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Senior Manager, Content Marketing

Senior Manager, Content Marketing

Do you excel in creating digital content that engages, inspires, and educates?


Do you have keen understanding of digital channels with interest in Academic & Government Researcher & Librarian Audience?


About our Team


You will be part of the Academic & Government Researcher & Librarian Audience team, focusing on researching and creating long-form content that addresses our audiences’ challenges and highlights how we can help them while generating interest in our products and services. We are creative, agile thinkers dedicated to putting our customer's needs at the heart of everything we do.


About the Role


The Content Marketer will focus on researching and developing long-form content, such as white papers, reports, articles, video scripts, infographics and banners. They will work in partnership with our Product Marketers, as well as Creative Services, Digital Acquisition, Customer Engagement, and Field Marketing teams. The ideal candidate will be an effective writer with a keen understanding of digital channels; able to follow editorial and branding guidelines and company templates; is a self-starter who excels at time management; and consistently meets deadlines.


Responsibilities

  • Writing, editing and creating content following content requirements and branding guidelines for voice, grammar and style

  • Creating audience-focused content that motivates, inspires and educates on key topics of interest for use in digital awareness campaigns

  • Being mindful of content flow, readability and sentence variety that will appeal to an international audience

  • Distilling complex concepts and language into content that is easily understood and engaging

  • Working closely with the Product Marketing, Creative Services and Digital Acquisition Marketing teams to produce content that resonates with key audiences

  • Able to understand our audiences (i.e., researchers and librarians) through research and connecting with colleagues who interact frequently with them

  • Collaborating with internal stakeholders to ensure alignment, consistency and accuracy in messaging, positioning, facts and imagery

  • Managing and completing work on time for multiple projects


Requirements

  • Have excellent English language writing and editing skills

  • Have a proven track record of creating (digital) content that engages, inspires or educates

  • Be adept at simultaneously managing multiple projects; adhering to deadlines

  • Be familiar with branding and style guidelines

  • STEM background or affinity for science preferred, previous experience in an academic or government organization a plus

  • Have a Bachelor’s degree or certificate in marketing, communication, journalism or similar

If you are interested in the role, please apply with a cover letter and CV. 

We are deeply committed to fostering a diverse, equitable, and inclusive environment. In our pursuit of excellence, we recognise the strength in varied perspectives, experiences, and backgrounds. As part of our ongoing efforts to enhance the diversity of our editorial team, we encourage applications from individuals who bring unique skills, backgrounds, and perspectives to the role. 

Work in a way that works for you 

We promote a healthy work/life balance across the organisation. With an average length of service of 9 years, we are confident that we offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals. 

Working with us 

We are an equal opportunity employer with a commitment to help you succeed. Here, you will find an inclusive, agile, collaborative, innovative and fun environment, where everyone has a part to play. Regardless of the team you join, we promote a diverse environment with co-workers who are passionate about what they do, and how they do it. 

  • Working in a hybrid way from both the office and at home  

  • Working flexible hours - flexing the times you work in the day 

Working for you 

At Elsevier, we know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer: 

  • Generous holiday allowance with the option to buy additional days 

  • Health screening, eye care vouchers and private medical benefits 

  • Wellbeing programs 

  • Life assurance 

  • Access to a competitive contributory pension scheme 

  • Long service awards 

  • Save As You Earn share option scheme 

  • Travel Season ticket loan 

  • Maternity, paternity and shared parental leave 

  • Access to emergency care for both the elderly and children 

  • RE CARES days, giving you time to support the charities and causes that matter to you 

  • Access to employee resource groups with dedicated time to volunteer 

  • Access to extensive learning and development resources 

  • Access to employee discounts via Perks at Work 

About Us 

A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world. 

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Elsevier is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: https://forms.office.com/r/eVgFxjLmAK , or please contact 1-855-833-5120.

Please read our Candidate Privacy Policy.

What You Should Know About Senior Manager, Content Marketing, RELX

Are you a talented content creator with a passion for digital storytelling? Elsevier is seeking a Senior Manager, Content Marketing to elevate our academic and government-focused initiatives in the UK. In this exciting role, you will be part of a dynamic team dedicated to connecting researchers and librarians with valuable insights through engaging long-form content. As a Senior Manager, you'll collaborate closely with various teams, such as Product Marketing and Digital Acquisition, to research and develop white papers, articles, infographics, and more. Your keen understanding of digital channels and audience needs will allow you to craft content that not only informs but also inspires action. You’ll shine in managing multiple projects simultaneously and adhering to editorial guidelines while maintaining an eye for detail. The ideal candidate has a strong background in STEM fields, with previous experience within academic or government realms being a plus. If you’re looking for a role where creativity meets strategy in a supportive and inclusive environment, then join us and make a meaningful impact in shaping the resources of tomorrow.

