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Product Integration Lead (Ad Tech)

Company Description

At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.

Job Description

NBC Universal’s Technical Operations Enterprise Product team builds products and services to organizations throughout NBCUniversal including Ad Sales, Broadcast Operations, NBC Digital, NBC News, NBC Sports, Cable Entertainment brands and local TV stations. The Enterprise Product team span 6 key verticals: Content Management, Content Sales and Finance, Scheduling and Distribution, Ad Sales, Ad Technology and Integration, Data and Analytics, and Linear Distribution. Within the Ad Technology and Integration team, we are ultimately responsible for evolving our mission-critical digital ad tech stack to enable monetization of NBCU’s billion-dollar digital ad sales portfolio.

In addition, we are responsible for continuously monitoring our production environments to ensure the optimal end-user video ad experience across our STB, OTT, desktop and mobile platforms.  We constantly strive to innovate and discover new ways in which we can optimize our overall business processes by implementing new tools, systems and/or processes to help manage and grow NBCU’s Digital business.     

The Ad Technology and Integration team is looking for a highly collaborative engineer to manage ad integrations on NBCUniversal’s O&O and partner streaming media applications. This role will be responsible for evaluating the approach and solutioning ad integrations on NBCU’s ad serving platforms, DTC streaming applications and off domain partner apps. The Product Integration Lead will serve as an internal consultant and subject matter expert on backend ad technology, ad serving systems integration and architecture, and will work alongside the Product Owner and Product Architecture teams to validate business requirements for technical feasibility. This role will work very closely with the product, brand engineering and QA departments to ensure that ad integrations go smoothly and meet the high standards of the NBCUniversal portfolio. This role would report to the Manager, Ad Integration.

  • Act as a subject matter expert on NBCU’s ad server integrations across its domestic and international endpoints
  • Responsible for leading ad integration activities across platforms
  • Work with ad product and central/brand tech teams to dictate ad implementation best practices and influence application and player design as it relates to advertising
  • Responsible for baseline ad systems configurations for new mobile apps
  • Responsible for troubleshooting and debugging ad issues on pre-release builds to help facilitate and unblock QA execution
  • Responsible for documenting ad-related features and tech stacks across related ad integrations
  • POC and solution new advertising features and products on mobile endpoints
  • Understands the complexities and inherent limitations of the ad technology ecosystem and various streaming devices
  • Responsible for bridging the gap between Ad Sales product and QA; helping to operationalize test cases to ensure features can be effectively tested
  • Keep up to date with new specifications, technologies, and industry initiatives
  • Collaborate and cross-train teammates on other squads who specialize in other endpoints (Desktop, OTT, etc)

Qualifications

REQUIREMENTS:

  • Bachelor's Degree in Computer Science or Information Systems, or relevant experience
  • 5+ years experience with ad serving systems, dynamic ad insertion and related workflows
  • Knowledge of streaming media including experience with streaming video players, ABR streaming techniques, Content Delivery Networks, etc.
  • 3+ years experience troubleshooting technical issues, running Charles sessions, evaluating web traffic and event triggers
  • Experience with RESTful APIs to connect mobile applications to back-end services

PREFERRED QUALIFICATIONS:

  • Detail-oriented; highly meticulous and process-oriented ability to quickly learn new technologies and apply those learnings to projects/implementations
  • Flexible self-starter who enjoys exploring new technology
  • Demonstrated ability to own projects end-to-end with minimal supervision and guidance
  • Knowledge of FreeWheel ad server
  • Knowledge of GAM ad server integrations
  • Experience/knowledge of various ad integration techniques (server side vs. client side)
  • Excellent written, verbal, visual/presentation and interpersonal communications skills
  • Team player dedicated to excellent customer service for internal and external customers

Fully Remote: This position has been designated as fully remote, meaning that the position is expected to contribute from a non-NBCUniversal worksite, most commonly an employee’s residence.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $120,000 - $150,000 

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

For LA County and City Residents Only:  NBCUniversal will consider for employment
qualified applicants with criminal histories, or arrest or conviction records, in a manner
consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance
Initiative For Hiring Ordinance, the Los Angeles' County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

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Average salary estimate

$135000 / YEARLY (est.)
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What You Should Know About Product Integration Lead (Ad Tech), NBCUniversal

Join NBCUniversal as a Product Integration Lead in the Ad Tech space and be a pivotal part of our Technical Operations Enterprise Product team! This exciting role is perfect for those with a passion for digital advertising and the expertise to drive ad integrations across various streaming media applications. At NBCUniversal, we pride ourselves on our rich portfolio that spans broadcast and cable networks, news and sports platforms, and much more. Here, you will collaborate closely with the product, brand engineering, and QA departments to ensure that our ads deliver a top-notch experience across devices. You'll be responsible for evaluating ad serving solutions, troubleshooting issues, and working with cross-functional teams to define best practices that align with our advertising goals. With your expertise, you'll help optimize our digital ad sales portfolio and ensure that our ad technologies are integrated seamlessly into our streaming platforms. If you’re someone who thrives on innovation, enjoys exploring new technology, and has a keen understanding of ad systems, this role will allow you to take ownership of projects from start to finish. Additionally, as this position is fully remote, you can contribute from the comfort of your home while enjoying a range of company-sponsored benefits including medical and dental insurance. We look forward to your insights and leadership in elevating our ad technology capabilities!

