Job details

Director of Field Marketing

Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to digitize and expand product assortment through marketplace and dropship, improve efficiency in supplier catalog management and payments, personalize shopping experiences, and boost profits through retail media.Mirakl is trusted by 400+ industry-leading businesses worldwide including Macy's, Decathlon, Kroger, Airbus, Toyota Material Handling and Sonepar.Headquartered in Paris and Boston and with offices in 7 countries, Mirakl is recognized as a Great Place to Work company.Your impact :We are seeking a highly strategic, proactive and energetic head of Field Marketing in the Americas to join the Mirakl team. This leadership role is responsible for developing and executing comprehensive field strategies to create and accelerate pipeline for our Americas sales team. In this role you will manage and mentor 2 field marketing managers covering our Retail and B2B sales teams.What you'll do at Mirak l :• Leadership skills with a track record of managing and mentoring a team of field marketers• Deep knowledge and experience in developing and executing comprehensive field marketing plans that align with business objectives• Experience in the creation, planning & execution of corporate events. Responsible for the US Mirakl Summit corporate event• Possess the ability to think strategically, prioritize tasks, execute with attention to detail, and consistently meet deadlines• Experience with Account-based marketing and producing a field program strategy that focuses on a named account list and enterprise sale• Ability to develop creative campaigns that break through the noise• Demonstrated success in building strong relationships with the sales team• Communicate and educate the sales team regarding new and planned marketing activities including global and local programs• Strong execution capability, with ability in driving results and meeting pipeline targets• Ability to forecast, measure, analyze, and report on pipeline impactWhat Mirakl is looking for in a candidate :• Bachelor's degree in marketing, business, communication or related field• 7-8+ years of field marketing, event marketing or general marketing experience• 4+ years managing a team• Corporate events planning experience• Experience with marketing automation, salesforce and ABM tools preferred• Experience with managing global stakeholders a plus• Are energetic, high performer with a willingness to take initiative and be resourcefulWe welcome collaborators with their diverse perspectives and experiences to power us forward. These often far exceed conventional job requirements and help us create a culture of continuous learning. If you're ready to join a hyper-growth company at the heart of digital transformation for the world's most forward-thinking organizations, we strongly encourage you to apply to any of our roles, even if you think you're not an exact match.

Mirakl Glassdoor Company Review

4.2

Mirakl DE&I Review

4.4

CEO of Mirakl

Adrien Nussenbaum and Philippe Corrot

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Average salary estimate

$135000 / YEARLY (est.)

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$120000K

$150000K

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What You Should Know About Director of Field Marketing, Mirakl

Join the dynamic team at Mirakl as the Director of Field Marketing in Boston, MA, where you’ll make a significant impact on our growth and innovation in the platform business sector. As a leader in field marketing, you’ll develop and execute comprehensive strategies that align with the goals of our Americas sales team, ensuring that our field marketing efforts create and accelerate pipeline opportunities. Not only will you manage and mentor a talented team of field marketing managers focused on both Retail and B2B sales, but you'll also be heavily involved in planning and executing the US Mirakl Summit, a key corporate event. Your strategic mindset will allow you to devise creative campaigns that stand out, while your strong relationship-building skills will ensure alignment with our sales team. Your ability to analyze and report on pipeline impact will drive results that help our organization thrive in a competitive market. With 7-8+ years of experience in field marketing and a proven track record of leading high-performing teams, you'll be well-equipped to take initiatives that push boundaries. If you possess an energy for growth and a passion for marketing innovation, Mirakl is the place for you to thrive while shaping the future of digital transformation.

Frequently Asked Questions (FAQs) for Director of Field Marketing Role at Mirakl

What are the main responsibilities of the Director of Field Marketing at Mirakl?

As the Director of Field Marketing at Mirakl, you'll be responsible for developing strategic marketing plans while managing a team of field marketing managers. Your key tasks will include executing corporate events like the Mirakl Summit, creating campaigns targeting named accounts, and ensuring that marketing initiatives align with the sales team's objectives to drive pipeline opportunities.