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AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate)

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

Reporting to the Global Vice President of Strategic Customer Engagements (Elevate) the AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate) mission is to drive ServiceNow’s long-term revenue growth and profitability through larger and more strategic transactions across our Europe, Middle-East and Africa, Asia, Pacific, and Japan business. The AVP will lead a small team of in-region deal experts in driving end-to-end deal strategy, developing creative commercial structures, and leading complex negotiations for our most strategic deals.

The AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate) will help define and follow a consistent programmatic approach to engaging with GEO presidents, regional sales organizations and cross-functional deal execution teams to execute large, complex, and strategic deals.  The role will utilize collaborative account planning, out-quarter pipeline development, opportunity review cadences, deal coaching and choreography, and thought leadership, to ensure relevant parties are involved in the right way and at the right time to maximize market opportunity and accelerate the sales cycle to close larger deals successfully.

The AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate) will be expert in the contractual aspects of ServiceNow’s business, and able to articulate value and structure complex, multi-product agreements to enable the right deal to be presented to the customer.

The role also participates in ServiceNow’s overall transformation effort to establish the best Enterprise salesforce in the industry.

Priorities & Responsibilities

  • Agree on resourcing and prioritization with the EMEA, APAC and Japan GEO Chiefs of Staff, Business Operators, and SVPs.
  • Champion all collaborative, integrated GTM activities for our Strategic Accounts, including account planning sessions, strategic pursuits, WIN Forums, review cadences or other GTM activities
  • Drive big deal thinking and best practice sharing both within the immediate team and across the Global team (deal structure, operational opportunities, content on attractive themes like Digital Transformation, Artificial Intelligence, references, etc.)
  • Be a voice on behalf of our sales teams to corporate, aiming to continually improve and ensure successful outcomes for our most strategic customers
  • Oversee team’s set of deal engagement; support the proactive prioritization of opportunities where we intend to build > $5M+ NNACV opportunities, track deal progression, and escalate risks/needs to senior leaders as needed
  • Develop team talent through hands-on coaching, growth conversations, and support
  • Represent ServiceNow in senior customer facing roles as executive sponsor, business strategist and negotiator

Measure of success                                                                                                         

  • Growth % of large & complex closed deals > $5M+ NNACV/$15M+ NNTCV
  • Participation % of regional deal volume ($)
  • Customer Feedback & NPS

Qualifications

  • 15 + years of experience in the software industry
  • 10 + years of consultative direct sales experience into Enterprise accounts, preferably selling SaaS
  • 5 + years of experience in a leadership/sales leadership role
  • 2+ years of selling experience within the Japanese market
  • 2 + years of Large Deal or Corporate Strategy/Business Development experience, supporting complex transactions such as M&A, IP Acquisition, Revenue Share Models, etc.
  • Demonstrated coaching and mentoring experience
  • Excellent presentation and communication skills
  • Excellent knowledge of Sales Methodologies
  • Organizational and analytical skills
  • Experience within a large organization, ability to work in a matrixed environment
  • International work experience
  • Continuous improvement and growth mindset

Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2024 Fortune Media IP Limited. All rights reserved. Used under license. 

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Average salary estimate

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What You Should Know About AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate) , ServiceNow

Join ServiceNow as the AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate) and play a pivotal role in driving our mission to make the world work better for everyone. Based in our vibrant office at 8 Salisbury Square in London, you'll report directly to the Global Vice President of Strategic Customer Engagements. Your primary responsibility will be to spearhead long-term revenue growth and foster more strategic transactions across our expansive regions. Leading a proficient team of regional deal experts, your creative deal strategy and negotiation prowess will be crucial in navigating complex sales landscapes. You'll implement a programmatic approach with GEO presidents and regional sales organizations, ensuring all key players are adequately involved at every stage. As an expert in our contractual landscape, you'll articulate value seamlessly while structuring intricate deals that cater to a wide array of client needs. Your leadership will not only drive membership into large, multi-product agreements but also enhance our overall enterprise sales strategy. It's an exciting time to be a part of ServiceNow, where we're consistently innovating and driving our business forward. If you're eager to step up and make a difference, we can't wait to see the impact you'll bring to ServiceNow and our strategic customer journeys!

Frequently Asked Questions (FAQs) for AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate) Role at ServiceNow
What are the responsibilities of the AVP, EMEA, APAC and Japan Strategic Customer Engagements at ServiceNow?

