Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy
Jobs / Job page
Owned Media Specialist/CRM image - Rise Careers
Job details

Owned Media Specialist/CRM

Company Description

& Other Stories is a fashion brand offering women a wide range of shoes, bags, accessories, beauty and ready-to-wear to create their personal style, or story.

Our creative ateliers in Paris and Stockholm design diversified fashion collections with great attention to detail and quality. For us there’s no right or wrong when it comes to style, just possibilities and the joy of self-expression.

We currently have 71 stores and offer online selling on 72 markets through Stories.com and external partners. And we are growing!

Job Description

The Owned Media Specialist (CRM) will act as an agent of change in & Other Stories digital acceleration, acting as an expert in their field, and a key partner to multiple teams across the & Other Stories business. This is a newly created position within the local organization that sits at the intersection, Ecommerce, Marketing & Performance, and Customer Management. 
 
In partnership with the Ecommerce & Performance Marketing Manager, you will establish local processes, KPIs, and a customer growth and retention roadmap. At a strategic level, the purpose of your role is to partner with Global and execute an elevated CRM strategy for our owned channels that aligns with the organization’s growth plan. The Owned Media strategies success will be measured by the growth of our active customer database, driving traffic to site, increasing email and SMS revenue, and increasing customer loyalty. 

This position is based in NY, NY

Qualifications

  • At least 2 years of experience managing and executing Owned Media. 

  • Adobe Campaign and Emarsys experience a plus. 

  • CRM experience a plus. 

  • Experience in fashion or beauty industry preferred.  

  • Ability to analyze customer data to identify patterns and provide recommendations.  

  • Exceptional attention to detail, communication, and organizational skills.  

  • Ability to distill business and customer data, summarize technical specifications, and present to business leaders.  

  • Problem solving through analytical modelling and A/B testing.  

  • Previous experience working in e-commerce D2C a plus.  

  • Knowledge of Canadian market and French language a plus.  

  • Basic Photoshop and editing knowledge a plus.  

 

Job Status: Salary, Exempt 

EEOC Code: PRO 

Additional Information

You are guided by our values in all that you do, and together with your colleagues you are responsible for keeping the values alive and as a guide in your everyday work.

Compensation:

The salary range for this role is **$86.804-97.655 annually**

 

Benefits:

& Other Stories believes in rewarding our employees for their many contributions to our shared success. That’s why we offer a full range of inclusive benefits that enable wellness, both in and outside of work.  We pride ourselves on being a do-good company and we have a comprehensive benefit package that matches that ambition.  Please note, benefits may have eligibility requirements based on employment status.

 

We offer: 25% Staff Discount, clothing allowance, - Medical, Pharmacy Vision and Dental Coverage – Employee Assistance Program - Vacation, Wellness, Holiday and Parental Pay – 401K – Commuter Benefits, Health and Dependent Care FSA. Plus, additional Voluntary Benefits.

*This job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive.

 

**H&M Group, in good faith, believes that this posted rate of compensation is the accurate range for this role at this location at the time of this posting. This range may be modified in the future.

Average salary estimate

$92229.5 / YEARLY (est.)
min
max
$86804K
$97655K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Owned Media Specialist/CRM, H&M Group

As an Owned Media Specialist/CRM at & Other Stories, you'll play a vital role in shaping the future of our digital acceleration efforts. Nestled in the heart of New York City, we pride ourselves on our creative collections that empower women to express their unique styles. In this newly formed position, you'll find yourself at the exciting intersection of Ecommerce, Marketing & Performance, and Customer Management, making it the perfect opportunity for someone with a knack for CRM and a passion for the fashion industry. Collaborating closely with the Ecommerce & Performance Marketing Manager, you will establish key local processes and KPIs, laying down a roadmap for customer growth and retention. Your strategic implementation of an elevated CRM approach will directly contribute to our overarching goal of expanding our active customer database while driving traffic and revenue. With responsibilities that leverage your analytical skills to interpret customer data, you'll guide strategies that foster increased loyalty. Your attention to detail and excellent communication abilities will help you distill intricate business and customer data effectively. If you’re looking to make a significant impact in a fast-growing brand, we can’t wait to see what you’ll bring to the & Other Stories family!

Frequently Asked Questions (FAQs) for Owned Media Specialist/CRM Role at H&M Group
What does an Owned Media Specialist/CRM do at & Other Stories?

The Owned Media Specialist/CRM at & Other Stories acts as a key link between various departments, focusing on CRM strategies that enhance customer engagement and retention. This role is crucial for developing local processes, KPIs, and driving traffic while increasing revenue through email and SMS campaigns.

Join Rise to see the full answer
What qualifications are required for the Owned Media Specialist/CRM position at & Other Stories?

To qualify for the Owned Media Specialist/CRM position at & Other Stories, candidates should have at least 2 years of experience managing Owned Media, preferably in the fashion or beauty industry. Familiarity with CRM tools, particularly Adobe Campaign or Emarsys, and strong analytical skills to interpret customer data are also important.

Join Rise to see the full answer
How can I apply for the Owned Media Specialist/CRM role at & Other Stories?

