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Strategic Growth Lead - job 1 of 2

Why should you join Jerry?

  • Join a pre-IPO startup with capital, traction, and runway ($240M funded | $2T market size).

  • Work closely with brilliant leaders and teammates from companies like McKinsey, BCG, Nvidia, Better, NerdWallet, SoFi, etc.

  • Disrupt a massive market and help scale us to a $10B business in the next few years.

  • Be immersed in a talent-dense environment and accelerate your career growth exponentially.

  • Take full ownership of a high-impact strategic growth function and shape the future of our marketing and product.

About the opportunity

At Jerry, we are redefining and radically improving how people manage car ownership, one of their most expensive and time-consuming assets. Backed by artificial intelligence and machine learning, Jerry simplifies and automates car ownership while providing personalized services tailored to car owners' needs. We are the #1 rated and most downloaded app in our category with a 4.7-star rating in the App Store and more than 5 million customers—and we’re just getting started.

With significant progress across various aspects of our product, we are now prioritizing customer acquisition and profitable growth as our top objectives for the coming years. Our growth team (product & marketing) is directly responsible for Jerry’s most critical initiative - achieving high double-digit growth - by driving customer acquisition through strategic and innovative approaches.

To achieve this, we are expanding our growth team and hiring a Strategic Growth Lead to drive and optimize our strategic customer acquisition efforts - e.g., community growth, product improvements, and transforming engaged customers into loyal, high-retention users.

This role offers substantial career growth opportunities, resources, and CEO visibility. You will work closely with the VP of Growth (Product & Marketing) and the executive team to build, optimize, and scale high-impact growth initiatives. Initially, this position is a hands-on individual contributor role with the potential to transition into a leadership role as we scale. This position is a unique opportunity to take full ownership of a strategic growth function, work alongside an elite team, and drive exponential business growth. If you’re ready for a high-impact challenge, we’d love to hear from you!

How you will make an impact:

Phase 1: Hands-on execution and rapid experimentation

Your initial focus will be on identifying and experimenting with strategic growth levers such as community growth, product improvements, and converting engaged customers into long-term users. This period will last 12 - 30 months, depending on the speed and effectiveness of the changes you implement. Example responsibilities include:

  • Create unique winning acquisition tactic - e.g., winning on Reddit, which relatively recently emerged as the fastest growing digital marketing channel, with the support of an experienced agency

  • Own and drive strategic customer acquisition efforts from end to end, including strategy, execution, analysis, and optimization, with support from the data team, product team, and agency partners

  • Develop, test, and scale innovative acquisition strategies, identifying key success levers and building a playbook for sustainable growth

  • Develop and refine community and messaging strategies that resonate with target audiences through customer empathy and strategic creativity.

Phase 2: Scaling successful strategies and expanding the team

Once successful strategies are identified, you have the opportunity to transition into a leadership role, scaling proven initiatives and expanding your impact across additional growth areas. Example responsibilities include:

  • Strategize the full-funnel growth roadmap to achieve long-term, sustainable acquisition and retention.

  • Expand new growth levers with an innovative, customer-centric, and data-driven approach.

  • Optimize customer engagement strategies, driving long-term lifetime value.

  • Build and lead a growth team, hiring and mentoring junior growth specialists to expand and optimize our customer acquisition efforts.

Who you are:

  • 3+ years of strategic consulting background, ideally MBB or equivalent

  • 2+ years of experience in B2C business related to growth (e.g., marketing, product, strategy or operations)

  • Strategic and creative thinker who can innovate on customer acquisition approaches while deeply understanding customer needs and behaviors

  • Agile operator who is data driven at all times and is obsessed with non-stop testing and learning 

  • Entrepreneurial and adaptable, thriving in a fast-paced, ambiguous environment where you have full ownership of your initiatives.

  • Customer-first mindset, with an innate ability to craft strategies that align with customer pain points and motivations.

  • Ownership mentality—you’re not satisfied with "good enough" and are always looking for ways to maximize impact.

