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Retail Partnership Manager - job 3 of 3

Job Description

To track consumer trends in the Tech & Durables goods sector, NIQ relies on sales data exchanges with retailers in the industry, whether they operate physical stores or online platforms. 

The primary purpose of this role is to improve NIQ’s position within the Tech and Durables industries (Electronics, Telecoms, IT, DIY, Homewares, Optics & others). The Retail Partnership Manager will leverage their network and industry understanding to forge pivotal connections with key industry stakeholders within retail. This role demands a strategic blend of expertise and industry acumen, enabling effective planning and execution of ambitious projects. 

The position is of strategic importance, as the successful execution of these responsibilities is anticipated to elevate retail data partnerships, enhance service quality, and open new business opportunities. Contributions via this role will be instrumental in shaping the future trajectory of GfK's growth and success in the Tech and Durable markets in Saudi Arabia. 

Responsibilities 

The Partnership manager will play a pivotal role in driving recruitments targets, focusing on the following key areas: 

  • Identification of Key Industry Touchpoints: Actively identify and engage with vital industry touchpoints, facilitating the introduction and promotion of NIQ’s Tech and Durable data partnership model. 

  • Improve coverage through retailer recruitment: Investigate and facilitate new data sourcing using various methods; direct approaches, industry organizations, software providers etc., always aiming to expand and diversify the reach of NIQ's data partnerships. 

  • Adapt Proposition: Take a leading role in refining and enhancing GfK’s value proposition. This involves a deep understanding of industry dynamics and customer needs to ensure that offerings and go to market are competitive and relevant 

  • Refinement of Pitch Documents: Provide expert feedback on pitch documents, ensuring they are compelling and also effectively aligned with industry expectations and standards. This includes crafting persuasive narratives and tailoring messages to resonate with targeted stakeholders 

  • Internal Coordination: maintain close relationship with data science team to finetune our universe studies and with the Operations team for the integration of new retailers and banners. 

  • Commercial excellence is your daily routine: building action plans, nourish and follow your pipeline, look outside the box to open doors and negotiate the best agreement with our new partners. 

Qualifications

  • Min 3-5+ years of related experience. 
  • Solid sales skills and developed sales expertise in target scope. 
  • Solid understanding of data analytics industry, business model, products, services and solutions. 
  • Solid understanding of market trends and its interdependencies impacting customers. 

Additional Information

Our Benefits 

  • Work in an international, multicultural environment;
  • Access to learning platforms, mentorship programs and educational support to keep developing your skills;
  • Career growth opportunities;
  • Employee Assistance Program for all functions and levels;
  • Life Insurance
  • Meal vouchers,
  • Transportation allowance;
  • Additional paid day off;
  • Hybrid model of working.

#LI-PF1


#LI-Hybrid

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Retail Partnership Manager, NielsenIQ

Are you passionate about the tech and durable goods sectors? Join NIQ as a Retail Partnership Manager in Sharjah, UAE, where you'll have the exciting opportunity to drive consumer insights and shape industry dynamics. In this dynamic role, you'll connect with key stakeholders, utilize your deep understanding of sales data, and improve NIQ's presence in this evolving marketplace. Your strategic expertise will be essential in identifying vital industry touchpoints and recruiting new retail partners to enhance our data sourcing capabilities. You'll have the autonomy to adapt NIQ’s value proposition, ensuring our offerings remain relevant and competitive. Collaborating closely with our internal teams like data science and operations, you'll fine-tune our service deliveries and craft compelling pitch documents that resonate with targeted audiences. Not only will you be pivotal in elevating our partnerships, but you'll also be responsible for commercial excellence, managing your pipeline, and negotiating favorable agreements. We're looking for someone with a solid background in sales, ideally with 3-5 years of experience, who can navigate the fast-paced tech landscape with ease. This is a fantastic opportunity to contribute to NIQ’s growth while enjoying a multicultural working environment, flexible work options, and numerous benefits for professional development. If this sounds like you, we’d love to hear from you and discuss how you can make an impact at NIQ!

Frequently Asked Questions (FAQs) for Retail Partnership Manager Role at NielsenIQ
What responsibilities does the Retail Partnership Manager at NIQ have?

The Retail Partnership Manager at NIQ is tasked with various responsibilities including identifying key industry touchpoints for partnership opportunities, improving retailer recruitment for data sourcing, adapting the value proposition based on industry dynamics, and refining pitch documents to align with market expectations. This role is crucial in executing projects that enhance service quality and open new business avenues.

