Marketing Specialist

As a Marketing Specialist at Townsquare, your primary responsibilities will include identifying new business opportunities in the Shreveport market, building and maintaining strong relationships with clients, and devising successful marketing campaigns using various advertising solutions, including digital and broadcast methods. This role is all about connecting with local businesses and helping them achieve their marketing goals.

To become a Marketing Specialist at Townsquare, applicants ideally should have a proven track record in sales, strong marketing acumen, and effective communication skills. While 1+ years of experience in sales or marketing is preferred, we're open to motivated individuals looking to start their careers. A bachelor's degree is advantageous but not mandatory.

Townsquare offers a competitive compensation package for their Marketing Specialists, including uncapped earning potential, a tech package for your laptop and cell phone, a monthly car allowance, generous PTO, and health insurance options like medical, dental, and vision, along with a 401(K) retirement plan. It's all designed to support your personal and professional wellbeing!

The Marketing Specialist position at Townsquare is an in-office role, requiring you to report to our Shreveport office. This allows for a dynamic team environment where collaboration is key to delivering impactful marketing solutions to our clients.

At Townsquare, we are committed to fostering your career growth as a Marketing Specialist. Our 4-week long sales training program, along with continuous professional development opportunities, is designed to equip you with the best tools and skills to succeed in your role and advance within the company.

When discussing your sales experience, focus on specific achievements or campaigns you've led that demonstrate your ability to meet targets and build client relationships. Link your experience to how it can be applied to the varied marketing strategies at Townsquare.

It's important to show your resilience and optimistic attitude. You might explain that you view each rejection as a learning opportunity to improve your pitch or better understand client needs. Highlight a specific example where you learned from a setback.

Discuss methods you have used in the past that involve researching local businesses, networking within the community, and leveraging data analytics. Emphasize how understanding the market is crucial for tailoring effective marketing solutions.

Explain your organizational skills, such as using time management tools and setting deadlines. Provide an example where you successfully juggled multiple tasks while ensuring high-quality service for your clients.

Share your philosophy on client relationship management. Discuss the importance of communication, understanding clients' needs, and being responsive. You might mention specific strategies you employ to maintain client engagement.

Be prepared to discuss a campaign where you played a significant role. Describe the goal, your specific contributions, and the results achieved, linking it back to how this experience could contribute to success at Townsquare.

Articulate how you’d start a conversation with a potential client by focusing on understanding their needs. You could outline how Townsquare's diverse marketing solutions can specifically address those needs and drive results.

List specific tools you have experience with, such as CRM software, SEO tools, or social media platforms, and explain how you’ve used them effectively to enhance marketing efforts or track client interactions.

Explain your commitment to continuous learning, whether through industry blogs, webinars, or networking with other professionals. Illustrate this with examples of how you’ve applied new insights in your previous roles.

Express your enthusiasm for Townsquare’s community-focused approach and how the role aligns with your career aspirations. Mention specific aspects you admire about Townsquare, such as its innovative marketing solutions or the opportunity for professional growth.