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Sr Pricing Strategy Manager

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role will be based in New York or San Francisco. 

At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together. 

The LinkedIn Monetization Strategy & Operations team is looking for a Senior Manager, Monetization Ops & Strategy problem solver to help accelerate growth and strengthen go-to-market strategy for our Talent Solutions business. This team is the owner of a multi-billion-dollar business that is available to LinkedIn’s top tier customers.This person will collaborate with key business partners on spearheading multiple initiatives and scale Enterprise Programs, which is a strategic growth lever for the business. In this role, you will engage with stakeholders to drive the growth strategy of the B2B business, increase sales activation, and evaluate/evolve global pricing policies to deliver greater customer value and value for LinkedIn. 

We’re looking for a strategic thinker who enjoys engaging cross-functionally and presenting initiatives to leadership. If you’re a detail-oriented individual who thrives in a collaborative environment and you’re excited by driving growth through global, cross-functional initiatives, LinkedIn would like to speak with you.

LinkedIn embraces diversity, inclusion and belonging as a core tenet of our culture across the company globally. Diversity in all forms helps us closer towards realizing LinkedIn’s vision of creating economic opportunity for every member of the global workforce. 

Responsibilities:

  • Independently lead global monetization and pricing strategy projects end-to-end, scoping and structuring projects into clear bodies of work, driving quantitative and qualitative analyses and problem solving, and developing recommendations and high-quality project deliverables

  • Present pricing strategy proposals to VP-level executives and audiences

  • Identify and evaluate opportunities to evolve pricing and commercial frameworks that generate revenue and deliver value for customers

  • Leverage hypothesis-driven analyses to evaluate pricing and packaging opportunities  

  • Build analytical models to inform, size and influence pricing strategy

  • Lead voice of customer and field interviews and large-scale quantitative customer research using techniques including max diff, conjoint, concept tests and pricing/value assessments.

  • Measure and track monetization performance to enable continuous improvements to our pricing and packaging.  

  • Drive recommendations and partner with stakeholders across Sales, BizOps, Product Marketing, Sales Operations, Legal, and Product to turn opportunities into realized value by providing guidance and support throughout the go-to-market processes

Qualifications

Basic Qualifications:

  • 6+ years of experience in Pricing, BizOps, Corporate Strategy & Planning, or similar analytical role at a tech company, or experience in Management Consulting, Investment Banking, and Private Equity/Venture Capital

  • BA/BS degree in economics, management science, business, applied math, statistics, finance, analytics or related field. 

Preferred Qualifications:

  • Relevant graduate level degree in business (i.e., MBA), economics or a related field 

  • Experience conducting end-to-end market research and research methods in pricing (e.g. Van Westendorp, Gabor Granger, Conjoint etc.).  

  • Experience building & optimizing commercial business models or broader Go-To-Market strategies, optimizing packaging & pricing strategy for B2B SaaS / Software businesses 

  • Demonstrated success and passion for collecting and using customer insight to drive strategic Go-To-Market, pricing and/or packaging decisions.  

  • Proven track record in developing the business case for changes in pricing and commercial strategy for a global senior executive audience (Senior Directors/VPs/LOB C-Suite) 

  • Ability to set up and manage a strategy project end to end. 

  • Comfortable building and interpreting reports in CRM, running own SQL analyses and building financial models. Able to see beyond the numbers to drive sound decision-making

  • Experience in structuring complex problems to make them easy to solve and explain

  • Excellent verbal/written communication and high clarity of thought

  • Self-starter who is ready to “act like an owner”, and is able to drive key initiatives to successful outcomes in a fast-paced, entrepreneurial environment

  • Experience working with and supporting B2B enterprise sales organizations

  • Ability to inspire and influence cross-functional partners and drive decision making among senior executives

  • Marketing strategy skills. Ability to understand customer needs/perceived value, drive customer value creation, and develop go-to-market strategies to accelerate growth. 

  • Advanced level skills using SQL and Excel (3+ years of experience)

 

Suggested Skills

  • Written and verbal communication skills​

  • Problem solving and analytical skills​

  • Pricing strategy​ and analysis

  • Quantitative and qualitative pricing research​

  • Senior stakeholder management

 

LinkedIn is committed to fair and equitable compensation practices. 

The pay range for this role is $123,000 to $192,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. 

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.

Additional Information

Equal Opportunity Statement

LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

Please reference the following information for more information:  https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and

 https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf  for more information.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

  • Documents in alternate formats or read aloud to you
  • Having interviews in an accessible location
  • Being accompanied by a service dog
  • Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance ​

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement ​

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates ​

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.

