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Content Marketing Manager

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Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Content Marketing Manager

Fixed Term Contract

Maker Lab supports clients across technology, entertainment, financial services and the payments industry. We’re looking for dynamic individuals to join our team and support our amazing clients in the music industry.

We’re looking for a Content Marketing Manager to take the lead on all things related to content and passionate about music and podcasts. You’ll drive content strategy, production, and distribution across social media and digital channels while helping us build a strong local presence. Your creativity will shine as you shape campaigns that connect with local music fans and audio listeners. From creating content that sparks conversation to partnering with artists and creators, you'll help amplify the voice of the locals on a global scale.

Role:

Lead content marketing efforts focusing on social media, artist campaigns, podcasts, and cultural content.
Develop creative, always-on content that resonates with local audiences across owned channels and paid media.
Keep a pulse on the latest cultural trends and turn them into fun, engaging content.
Oversee the execution of social media campaigns and drive engagement through storytelling and digital initiatives.
Collaborate closely with regional and global teams to bring the best of culture to a global stage.
Manage partnerships with creative, media, and social agencies to produce top-tier content.
Use analytics to understand campaign performance and refine strategies for even greater impact.

You:

BA/BS degree or equivalent experience
5+ years of experience in content marketing or social media strategy, especially within the music, entertainment, or lifestyle industries.
Expertise in developing and executing content strategies that drive engagement and resonate with audiences.
Strong knowledge of industry trends and social media movements, ensuring content stays fresh and impactful.
Experience with ad-tech tools, campaign analytics, and influencer marketing is a plus.
Proven ability to collaborate across teams and leverage data to optimise campaign performance.
A creative, organised, and driven individual eager to make a significant impact in the music and audio space.
Exceptional verbal and written English communication and presentation skills, and ideally fluent in Tagalog.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

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$80000 / YEARLY (est.)

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$70000K

$90000K

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What You Should Know About Content Marketing Manager, MAKER LAB

At Maker Lab, we're all about creativity and collaboration, and we’re excited to find our next Content Marketing Manager to join our dynamic team! This is an incredible opportunity to blend your passion for music and podcasts with your expertise in content marketing. You'll have the unique chance to lead all things content-related, focusing on crafting engaging campaigns that resonate deeply with local music fans. Your role will involve everything from developing innovative content strategies to managing social media campaigns that spark impactful conversations. As you dive into the vibrant world of culture and technology, you’ll not only enhance Maker Lab’s reputation in the music industry but also help amplify the voices of local artists on a global stage. With your 5+ years of experience in content marketing or social media strategy, particularly in entertainment or lifestyle sectors, you’ll excel at producing compelling content that connects with diverse audiences. You'll collaborate with cross-functional teams, leveraging data to refine strategies and understand campaign performance. If you’re a creative, organized individual who thrives on building meaningful relationships and driving engagement through storytelling, then we want to hear from you! Join us at Maker Lab, where your ideas can truly make a difference in the world of music and podcasts. Let’s create something amazing together!

Frequently Asked Questions (FAQs) for Content Marketing Manager Role at MAKER LAB

What are the key responsibilities of a Content Marketing Manager at Maker Lab?

As a Content Marketing Manager at Maker Lab, you will lead content marketing efforts that focus on social media, artist campaigns, podcasts, and cultural content. Your responsibilities include developing engaging, always-on content, overseeing the execution of social media campaigns, and collaborating with creative partners to produce top-tier content. You will also analyze campaign performance using analytics to refine strategies for greater impact.