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VP, Advertiser Partnerships

We are Rokt, a hyper-growth ecommerce leader. We enable companies to unlock value by making each transaction relevant at the moment that matters most, when customers are buying. Together, Rokt's AI-based relevance Platform and scaled ecommerce network powers billions of transactions. In December 2022, Rokt’s valuation increased to $2.4 billion USD, allowing us to expand rapidly across 15 countries. 

At Rokt, we practice transparency in career paths and compensation. 
At Rokt, we believe in transparency, which is why we have a well-defined career ladder with transparent compensation and clear career paths based on competency and ability. Rokt’stars constantly strive to raise the bar, pushing the envelope of what is possible.

We are looking for a  VP, Advertising Partnerships

Compensation: $225,000 salary + commission,  employee equity plan grant & world class benefits.

This role will spearhead strategic solution-based initiatives to acquire and expand relationships with the company's most valuable advertisers across Financial Services, Automotive, Insurance and Telco verticals. Owning the design and execution of a robust business development strategy, this role will focus on high-value solution sales of the Rokt Ads product, targeting deal sizes between $5 million and $100 million. The successful candidate will manage the entire lifecycle, from identifying and engaging C-level stakeholders to negotiating and closing deals and ultimately managing the delivery and expansion over time. The successful candidate will also manage, develop, and grow a high-performing, multidisciplinary team to achieve revenue goals. 

About the role: 

  • Strategic Account Planning: Develop and implement a business development strategy for Rokt’s key strategic advertisers, including setting revenue targets, driving growth, and forecasting quarterly outcomes.
  • New Product Development: Collaborate with Product teams to build new solutions tailored to meet customer needs and drive measurable outcomes. Leverage frontline knowledge of customer challenges, market trends, and competitive landscapes to influence product direction. Collaborate on designing solutions that align with customer goals and sales strategies. 
  • Account Penetration: Target and deepen relationships with 10-15 of Rokt’s top 100 high-value strategic accounts, which are expected to generate between $5-100 million in annual value and represent the world’s leading brands and organizations within the FinServ, Auto, Insurance and Telco categories.
  • Stakeholder Engagement: Identify and engage the highest level stakeholders within these organizations, including buyers, decision-makers, influencers, and champions. Gain a comprehensive understanding of their decision-making processes and challenges to better position Rokt’s offerings.
  • Team Management and Leadership: Lead and mentor a high-performing team of sales, customer success, solutions & analytics professionals, providing guidance, support, and development opportunities to ensure the achievement of individual and team sales goals. Foster a culture of collaboration, innovation, and continuous improvement within the team.
  • Relationship Management: Establish and maintain robust multi-level corporate relationships, employing strategies such as executive briefings and meetings to gain deep insights into the customer’s business environment, industry trends, market dynamics, and organizational structure.
  • Internal Collaboration: Work closely with the executive team, our GTM leadership team, and Industry Vertical VPs to ensure top-notch execution and results.
  • Revenue Achievement: Consistently meet or exceed quarterly and annual revenue targets.

About Rokt’stars:

As a mission-driven, hyper-growth community of curious explorers, our ambition is to unlock the full potential in ecommerce and beyond. Our bias for action means we are not afraid to quickly venture into uncharted territories, take risks or challenge the status quo; in doing so we either win or learn. We work together as one aligned team never letting egos get in the way of brilliant ideas. We value diversity, transparency and smart humble people who enjoy building a disruptive business together. We pride ourselves on being a force for good as we make the world better. 

About You:

  • Experience and Industry Expertise: Proven track record in closing high-value solution sales within complex performance  media environments, with deal sizes ranging from $5 million to $100 million.  Deep knowledge of digital media and performance marketing technologies, along with substantial experience in the key sectors and experience penetrating new verticals from scratch. 
  • Strategic Sales Skills: Demonstrable success in selling to and fostering credible relationships at the SVP/C-suite level, as well as across various organizational layers and multiple internal stakeholders.
  • Communication Skills: Highly professional client-facing skills, with the ability to present as polished, articulate, and credible in both business and social settings. Must have a thorough understanding of client businesses and needs.
  • Strategic and Entrepreneurial Mindset: Demonstrate a naturally curious and entrepreneurial approach, combining conceptual thinking with attention to detail to identify new revenue opportunities and effectively collaborate with internal teams. Must be able to work independently and drive initiatives from concept to execution.

About The Benefits:

We leverage best-in-class technology and market-leading innovation in AI and ML, with all of that being underlined by building and maintaining a fantastic and inclusive culture where people can be their authentic selves, and offering a great list of perks and benefits to go with it:

  • Accelerate your career. We offer roadmaps to leadership and an annual $5000 training allowance
  • Become a shareholder. Every Rokt’star gets equity in the company
  • Enjoy catered lunch every day and healthy snacks in the office. Plus join the gym on us! 
  • Access generous retirement plans like a 4% dollar-for-dollar 401K matching plan and get fully funded premium health insurance for your entire family!
  • Dog-friendly office
  • Extra leave (bonus annual leave, sabbatical leave etc.) 
  • Work with the greatest talent in town
  • See the world! We have offices in New York, Seattle, Sydney, Tokyo and London

We believe we’re better together. We love spending time together and are in the office most days (teams are in the office 4 days per week). We also get that you need to balance your life and your commitments so you have the flexibility to manage your own hours and can spend up to a week of every quarter working from anywhere.

If this sounds like a role you’d enjoy, apply here and you’ll hear from our recruiting team.

