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Strategic Accounts Marketing Manager - job 1 of 2

MongoDB’s mission is to empower innovators to create, transform, and disrupt industries by unleashing the power of software and data. We enable organizations of all sizes to easily build, scale, and run modern applications by helping them modernize legacy workloads, embrace innovation, and unleash AI. Our industry-leading developer data platform, MongoDB Atlas, is the only globally distributed, multi-cloud database and is available in more than 115 regions across AWS, Google Cloud, and Microsoft Azure. Atlas allows customers to build and run applications anywhere—on premises, or across cloud providers. With offices worldwide and over 175,000 new developers signing up to use MongoDB every month, it’s no wonder that leading organizations, like Samsung and Toyota, trust MongoDB to build next-generation, AI-powered applications.

MongoDB's Revenue Marketing team is growing its Strategic Account Marketing function and seeking innovative account-based marketing experts. This team is responsible for developing and executing 1:1 account-based marketing strategies that drive revenue growth in MongoDB’s largest accounts, playing a pivotal role in the company’s overall success.

As a Strategic Accounts Marketing Manager, you will be responsible for designing and implementing tailored quarterly / annual marketing plans for a small set of assigned strategic accounts. Your programs will help drive awareness of MongoDB, identify and nurture new users and champions, uncover new opportunities, accelerate deal cycles, and expand MongoDB’s overall footprint in your accounts.

This is a role for someone passionate about crafting and executing innovative marketing strategies, delivering measurable growth, and working cross-functionally to create and scale impactful results.

What you will do:

  • Develop and execute strategic marketing plans: Work closely with cross-functional account teams to develop and execute programs that uncover account-specific challenges, understand decision-making processes, and identify key personas, to drive the creation and execution of tailored marketing strategies and messaging that address the unique needs and interests of each account, unlock senior leadership and buying team engagement, and lead to growth opportunities
  • Bring marketing expertise: Act as a strategic marketing consultant to sales teams and clients, recommending tailored programs and tactics that align with both sales objectives and client needs
  • Collaborate with cross-functional teams: Work closely with cross-functional teams like field marketing, partner marketing, customer marketing, demand generation, and developer advocacy teams to ensure delivery of a holistic marketing strategy within each account that incorporates cross-functional programs into 1:1 ABM plans
  • Sales alignment: Work closely with the sales team and sales leaders to align marketing efforts with sales goals, provide sales enablement resources, ensure a smooth handoff of qualified leads,  and communicate and educate the sales team regarding new and planned marketing activities including global, regional, and account-specific programs
  • Measure impact & optimize: Track performance metrics and ROI, ensuring processes are in place to evaluate the effectiveness of your programs and apply insights to refine and optimize ABM campaigns for maximum impact

We’re looking for someone with:

Educational and Professional Background:

    • Bachelor's Degree or equivalent experience
    • 5+ years of account marketing, field marketing, industry marketing, or sales experience. Tech industry experience is preferred but not required
    • Experience working with large and complex enterprise accounts across multiple verticals, proven success record with accelerating and closing deals

Skills and Expertise:

    • Experience with strategic 1:1 or 1:few account-based marketing; a portfolio of experience will be reviewed
    • Experience working with cloud (AWS, GCP, Azure), ISV, AI, and other tech partners
    • Incredible written and oral communication skills, including experience presenting to sales and marketing leadership, as well as customers
    • Impeccable event and project management skills, ensuring seamless planning, coordination, and delivery of initiatives with an ability to problem-solve quickly
    • Results-oriented and analytically skilled, capable of interpreting data, making informed data-driven decisions, and reporting insights to the business

Cross-Functional Collaboration:

    • Experience working cross-functionally with enterprise or corporate sales, customer success teams, and account development teams, obsessing over addressable market and specific account goals
    • Capable of mentoring sales partners to convey marketing value propositions and key messages effectively

Technical Proficiency:

    • Proficiency with Google Workspace and Salesforce, and marketing technology tools like 6sense, Eloqua, Pathfactory, Sigma, Tableau

Attributes and Work Style:

    • Must be a highly self-motivated, entrepreneurial professional who can excel in an autonomous work environment and proactively drive initiatives
    • Be a strategic thinker with a drive to bring new ideas and creativity to the team
    • Must communicate often and quickly to senior stakeholders and peers, while operating with grace in a fast-paced environment
    • Ability to shift priorities is critical in a growth technology company
    • Team ethos blends humor, positivity, strategic intensity, and MongoDB values into a cohesive, dynamic culture
    • Time management, prioritization, and organizational skills are key

Additional Requirements:

    • Travel required

Success Measures:

The Strategic Marketing Manager will be successful in this role when they can execute the following strategic tasks/responsibilities:

  • In 3 months you’ll have fostered a relationship with your Strategic Account teams (ex: sales, solution architects, field partner leads, customer success) to understand their top account priorities, begin planning marketing programs, and ramp on current account status and MongoDB product knowledge
  • In 6 months you’ll have a clear understanding of your key objectives, have executed marketing activities with pipeline influence, and have started to become a trusted partner to your account stakeholders
  • In 12 months you’ll have cemented yourself as a key account partner, be fully ramped and actioning against all account objectives

To drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From employee affinity groups, to fertility assistance and a generous parental leave policy, we value our employees’ wellbeing and want to support them along every step of their professional and personal journeys. Learn more about what it’s like to work at MongoDB, and help us make an impact on the world!

MongoDB is committed to providing any necessary accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.

MongoDB, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type and makes all hiring decisions without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Req ID: 1263078123

MongoDB’s base salary range for this role is posted below. Compensation at the time of offer is unique to each candidate and based on a variety of factors such as skill set, experience, qualifications, and work location. Salary is one part of MongoDB’s total compensation and benefits package. Other benefits for eligible employees may include: equity, participation in the employee stock purchase program, flexible paid time off, 20 weeks fully-paid gender-neutral parental leave, fertility and adoption assistance, 401(k) plan, mental health counseling, access to transgender-inclusive health insurance coverage, and health benefits offerings. Please note, the base salary range listed below and the benefits in this paragraph are only applicable to U.S.-based candidates.

MongoDB’s base salary range for this role in the U.S. is:
$70,000$138,000 USD

Average salary estimate

$104000 / YEARLY (est.)
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max
$70000K
$138000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Strategic Accounts Marketing Manager, MongoDB

At MongoDB, we're on a mission to empower innovators, and we're looking for a Strategic Accounts Marketing Manager to join our Austin team! Imagine crafting unique marketing strategies that shape the future of organizations like Samsung and Toyota. In this role, you'll dive deep into understanding the needs of our largest accounts, developing tailored marketing plans that make a difference. You’ll be responsible for designing quarterly and annual marketing initiatives that drive awareness, identify new champions, and uncover opportunities that lead to growth. Collaboration is key, so you'll work with cross-functional teams to ensure that marketing efforts resonate with sales goals and enhance engagement. If you’re a creative thinker who thrives on delivering measurable results while aligning efforts with sales and client objectives, we want to hear from you! You’ll need at least 5 years of marketing experience, preferably in the tech industry, and a knack for strategizing account-based marketing that drives actionable results. If you're ready to make a significant impact at MongoDB, where our values of collaboration, creativity, and strategic thinking shape our dynamic culture, we invite you to apply and help disrupt industries together. Join us in transforming the future with MongoDB!

Frequently Asked Questions (FAQs) for Strategic Accounts Marketing Manager Role at MongoDB
What responsibilities does a Strategic Accounts Marketing Manager at MongoDB have?

As a Strategic Accounts Marketing Manager at MongoDB, your primary responsibilities include developing tailored marketing plans for key strategic accounts, collaborating with sales and cross-functional teams to align strategies, and measuring the effectiveness of marketing programs. This crucial role involves understanding account-specific challenges and decision-making processes to drive growth and engagement with potential clients.

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What qualifications are needed for the Strategic Accounts Marketing Manager position at MongoDB?

To be considered for the Strategic Accounts Marketing Manager role at MongoDB, candidates should have a bachelor's degree or equivalent experience, along with at least 5 years of marketing experience in account-based or field marketing. Additionally, familiarity with cloud computing platforms and proven success in working with complex enterprise accounts is highly beneficial.

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How does the Strategic Accounts Marketing Manager role contribute to MongoDB's growth?

The Strategic Accounts Marketing Manager plays a pivotal role in MongoDB's growth by executing targeted marketing strategies that uncover new opportunities within large accounts. By driving awareness and nurturing relationships with key stakeholders, you will help accelerate deal cycles and expand MongoDB’s presence, ultimately leading to increased revenue for the company.