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What qualifications are required for the Retail Partnership Manager position at NIQ?

To be considered for the Retail Partnership Manager position at NIQ, candidates should possess a minimum of 3-5 years of relevant experience, strong sales skills, and a comprehensive understanding of the data analytics industry and market trends. This combination of experience and knowledge is vital to successfully drive partnerships and business growth.

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How does the Retail Partnership Manager at NIQ contribute to the company's growth?

The Retail Partnership Manager at NIQ plays a critical role in contributing to the company's growth by recruiting retail partners, enhancing data coverage, and refining NIQ's offerings to meet market demands. With their strategic insights and industry connections, they help elevate the retail data partnerships, ultimately shaping the future trajectory of the company within the tech and durable markets.

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What kind of working environment does NIQ offer for the Retail Partnership Manager?

NIQ prides itself on providing an international, multicultural working environment for the Retail Partnership Manager. With opportunities for career growth, access to learning platforms, and benefits such as a hybrid working model and employee assistance programs, NIQ ensures that employees can thrive in their roles while also promoting work-life balance.

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What skills are essential for success as a Retail Partnership Manager at NIQ?

Essential skills for a successful Retail Partnership Manager at NIQ include strong sales and negotiation skills, a solid understanding of data analytics, adeptness at identifying industry trends, and the ability to create compelling narratives for pitch documents. Effective communication and internal coordination with teams are also crucial for delivering on the role's responsibilities.

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Common Interview Questions for Retail Partnership Manager
What strategies would you employ to identify potential retail partners?

To identify potential retail partners, I would analyze market trends, utilize industry networks, conduct direct outreach, and engage with industry organizations. My goal would be to pinpoint key touchpoints where NIQ’s partnership model can bring value, ensuring a strategic alignment with potential partners.

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How do you adapt your value proposition to meet market demands?

Adapting my value proposition involves staying attuned to industry dynamics and customer needs. I would leverage data analytics to refine NIQ's offerings, ensuring they are competitive and relevant. Engaging with stakeholders regularly also helps me gather insights and tailor the proposition accordingly.

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Can you discuss a successful partnership you have built in your previous roles?

In my previous role, I successfully built a partnership with a leading retailer by first identifying mutual goals and showcasing how our collaboration could enhance consumer insights. By tailoring our approach and aligning with their strategic objectives, we were able to create a robust partnership that ultimately contributed to significant data growth.

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What are your techniques for refining pitch documents?

When refining pitch documents, I focus on crafting narratives that resonate with the target audience. I prioritize clarity, relevance, and alignment with industry standards. I also seek feedback from internal teams to ensure the messaging is compelling and effectively communicates the value of our partnership model.

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How would you maintain relationships with internal teams while managing external partnerships?

Maintaining relationships with internal teams involves regular communication, collaboration, and alignment on project objectives. I would ensure that our data science and operations teams are engaged in the partnership process to streamline integration and address any prospective challenges together.

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How do you handle negotiations with potential partners?

My approach to negotiations involves a win-win mindset. I prioritize understanding the partner's needs while clearly communicating NIQ's value. Building rapport and trust is essential, and I aim to find common ground that benefits both parties, ensuring a long-term and fruitful partnership.

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What role does data analytics play in your approach as a Retail Partnership Manager?

Data analytics is instrumental in my approach as a Retail Partnership Manager. It allows me to assess market trends, evaluate potential partners, and refine our value propositions. By leveraging data insights, I can make informed decisions that drive partnership success and enhance our service offerings.

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What measures do you take to ensure your partnerships deliver business growth?

To ensure partnerships deliver business growth, I focus on setting clear objectives, continuously monitoring performance metrics, and maintaining open lines of communication with partners. Regular assessments of our collaboration’s effectiveness help me make necessary adjustments to strategies, driving mutually beneficial outcomes.

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Describe a time you adapted a strategy based on market feedback.

In a previous role, market feedback indicated that our initial partnership approach was too broad. I adapted the strategy by narrowing our focus to specific regions where our product fit was stronger. By tailoring our outreach to these areas, we saw a significant increase in partnership success rates.

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How do you stay current with industry trends relevant to your role?

I stay current with industry trends by engaging with professional networks, attending industry conferences, and following market research publications. Additionally, I routinely analyze competitive data to understand emerging trends, which helps me align NIQ’s strategies with the changing landscape.

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DATE POSTED
April 17, 2025

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