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Average salary estimate

$157500 / YEARLY (est.)
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$123000K
$192000K

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What You Should Know About Sr Pricing Strategy Manager, LinkedIn

At LinkedIn, we're all about creating economic opportunity for every member of the global workforce, and we're looking for a dynamic Sr Pricing Strategy Manager to join our team in San Francisco, CA. If you enjoy strategic thinking and thrive in a collaborative environment, this could be your next big opportunity! In this role, you'll independently lead global monetization and pricing strategy projects, engage with key stakeholders, and drive initiatives that help our Talent Solutions business grow. You will dive deep into quantitative analyses that allow us to scale our Enterprise Programs, impacting a multi-billion-dollar business. Your mission will include presenting pricing strategy proposals to VP-level executives, and identifying opportunities to evolve our pricing frameworks, ensuring we deliver exceptional value to our customers. We're excited to meet detail-oriented individuals who love data and also excel at leadership – whether that's conducting research, driving recommendations or partnering across Sales, Product Marketing, and other functional teams. At LinkedIn, we're poised for growth and transformation, and as a part of your role, you’ll measure and track monetization performance while enabling continuous improvements to our pricing and packaging. Let’s shape the future of work together and create exceptional opportunities for our customers!

Frequently Asked Questions (FAQs) for Sr Pricing Strategy Manager Role at LinkedIn
What are the main responsibilities of a Sr Pricing Strategy Manager at LinkedIn?

As a Sr Pricing Strategy Manager at LinkedIn, your main responsibilities include leading global monetization and pricing strategy projects, presenting strategies to VP-level executives, driving quantitative and qualitative analyses, evaluating pricing opportunities, and collaborating with stakeholders to turn insights into actionable strategies.

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What qualifications are required for a Sr Pricing Strategy Manager position at LinkedIn?

To qualify for the Sr Pricing Strategy Manager position at LinkedIn, candidates should have 6+ years of experience in Pricing or a similar analytical role, a BA/BS degree in a related field, and strong skills in analytical modeling, strategy development, and cross-functional collaboration.

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How does LinkedIn support professional growth for Sr Pricing Strategy Managers?

At LinkedIn, professional growth is a priority; as a Sr Pricing Strategy Manager, you will have access to ongoing training and development opportunities, mentorship programs, and a culture that encourages innovation and collaboration, all aimed at maximizing your potential.

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What type of work environment does LinkedIn offer for the Sr Pricing Strategy Manager role?

LinkedIn offers a hybrid work environment for the Sr Pricing Strategy Manager role, allowing you to work from home or commute to the office, depending on what best suits your workflow and support needs for your team.

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What skills are essential for a Sr Pricing Strategy Manager at LinkedIn?

Essential skills for a Sr Pricing Strategy Manager at LinkedIn include strong analytical and problem-solving abilities, experience in crafting pricing strategies, advanced Excel and SQL skills, as well as excellent verbal and written communication skills to effectively influence stakeholders.

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Common Interview Questions for Sr Pricing Strategy Manager
Can you explain your process for developing a pricing strategy?

When explaining your process for developing a pricing strategy, focus on how you analyze market research data, engage with customer insights, and work through various pricing frameworks like value-based pricing. Make sure to highlight any successful strategies you've implemented in the past.

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How do you handle potential pushback from stakeholders regarding pricing changes?

Describing your approach to handling stakeholder pushback should include examples of how you build rapport, present data-driven insights, and leverage past successes to illustrate the potential benefits of the proposed pricing changes.

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What methodologies have you used in pricing research?

Share your experience with pricing research methodologies such as Van Westendorp and Gabor Granger. Providing specific examples of how you applied these methodologies to inform your pricing strategies can help demonstrate your expertise in this area.

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How do you measure the success of a pricing strategy after implementation?

Discuss the metrics you use to evaluate the success of a pricing strategy, such as revenue growth, customer retention, and market share. Mention any tools or analytic models you rely on for tracking these metrics.

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Describe a challenging pricing project you have worked on.

When talking about a challenging pricing project, focus on the obstacles you faced, how you approached problem-solving, the roles you collaborated with, and what the outcomes were, emphasizing both the learning experience and the final results.

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What tools and technologies are you familiar with for pricing analysis?

Mention your experience with tools such as Excel for complex data analysis, CRM systems for customer insights, and any specialized software that you have used for developing pricing models. Highlight your ability to extract actionable insights from these systems.

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How do you ensure that customer insights drive your pricing decisions?

Explain your approach to conducting customer interviews, gathering feedback through surveys, and leveraging data analytics to inform pricing decisions, illustrating your commitment to aligning pricing strategies with customer value.

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What role does competitive analysis play in your pricing strategy?

Discuss the significance of competitive analysis in shaping your pricing strategy, where you assess competitors' pricing models and market positioning. Emphasize how this analysis informs your decisions to maintain competitive advantage.

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Describe how you align pricing strategies with business goals.

Show how you ensure pricing strategies are in sync with overarching business objectives by collaborating with cross-functional teams, evaluating financial metrics, and assessing market trends that affect the company’s growth.

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What do you believe is the most important factor in crafting a successful pricing strategy?

State your belief that understanding customer perception of value is crucial for developing a successful pricing strategy. Explain how this understanding informs your decision-making and aligns with driving both revenue and customer satisfaction.

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Our mission is to create economic opportunity for every member of the global workforce and this vision connects our more than 16,000 employees in dozens of offices across five continents. It inspires us to invest in our talent, support career grow...

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Full-time, hybrid
DATE POSTED
December 6, 2024

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