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What skills are essential for a Strategic Accounts Marketing Manager at MongoDB?

Essential skills for the Strategic Accounts Marketing Manager position at MongoDB include outstanding written and oral communication, exceptional project management, and analytical skills. Experience in account-based marketing and proficiency with tools like Salesforce and marketing technology platforms will also be crucial in executing effectively tailored marketing initiatives.

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What is the company culture like at MongoDB for the Strategic Accounts Marketing Manager?

The company culture at MongoDB emphasizes collaboration, creativity, and strategic thinking. As a Strategic Accounts Marketing Manager, you will be part of a team that values humor, positivity, and innovation, working together to drive impactful results across our marketing strategies. MongoDB's commitment to employee development ensures a supportive environment where everyone can thrive.

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Common Interview Questions for Strategic Accounts Marketing Manager
Can you describe your experience with account-based marketing strategies?

When discussing your experience with account-based marketing strategies, highlight specific campaigns you've executed, detailing how you tailored approaches to meet the unique needs of various accounts. Emphasize your results, such as increased engagement, lead generation, or accelerated deal closures, showcasing your ability to adapt strategies based on account insights.

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How do you measure the success of your marketing campaigns?

To address the success measurement of your marketing campaigns, explain the key performance indicators (KPIs) you track, such as lead conversion rates, ROI, and engagement metrics. Provide examples of past campaigns where you successfully utilized analytics to evaluate performance and refine future marketing efforts for improved results.

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What strategies do you use to align marketing efforts with sales teams?

Illustrate your approach to aligning marketing efforts with sales teams by explaining how you establish regular communication and feedback loops. Discuss joint planning sessions, shared objectives, and how you create sales enablement resources that facilitate a seamless transition from marketing to sales initiatives, ultimately fostering collaboration and increasing overall effectiveness.

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Can you share an example of a successful marketing program you led?

When sharing an example of a successful marketing program, describe the objectives, target audience, and tactics employed. Discuss challenges you faced, your creative solutions, and the measurable outcomes of the program, demonstrating how your innovative strategies directly impacted growth and engagement in the specific accounts involved.

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How do you collaborate with cross-functional teams?

Detail your experience collaborating with cross-functional teams by outlining the various departments you have partnered with, such as sales, customer success, and product teams. Discuss how you ensure alignment, share insights, and leverage diverse expertise to create integrated marketing strategies that address different aspects and enhance the overall effectiveness of campaigns.

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What tools do you use for marketing automation and performance tracking?

When discussing tools for marketing automation and performance tracking, mention specific platforms you are proficient in, such as Salesforce, Eloqua, or Google Analytics. Explain how you utilize these tools to streamline marketing processes, manage campaigns, and analyze performance, ultimately driving data-driven decisions across your marketing efforts.

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How do you identify key personas within strategic accounts?

Explain the methods you use to identify key personas within strategic accounts, such as conducting research, analyzing customer data, and engaging with stakeholders. Emphasize the importance of understanding each persona's unique challenges and motivations, which will inform your tailored marketing strategies and develop meaningful relationships.

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What do you consider when designing marketing initiatives for large enterprise accounts?

Highlight the key considerations when designing marketing initiatives for large enterprise accounts, such as understanding the account's goals, pain points, and decision-making processes. Emphasize the importance of creating tailored content, selecting the right channels for engagement, and ensuring alignment with both sales objectives and account-specific needs.

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How do you stay updated on industry trends and technologies?

Discuss your methods for staying updated on industry trends and technologies, like subscribing to industry publications, attending webinars, or participating in relevant networking groups. Highlight your continuous learning mentality, showcasing how this knowledge informs your marketing strategies and keeps your efforts aligned with the latest advancements and market demands.

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How do you approach problem-solving during a marketing initiative?

When addressing problem-solving in marketing initiatives, describe your systematic approach to identifying issues, analyzing data for insights, and brainstorming solutions collaboratively with your team. Share specific examples of challenges you faced in previous roles, detailing the outcome and how effective problem-solving led to refined marketing strategies that enhanced results.

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MongoDB empowers innovators to create, transform, and disrupt industries by unleashing the power of software and data.

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February 26, 2025

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