While we appreciate your interest and application, only applicants under consideration will be contacted.

Jerry is proud to be an Equal Employment Opportunity employer. We prohibit discrimination based on race, religion, color, national origin, sex, pregnancy, reproductive health decisions or related medical conditions, sexual orientation, gender identity, gender expression, age, veteran status, disability, genetic information, or other characteristics protected by applicable local, state or federal laws.

Jerry is committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, please contact us at recruiting@getjerry.com

About Jerry:

Jerry is America’s first and only AllCar™ app. We are redefining and radically improving how people manage owning a car, one of their most expensive and time-consuming assets. 

Backed by artificial intelligence and machine learning, Jerry simplifies and automates owning and maintaining a car while providing personalized services for all car owners' needs. We spend every day innovating and improving our AI-powered app to provide the best possible experience for our customers. From car insurance and financing to maintenance and safety, Jerry does it all.

We are the #1 rated and most downloaded app in our category with a 4.7 star rating in the App Store. We have more than 5 million customers — and we’re just getting started. 

Jerry was founded in 2017 by serial entrepreneurs and has raised more than $240 million in financing.

Join our team and work with passionate, curious and egoless people who love solving real-world problems. Help us build a revolutionary product that’s disrupting a massive market.

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Average salary estimate

$110000 / YEARLY (est.)
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$90000K
$130000K

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What You Should Know About Strategic Growth Lead, Jerry

Are you ready to elevate your career at Jerry as a Strategic Growth Lead? Located in the vibrant San Francisco Bay Area, you'll join a pre-IPO startup that's shaking up a $2 trillion market. We’ve successfully secured $240 million in funding, and we're not slowing down! Working alongside top-tier talent from industry giants like McKinsey, Nvidia, and SoFi, you’ll play a pivotal role in scaling our innovative app, designed to simplify car ownership using cutting-edge AI and machine learning. As the #1 rated app in our category with over 5 million users, your efforts will directly contribute to our ambitious growth targets. Initially, you'll dive into hands-on experimentation with strategic growth levers, driving customer acquisition and enhancing user experiences. This means developing unique tactics, optimizing strategies, and crafting community messaging that resonates with our audience. After identifying successful methods, you’ll have the chance to transition into a leadership role, scaling those initiatives further and building a passionate growth team. If you’re a data-driven strategist with a knack for innovation and a customer-first mindset, we can’t wait to see how you’ll shape Jerry’s future. Join us on this exciting journey as we build something amazing together!

Frequently Asked Questions (FAQs) for Strategic Growth Lead Role at Jerry
What are the responsibilities of the Strategic Growth Lead at Jerry?

The Strategic Growth Lead at Jerry is responsible for driving customer acquisition strategies and optimizing growth initiatives. This includes hands-on execution of growth tactics, analyzing performance metrics, and refining community and messaging strategies that resonate with our target audience. You will collaborate closely with the VP of Growth to create innovative strategies that will elevate Jerry’s user base and profitability.

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What qualifications are needed to become a Strategic Growth Lead at Jerry?

To qualify for the Strategic Growth Lead position at Jerry, candidates should have over 3 years of strategic consulting experience, ideally with MBB firms. Additionally, 2 years in a B2C role focused on growth, marketing, or product strategy is essential. You should also possess a data-driven mindset and a strong understanding of customer behavior and needs.

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How does the Strategic Growth Lead influence growth at Jerry?

The Strategic Growth Lead is at the forefront of influencing growth at Jerry. By identifying successful customer acquisition strategies and testing innovative approaches, you will implement changes that directly impact Jerry’s double-digit growth objectives. Your ability to navigate the rapidly changing landscape will ensure Jerry continues to thrive in a competitive market.

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What is the role of community growth in the Strategic Growth Lead position at Jerry?

Community growth plays a crucial role in the Strategic Growth Lead position at Jerry. This involves developing and executing strategies that engage users, building brand loyalty, and enhancing customer experiences. By fostering a strong community, you can leverage user feedback to inform product improvements and enhance acquisition efforts, ultimately driving higher retention and satisfaction.

