Digital Marketing Manager for Real Estate

The Digital Marketing Manager at MIRA Developments is responsible for managing complex marketing campaigns, leading social media paid initiatives, and collaborating with various departments to align marketing strategies with client goals. This role involves coordinating creative materials for advertising and analyzing performance metrics.

Candidates for the Digital Marketing Manager role at MIRA Developments should have at least 2 years of experience in digital marketing, ideally within the real estate sector. Proficiency in English and Arabic is essential, and knowledge of Russian is a plus. Strong skills in strategy development and creative campaign coordination are also required.

The Digital Marketing Manager will oversee various types of marketing campaigns including E-commerce and B2B projects, focusing on optimizing social media paid campaigns across platforms like META, TikTok, and Google Ads to meet performance metrics.

At MIRA Developments, the Digital Marketing Manager can expect a comprehensive medical package, health insurance coverage, and a competitive salary, along with the chance to work in a dynamic and collaborative team environment.

MIRA Developments places a strong emphasis on professional development. The organization encourages continuous learning and provides opportunities for its Digital Marketing Managers to enhance their skills through training programs and collaborative projects.

The Digital Marketing Manager at MIRA Developments primarily utilizes tools for social media marketing and analytics, such as META and Google Ads, to execute and track the performance of various marketing campaigns effectively.

Candidates interested in the Digital Marketing Manager position at MIRA Developments should submit their applications through the official channels provided. Due to a high volume of applications, only selected candidates will be contacted for interviews.

When answering this question, highlight specific marketing strategies you've developed and executed, focusing on the outcomes they achieved. Discuss campaigns that resulted in increased engagement or conversion rates, especially in the real estate sector, to demonstrate your relevant experience.

Discuss the various KPIs you track, such as conversion rates, engagement metrics, or ROI. Emphasize your experience with analytics tools to demonstrate how you analyze data to inform future decisions and optimize campaign performance.

Share a specific project where you faced challenges—whether they were budget constraints, tight deadlines, or unexpected market changes. Explain the steps you took to overcome these challenges and the positive outcomes of your actions.

Emphasize the importance of working with cross-functional teams, such as sales and product development, to create cohesive marketing plans. Give examples of how collaboration has led to successful outcomes in your past roles.

Discuss specific tools you've used for campaign management, analytics, or social media scheduling. Highlight your familiarity with platforms relevant to the role, such as Google Ads, META, or project management software.

Explain your approach to continuing education in the marketing field, such as following industry blogs, attending workshops, or participating in webinars. This shows your commitment to growth and staying ahead in the rapidly changing digital landscape.

Craft a personalized response based on your knowledge of MIRA Developments’ mission, vision, and values. Highlight how your skills align with their goals and express enthusiasm about contributing to their success in the real estate market.

Discuss your prioritization methods, such as utilizing project management tools or frameworks like the Eisenhower Matrix to differentiate between urgent and important tasks, ensuring that deadlines are met without compromising quality.

Share specific examples of social media campaigns you’ve managed, detailing their objectives, the platforms used, and the metrics that showcased their success. This provides a clear picture of your expertise in this area.

Discuss any specific campaigns or strategies you’ve worked on that target E-commerce or B2B audiences. Highlight your understanding of the unique aspects of these markets and how you've tailored your marketing efforts to meet their needs.