As the AVP, EMEA, APAC and Japan Strategic Customer Engagements at ServiceNow, your responsibilities will include driving long-term revenue growth through strategic transactions, leading a team of deal experts, and implementing a programmatic approach to deal engagement with key stakeholders. You'll ensure effective collaboration on account planning, manage large complex deals, and define best practices for deal strategies across the organization.

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What qualifications are required for the AVP, EMEA, APAC and Japan role at ServiceNow?

To qualify for the AVP position at ServiceNow, candidates should have at least 15 years of experience in the software industry, 10 years of consultative sales experience with Enterprise accounts, and at least 5 years in a sales leadership role. Experience in the Japanese market and dealing with large corporate transactions is also essential, alongside excellent communication and organizational skills.

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How does the AVP, EMEA, APAC and Japan contribute to ServiceNow's overall business strategy?

The AVP, EMEA, APAC and Japan at ServiceNow plays a critical role in shaping the business strategy by driving engagement with senior sales teams and executing larger deals. This position not only champions integrated go-to-market activities for strategic accounts but also influences corporate decision-making through insights gathered from customer needs and market trends.

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What does success look like for the AVP, EMEA, APAC and Japan position at ServiceNow?

Success for the AVP, EMEA, APAC and Japan role at ServiceNow is measured by the growth percentage of closed deals exceeding $5M in NNACV, active participation in regional deal volume, and positive customer feedback scores. You’ll be instrumental in developing strategies and processes that drive these KPIs across teams.

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What opportunities for career growth does ServiceNow offer for the AVP, EMEA, APAC and Japan?

ServiceNow is committed to the growth and development of its employees. As the AVP, EMEA, APAC and Japan, you will not only have a chance to coach and mentor team talent but also engage in comprehensive learning opportunities and leadership programs to advance your career while contributing to the company's success.

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Common Interview Questions for AVP, EMEA, APAC and Japan Strategic Customer Engagements (Elevate)
Can you explain your experience with large deal negotiations?

In your response, share specific examples of large deals you’ve successfully negotiated, focusing on your approach to strategy development, stakeholder engagement, and overcoming challenges. Highlight quantifiable results to illustrate your impact.

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How do you prioritize opportunities in a complex sales environment?

Discuss your systematic approach to prioritizing deals, utilizing methods like opportunity scoring and stakeholder mapping. Share a real-life scenario where your prioritization led to a successful outcome.

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What strategies do you use for engaging with senior stakeholders?

Describe techniques that you use to build rapport and effectively communicate value. Focus on a time when your engagement with a senior stakeholder led to securing a strategic deal.

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How do you approach coaching your team members?

Discuss your coaching philosophy and provide examples of how your support has led to improved performance. Highlight a situation where you mentored a team member through a challenging deal.

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What are the key elements of a successful enterprise account strategy?

Identify critical components like relationship building, understanding customer needs, and strategic planning. Use examples from your past experiences to describe how these elements contributed to winning large accounts.

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How do you stay updated on market trends impacting your territory?

Talk about the resources, market analyses, and networking practices you employ to stay informed. Mention any strategies you’ve adapted in response to evolving market conditions and how they benefited your role.

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How do you measure the effectiveness of your deal strategies?

Explain the KPIs and metrics you use to assess success and areas for improvement in deal strategies. Provide an example where data analysis led to a significant positive change.

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What is your experience in leading cross-functional teams?

Share your experience in leading diverse teams toward common goals, including specific methods you used to ensure collaboration and communication. Highlight a successful project when leading such a team.

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How do you handle objections during large negotiations?

Outline your approach to overcoming objections, emphasizing empathetic listening and proactive solutions that cater to the client’s concerns. Provide a concrete example where this approach led to a successful conclusion.

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Can you discuss a time when you had to pivot your strategy mid-deal?

Describe the situation, the challenges faced, and how you adjusted your strategy to still meet your goals. Reflect on the lessons you learned and how they shape your current approach.

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We're on a mission to become the defining enterprise software company of the 21st century.

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CULTURE VALUES
Inclusive & Diverse
Mission Driven
Rise from Within
Diversity of Opinions
Work/Life Harmony
Empathetic
Feedback Forward
Take Risks
Collaboration over Competition
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Conferences Stipend
Paid Time-Off
Maternity Leave
Equity
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
January 9, 2025

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