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What career growth opportunities are available for a Strategic Growth Lead at Jerry?

As a Strategic Growth Lead at Jerry, you will have immense career growth opportunities. Starting as a hands-on contributor, you may transition into a leadership role as you successfully build and scale growth initiatives. You will have the opportunity to expand your team, mentor junior specialists, and have significant visibility with executive leadership, paving the way for ongoing career advancement.

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Common Interview Questions for Strategic Growth Lead
What experience do you have that makes you a good fit for the Strategic Growth Lead position at Jerry?

Highlight your strategic consulting experience, specifically focusing on customer acquisition and marketing growth. Share specific examples of past roles where you successfully drove growth initiatives and how your analytical skills contributed to decision-making. Tailoring your experience to Jerry's mission of simplifying car ownership will also demonstrate your understanding of our market.

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Can you describe a successful growth strategy you implemented in a previous role?

Discuss a specific strategy you executed, detailing its development process, execution, and the measurable impact it had on customer acquisition or engagement. Use data to illustrate your points, showing how you analyzed results and adjusted your approach. Emphasize creativity and strategic thinking throughout your answer.

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How would you approach community growth at Jerry?

Explain your understanding of community dynamics and the importance of engagement in building a loyal user base. Discuss specific tactics you would use to encourage community interaction, such as leveraging social media platforms, creating forums for user feedback, or hosting events. Tailor your tactics to align with Jerry’s mission and target audience.

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What metrics do you believe are most important for measuring growth success?

Focus on key performance indicators like customer acquisition cost, retention rates, lifetime value of customers, and engagement levels. Discuss how you would track these metrics over time, adapt strategies based on the data, and ensure sustainable growth for Jerry's business model.

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How do you prioritize tasks when managing multiple growth initiatives?

Talk about your method for evaluating initiatives based on potential impact, urgency, and alignment with overall business goals. Describe a scenario in which you successfully balanced competing priorities and the criteria you used to make decisions, emphasizing your strategic and data-driven approach.

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What do you think are the biggest challenges facing a Strategic Growth Lead at a startup like Jerry?

Identify challenges like rapid market changes, competition, and resource constraints typical in a startup environment. Discuss how adaptive thinking and a customer-centric approach can overcome these hurdles. Share strategies for maintaining focus and drive even in challenging situations.

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How do you ensure that growth strategies align with customer needs?

Discuss the importance of customer feedback in shaping growth strategies. Describe your approach to identifying customer pain points through research, user interviews, and analyzing customer service data. Highlight how this data informs your strategies and helps craft initiatives that truly resonate with target audiences.

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How would you utilize data analysis in your role as Strategic Growth Lead?

Explain your process for gathering and analyzing data to guide decision-making in growth strategies. Discuss specific tools and techniques you use for analysis, such as A/B testing, customer segmentation, and performance tracking, and how you use insights from this data to optimize growth initiatives.

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What creative strategies do you think could work well for Jerry in acquiring new customers?

Share innovative ideas that blend contemporary marketing trends with Jerry's mission. Consider approaches like leveraging influencer marketing, creating content partnerships, or utilizing gamification in the app to enhance user engagement. The goal is to demonstrate your ability to think outside the box while remaining data-driven.

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Why are you interested in the Strategic Growth Lead position at Jerry?

Express your enthusiasm for Jerry's mission of disrupting car ownership and the opportunity to work with an elite team. Discuss how your values align with Jerry’s customer-first philosophy and your excitement about contributing to high-impact growth initiatives that will change the industry landscape.

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Jerry is redefining car ownership with its innovative AI-powered AllCar™ app, offering comprehensive solutions for insurance, financing, maintenance, and safety, driven by a team passionate about enhancing the driving experience.

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CULTURE VALUES
Social Impact Driven
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
Customer-Centric
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Full-time, on-site
DATE POSTED
March 28, 2025

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