You can apply for the Owned Media Specialist/CRM position by visiting the careers section of & Other Stories’ website or through professional networks where job postings are made available. Ensure your resume showcases your relevant skills and experience to stand out!

Join Rise to see the full answer
What type of benefits does & Other Stories offer for the Owned Media Specialist/CRM role?

At & Other Stories, the benefits for the Owned Media Specialist/CRM position include comprehensive health coverage, a generous employee discount, wellness programs, vacation, and parental leave, along with financial benefits like 401K and commuter benefits, which foster a supportive work environment.

Join Rise to see the full answer
Is experience in e-commerce important for the Owned Media Specialist/CRM position at & Other Stories?

Yes, having experience in e-commerce is a definite plus for the Owned Media Specialist/CRM position at & Other Stories. Familiarity with direct-to-consumer models will enhance your ability to connect with customers and develop effective strategies that drive engagement and loyalty.

Join Rise to see the full answer
What skills are essential for success as an Owned Media Specialist/CRM at & Other Stories?

Essential skills for success in the Owned Media Specialist/CRM position at & Other Stories include strong analytical abilities to evaluate customer data, exceptional attention to detail, and effective communication skills. Problem-solving through A/B testing and a keen sense of the fashion or beauty landscape will also contribute to your success.

Join Rise to see the full answer
What is the salary range for the Owned Media Specialist/CRM role at & Other Stories?

The salary range for the Owned Media Specialist/CRM position at & Other Stories is between $86,804 to $97,655 annually, reflecting the value the company places on talent and experience within the fashion retail space.

Join Rise to see the full answer
Common Interview Questions for Owned Media Specialist/CRM
Can you describe your experience with CRM and Owned Media strategies?

When discussing your experience, focus on specific campaigns you’ve managed, the tools you’ve used such as Adobe Campaign or Emarsys, and the measurable results you achieved. Sharing concrete examples will highlight your expertise and how it can benefit & Other Stories.

Join Rise to see the full answer
How do you analyze customer data to drive decisions in your marketing strategy?

Explain your analytical process by detailing how you collect and interpret data sets, identify patterns, and implement recommendations. Use specific examples to demonstrate how you've successfully used data to enhance customer engagement or retention in past roles.

Join Rise to see the full answer
How would you approach establishing KPIs for our CRM strategies?

Discuss your methodology for establishing KPIs based on business objectives and customer insights. Provide examples of KPIs you have previously implemented and how they contributed to increasing customer engagement and sales.

Join Rise to see the full answer
What role does A/B testing play in your CRM strategies?

A/B testing is crucial for optimizing CRM campaigns. Describe a specific instance where you've conducted A/B testing, what metrics you focused on, and how the results informed your strategies, ultimately leading to improved customer outcomes.

Join Rise to see the full answer
How do you prioritize customer segments when developing marketing campaigns?

Talk about your segmentation criteria, such as customer behavior, demographics or purchase history. Share how prioritizing segments has resulted in more tailored and effective marketing campaigns leading to higher conversion rates.

Join Rise to see the full answer
Can you give an example of a successful email marketing campaign you managed?

When describing a successful email campaign, detail your planning process, the goals set, and the outcome. Highlight metrics such as open rates, conversion rates, and customer feedback to illustrate the campaign's effectiveness.

Join Rise to see the full answer
What strategies would you employ to drive traffic to our website?

Elaborate on strategies including SEO optimization, social media promotions, influencer partnerships, or content marketing. Discuss how you would track the effectiveness of these strategies in increasing website traffic, especially for & Other Stories.

Join Rise to see the full answer
How do you foster customer loyalty through owned media channels?

Share your experience in creating loyalty programs, personalized content, or user-generated content strategies. Emphasize the importance of consistent engagement and value-adds that keep customers returning to & Other Stories.

Join Rise to see the full answer
What trends do you see impacting CRM in the fashion industry?

Discuss current trends such as personalization, sustainability, and multi-channel engagement. Share insights on how these trends may influence strategies at & Other Stories and align with the brand’s values and growth ambitions.

Join Rise to see the full answer
Why do you want to work as an Owned Media Specialist/CRM for & Other Stories?

In your response, reflect on your passion for fashion, the brand's commitment to self-expression, and how your experience aligns with the goals of & Other Stories. Highlight your enthusiasm for contributing to a brand that resonates with your values.

Join Rise to see the full answer
Similar Jobs
Photo of the Rise User
H&M Group Remote Aleje Jerozolimskie 44, 00-024 Warszawa, Poland
Posted 11 days ago
Photo of the Rise User
H&M Group Remote 421 Yeongdong-daero, Gangnam District, Seoul, South Korea
Posted 11 days ago
Photo of the Rise User
Posted 9 days ago
Photo of the Rise User
Varonis Remote No location specified
Posted 2 days ago
Photo of the Rise User
Jellyfish Remote Bangalore, KA, India
Posted 4 days ago
Photo of the Rise User
Posted 6 days ago
Photo of the Rise User
Datacom Remote No location specified
Posted 20 hours ago

Founded in 1947, H&M is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers, and children. The company is headquartered in Stockholm, Sweden.

75 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
November 29, 2024

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!