworks that lead to brilliant work for our clients and new business pitches across owned and paid.

Oversee the development of social content from a strategic perspective for our clients' social media channels across markets .
Create products, playbooks and ways of working for teams to ensure clarity and social excellence of scope for each client.
Work closely with creatives and creators to create the best creative for the job in hand.
Work with client service / operations and community management teams for smooth running and growth of social accounts.
Work with media, data and other teams within dentsu (eg SEO . data and analytics) on whole picture social planning, amplification and execution.
Build / nuture a team and community for social within the Agency / wider dentsu network.

SOCIAL EFFECTIVENESS

Work with the social / agency teams to provide added value to clients and keep them ahead in social – from regular reports workshops / future trends and updates.
Measurement and analytics - Be the expert on measurement and evaluation techniques and tools for social.
Outcomes not outputs - Provide data / reporting and tracking on social programmes to evaluate the effectiveness and impact of investment for our clients.

FUTURE DIRECTION AND INNOVATION

Evolve future models for social
Create social products and processes clients can easily buy into
Be informed and ahead of the social / content trends and in turn inform the agency and clients in regular sessions.
Build and use the right mix of tools for deliver the best strategies and results.
Test, learn and innovate with clients to push boundaries
Take the Agency on the journey – leading the way with best practice

QUALIFICATIONS & SKILLS

We’re looking for someone with

A curious mindset and bigger picture thinker
Who loves to be ahead of social best practice / tools and measurement techniques for platforms.
And enjoys a challenge / gets a kick out of solving client problems

Experience

Proven track record of social brilliance for clients
Strong Sports understanding
Cross-market experience
Social leadership – developing and leading a Social Strategy team
Delivering successful social / social and content strategies across Organic and Paid
Proving the value of social – Has a deep understanding of social metrics and how to achieve the best value from social content and activations.

Skills

Presentation skills / technical skills / social platforms
Technical platform expertise
A good understanding and experience of working with different social insight and measurement tools – from in platform analytics to third party tools
Proposal / report writing / project planning / trends and vision setting
Brief writing / proposal writing
Leadership – manage and develop a team with vision and empathy
Positive client feedback and relationships
Growth in social – no of accounts and revenue / new wins / team growth
Successful case studies / social success stories and the role of strategy in delivering results for clients
Delivering innovative projects - wider DC projects and innovation
Social kudos – more people in DC knowing about the brilliance of social

WORKING WITH US

Joining Dentsu Creative, you will be part of a creative network, delivering ideas at the intersection of brand, culture, and commerce. In an age when brands are built and grown in altogether new ways we espouse humility alongside practical flexible problem solving.

On your journey you will partner with inspiring people across the world and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers; always learning and always listening to shape ideas, create culture and change behavior. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.

WHAT WE OFFER

This is a permanent role / XX month Fixed Term Contract / Maternity Cover
The team is based in our London office but operates under flexible working arrangements. The team are currently in the office every Tuesday and Thursday.
As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.

INCLUSION AND DIVERSITY

We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about. So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

#LI-DC

Location:

Manchester - Bonded Warehouse

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent

Average salary estimate

$60000 / YEARLY (est.)

min

max

$50000K

$70000K

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What You Should Know About Senior Social Strategist (Sport), Dentsu

Are you ready to take the reins as a Senior Social Strategist at Dentsu Creative in Manchester? This isn't just another job; it’s a chance to lead innovative social strategies for top-tier clients, especially within the sports sector. At Dentsu Creative, we’re all about sustainable brand transformation through creativity, and this role is at the heart of that mission. You’ll be the go-to expert, crafting comprehensive social media strategies that will elevate brands and engage audiences like never before. Collaborate with our fantastic creative teams to produce compelling content and foster strong partnerships with clients. Your insights will drive our social accounts' growth and effectiveness, using data and analytics to showcase the tangible impact of our strategies. We’re looking for someone who doesn’t just follow trends but sets them, ensuring that Dentsu stays at the cutting edge of social media innovation. With a supportive team and an inclusive culture that values every unique voice, you’ll be empowered to push boundaries and create remarkable work. Plus, you’ll enjoy a flexible working environment that promotes work-life balance. So, if you're passionate about sports, social media, and creating impactful strategies, Dentsu Creative might just be your perfect fit. Join us and let’s make some magic happen!

Frequently Asked Questions (FAQs) for Senior Social Strategist (Sport) Role at Dentsu

What are the key responsibilities of a Senior Social Strategist at Dentsu Creative in Manchester?

As a Senior Social Strategist at Dentsu Creative in Manchester, you will be responsible for developing innovative social media strategies that align with our clients’ goals, particularly in the sports sector. This includes overseeing content creation, collaborating with creative teams, ensuring social excellence, and providing analytics and reporting to demonstrate the effectiveness of social initiatives. Your role will also involve nurturing a team and community within the agency while staying ahead of social trends.