Frequently Asked Questions (FAQs) for Senior Manager, Content Marketing Role at RELX
What are the responsibilities of the Senior Manager, Content Marketing at Elsevier?

As a Senior Manager, Content Marketing at Elsevier, you will be responsible for researching and creating high-quality long-form content such as white papers and articles aimed at academic and government audiences. You will collaborate with various teams to ensure alignment of messaging and contribute significantly to our digital awareness campaigns.

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What qualifications are required for the Senior Manager, Content Marketing position at Elsevier?

To qualify for the Senior Manager, Content Marketing position at Elsevier, candidates should possess excellent English writing and editing skills, a proven track record of engaging digital content creation, and familiarity with branding guidelines. A Bachelor’s degree in marketing or a related field is preferred, along with a STEM background being advantageous.

Join Rise to see the full answer
How does collaboration work for the Senior Manager, Content Marketing role at Elsevier?

In your role as Senior Manager, Content Marketing at Elsevier, you will collaborate closely with Product Marketing, Creative Services, and Digital Acquisition teams to produce content that resonates with key audiences. This collaboration ensures that all content is not only creative but also effectively addresses the needs of researchers and librarians.

Join Rise to see the full answer
What is the work environment like for the Senior Manager, Content Marketing at Elsevier?

The work environment for the Senior Manager, Content Marketing at Elsevier emphasizes inclusivity, flexibility, and collaboration. You will have the opportunity to work hybrid, balancing time between the office and home, while enjoying flexible working hours to suit your lifestyle.

Join Rise to see the full answer
What opportunities for growth and development are available for the Senior Manager, Content Marketing at Elsevier?

At Elsevier, the Senior Manager, Content Marketing role includes access to extensive learning and development resources, offering numerous opportunities for professional growth. The organization values your wellbeing and career progression, providing various initiatives to support your long-term goals.

Join Rise to see the full answer
Common Interview Questions for Senior Manager, Content Marketing
Can you explain your process for creating engaging long-form content?

When answering this question, talk through your research methods, audience analysis, and how you ensure the content is both informative and engaging. Highlight your ability to distill complex information into accessible formats and maintain brand consistency.

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How do you manage multiple content projects at once?

Discuss your time management strategies, tools you use for organization, and your prioritization process. Make sure to emphasize your ability to meet deadlines while maintaining high-quality content standards.

Join Rise to see the full answer
What role does collaboration play in your content creation process?

Share examples of how you’ve worked with other teams previously, and explain the importance of feedback and communication in producing high-quality content that meets company objectives.

Join Rise to see the full answer
How do you stay updated on industry trends in content marketing?

Mention specific resources, blogs, or thought leaders you follow to stay informed. Emphasize that staying current allows you to create relevant and timely content that resonates with your audience.

Join Rise to see the full answer
Can you discuss a successful campaign you’ve led in the past?

Provide a detailed overview of a specific campaign, including objectives, execution, and the results achieved. Focus on what made it successful and how you contributed to its success.

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How do you measure the success of your content?

Talk about the metrics and analytics tools you utilize to gauge content effectiveness, such as engagement rates, conversion metrics, or audience feedback. Highlight how these insights help refine future content strategies.

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What tools do you use for content planning and management?

List the specific content management and planning tools you have experience with, such as Asana, Trello, or specific CMS platforms. Relate how these tools help you streamline your workflow and keep projects on track.

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How do you approach audience research?

Describe your methodology for understanding target audiences, such as surveys, interviews, and analytics. Emphasize the importance of audience insights in creating relevant and impactful content.

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What challenges have you faced in content marketing, and how did you overcome them?

Choose one or two challenges, such as tight deadlines or conflicting team priorities, and explain how you addressed them. Highlight your problem-solving skills and resilience.

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Why do you want to work at Elsevier as a Senior Manager, Content Marketing?

Your answer should align with Elsevier's mission and values. Share your enthusiasm for working in a collaborative and inclusive environment that prioritizes the needs of researchers and librarians and how your skills can contribute to their goals.

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Our number one strategic priority continues to be the organic development of increasingly sophisticated information-based analytics and decision tools that deliver enhanced value to professional and business customers across the industries that we...

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DATE POSTED
April 6, 2025

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