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Average salary estimate

$225000 / YEARLY (est.)
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$225000K
$225000K

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What You Should Know About VP, Advertiser Partnerships, Rokt

At Rokt, we're thrilled to announce an exciting opportunity for a VP, Advertiser Partnerships who will play a key role in our hyper-growth ecommerce landscape. As a $2.4 billion industry leader, Rokt empowers companies to maximize value during critical buying moments by utilizing our state-of-the-art AI-based relevance platform. In this role, you’ll spearhead strategic initiatives to forge and expand key partnerships across sectors including Financial Services, Automotive, Insurance, and Telco. You’ll be taking charge of our business development strategy, targeting significant accounts, and managing high-stakes solution sales with deal sizes ranging from $5 million to $100 million. The journey involves engaging with C-level stakeholders, negotiating deals, and leading a talented team of professionals focused on customer success. You’ll work collaboratively with our product teams to develop innovative solutions tailored to meet our clients' evolving needs, ensuring Rokt’s continued standing as a market leader. With an emphasis on transparency, we foster a culture that prioritizes growth, diversity, and creativity, making Rokt the perfect place to elevate your career. Join us and help shape the future of ecommerce while enjoying top-notch benefits and the chance to work with some of the brightest minds in the industry!

Frequently Asked Questions (FAQs) for VP, Advertiser Partnerships Role at Rokt
What are the primary responsibilities of the VP, Advertiser Partnerships at Rokt?

The VP, Advertiser Partnerships at Rokt is responsible for spearheading strategic initiatives to foster and expand relationships with high-value advertisers across various sectors like Financial Services, Automotive, Insurance, and Telco. This includes developing a robust business development strategy, managing the lifecycle of high-value solution sales, and leading a multidisciplinary team to reach revenue goals.

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What qualifications are required for the VP, Advertiser Partnerships role at Rokt?

Candidates for the VP, Advertiser Partnerships role at Rokt should have substantial experience in closing high-value sales within complex media environments, alongside a deep knowledge of digital media and performance marketing technologies. Strong strategic sales skills and the ability to engage with C-suite stakeholders are also essential for this position.

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How does Rokt support professional growth for the VP, Advertiser Partnerships?

Rokt promotes professional growth through clear career paths and transparent compensation structures. The company offers an annual training allowance of $5000, along with development opportunities that help refine skills and advance career objectives, ensuring that the VP, Advertiser Partnerships can thrive and make impactful contributions.

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What can the VP, Advertiser Partnerships expect in terms of company culture at Rokt?

At Rokt, the culture is built around transparency, diversity, and innovation. The company encourages teamwork and collaboration, ensuring that employees feel valued and are able to express their authentic selves while pushing boundaries in the ecommerce sector. This inclusive culture fosters a supportive environment for the VP, Advertiser Partnerships to succeed.

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What types of accounts will the VP, Advertiser Partnerships engage with at Rokt?

The VP, Advertiser Partnerships will focus on engaging with Rokt’s top 10-15 high-value strategic accounts, which are expected to generate between $5 million and $100 million annually. These accounts include some of the world’s leading brands and organizations across sectors like Financial Services, Automotive, Insurance, and Telco.

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Common Interview Questions for VP, Advertiser Partnerships
Can you describe your experience in high-value solution sales relevant to the VP, Advertiser Partnerships role?

Highlight specific instances where you successfully closed high-value deals within complex media environments. Discuss the strategies you used to identify key stakeholders and negotiate terms, showcasing your deep understanding of the sales lifecycle.

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How would you develop a business development strategy for Rokt's key advertisers?

Share your approach to analyzing market trends and customer needs, and describe how you would set revenue targets and initiate strategic planning sessions. Focus on the importance of collaboration with cross-functional teams.

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What strategies would you consider for engaging with C-level stakeholders?

Discuss your techniques for building rapport and trust with high-level stakeholders. Include how you would tailor your communication to address their specific challenges and organizational goals.

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How do you prioritize and manage relationship-building with multiple accounts?

Explain your method for prioritizing accounts based on potential value and engagement level. Mention the importance of maintaining regular communications and providing personalized support for each key account.

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What leadership style do you bring to team management in the VP role?

Articulate your leadership philosophy, emphasizing how you foster a collaborative and innovative team environment. Refer to specific examples of how you've mentored team members to achieve their individual and collective goals.

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Can you provide an example of a successful negotiation you’ve led?

Share a specific example, detailing the objectives, challenges faced, and how you navigated the negotiation process. Emphasize the outcome and the value it brought to both your organization and the client.

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How would you collaborate with product teams to drive new solution development?

Discuss your experience working with product teams, highlighting how you leverage customer insights to inform product development. Stress the significance of aligning solutions with market demands and customer needs.

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What metrics would you use to measure the success of your partnerships?

Outline key performance indicators relevant to partnership success, such as revenue generation, account growth, and customer satisfaction. Explain how you would track these metrics over time.

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How would you approach market trends analysis in your role?

Discuss your techniques for staying informed about industry trends and competitive landscapes. Mention tools or methods you utilize for market research and how this information could shape your strategies.

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Why do you believe transparency and diversity are vital in the workplace?

Articulate your views on how a transparent and diverse workplace fosters innovation and better decision-making. Provide examples of how these values have positively impacted your previous teams or organizations.

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We are a growing team of 400+ passionate Rokt’stars intent on unleashing a world of possibilities through relevancy in ecommerce. 10 years ago, Rokt set out to solve a difficult challenge: eliminating the paradox of choice in the transaction mome...

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CULTURE VALUES
Inclusive & Diverse
Diversity of Opinions
Mission Driven
Rapid Growth
Passion for Exploration
Dare to be Different
Friends Outside of Work
Customer-Centric
Take Risks
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
December 3, 2024

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