Frequently Asked Questions (FAQs) for Product Integration Lead (Ad Tech) Role at NBCUniversal
What are the main responsibilities of the Product Integration Lead at NBCUniversal?

As a Product Integration Lead at NBCUniversal, you will be responsible for managing and leading ad integrations across various platforms. This includes evaluating ad serving solutions, troubleshooting ad issues, and collaborating with product and engineering teams to define implementation best practices. You will also maintain documentation of ad-related features and facilitate smooth operations between Ad Sales and QA.

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What qualifications are required for the Product Integration Lead position at NBCUniversal?

Candidates applying for the Product Integration Lead position at NBCUniversal should have a Bachelor's Degree in Computer Science or Information Systems or equivalent experience, along with at least 5 years of experience with ad serving systems and related workflows. A strong understanding of streaming media and dynamic ad insertion techniques is essential, as is experience troubleshooting technical issues.

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How does the Product Integration Lead contribute to NBCUniversal's digital advertising strategy?

The Product Integration Lead plays a critical role in shaping NBCUniversal's digital advertising strategy by managing ad integrations and ensuring that our systems align with our billion-dollar ad sales portfolio. This involves collaborating with various teams, keeping up-to-date with industry standards, and influencing ad implementation best practices, all while maintaining a keen focus on optimizing the user experience across streaming platforms.

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What kind of teams does the Product Integration Lead collaborate with at NBCUniversal?

In this role, the Product Integration Lead will work closely with multiple teams at NBCUniversal, including product management, brand engineering, and QA departments. This collaboration ensures that ad integrations meet high-quality standards and align with overall business objectives, fostering a smooth workflow and effective communication across departments.

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Is the Product Integration Lead position at NBCUniversal fully remote?

Yes, the Product Integration Lead position at NBCUniversal is designated as fully remote. This setup provides an excellent work-life balance, allowing you to contribute from your home while still participating in a collaborative, high-impact team dedicated to revolutionizing digital advertising.

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Common Interview Questions for Product Integration Lead (Ad Tech)
Can you explain your experience with ad serving systems?

When answering this question, focus on specific ad serving systems you’ve worked with, detailing your role and contributions. Highlight any relevant projects where you implemented solutions, troubleshot issues, or utilized specific API technologies, such as RESTful APIs in connecting mobile applications to backend services.

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How do you stay updated with the latest trends in ad technology?

Show your commitment to continuous learning by mentioning industry publications, forums, webinars, or conferences you follow. Discuss any communities or professional groups you are part of and explain how you apply new knowledge to enhance your work within ad technology.

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Describe a challenging ad integration project you've managed.

Select a project that showcases your problem-solving skills and technical expertise. Describe the challenges faced, your approach to overcoming them, and the successful outcomes achieved, emphasizing teamwork and collaboration with cross-functional teams.

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What strategies do you use when collaborating with engineering teams?

Discuss your communication style and approach to collaboration. Highlight how you ensure all parties are aligned, perhaps by using tools for project management, regular check-ins, or creating clear documentation that facilitates understanding and problem-solving around ad integration.

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What is your understanding of dynamic ad insertion techniques?

Provide a thorough explanation of dynamic ad insertion, including its advantages and how it is implemented across different platforms. You can discuss how it optimizes ad experiences across various streaming services and the impact on user engagement.

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How do you prioritize tasks when managing multiple ad integrations?

Answer by discussing your organizational skills and any frameworks you use for prioritization. Such as the Eisenhower Matrix or tools like Trello and Asana for managing tasks based on urgency and importance, ensuring that critical integrations are addressed promptly.

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Can you discuss a time when you had to troubleshoot a significant ad issue?

Provide a specific example that illustrates your troubleshooting process. Explain how you identified the issue, the steps you took to resolve it, and the lessons learned from the experience that improved your troubleshooting skills for future incidents.

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How do you handle feedback or criticism regarding your work?

Respond by expressing a growth mindset. Discuss how you interpret feedback as an opportunity for improvement, highlighting examples where you've acted on constructive criticism to enhance your work processes or outcomes.

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What ad integration techniques are you familiar with?

Discuss both server-side and client-side techniques, highlighting their contexts of usage. If you have experience using specific tools or technologies like FreeWheel or GAM ad servers, ensure you mention them, showcasing your hands-on knowledge.

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Why do you want to work at NBCUniversal in this role?

Enthusiasm for the company's mission and your passion for digital advertising should shine through. Share specific elements of NBCUniversal's culture or projects that resonate with you, and relate how your skills and ambitions align with the company's goals in ad technology.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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DATE POSTED
December 10, 2024

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