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Social Media & Community Manager

About Siena

Siena is building enterprise empathic AI Agents powered by reasoning-adept LLMs. Siena is the first AI Agent of its kind, designed to integrate with existing systems and interact with customers across multiple channels from a single, unified platform.

If you're excited about the intersection of human-to-machine communication and want to be part of a team driving innovation and making a real impact in automating agentic workflows, join us on our mission to revolutionize customer experience through empathetic AI.

Some of our values

We're not big on corporate-speak, but here's what matters to us:

  • Curiosity and creativity: You always seek new knowledge, ask questions, and explore different perspectives to deepen your understanding.

  • Customer empathy: You are driven by our customers’ success. You see needs they can’t articulate.

  • Resilience: You bounce back from setbacks, adapt to change, and thrive in the face of challenges.

  • Ownership and autonomy: When things break, you fix first, explain later.

  • Relationships: You create bonds with your colleagues - building trust and sharing success.

  • Craft and speed: You balance vision with pragmatism. Your standards pull everyone higher.

  • Open and direct: You share and receive feedback. You are open about what’s working and what not.

The Role

As a Social Media & Community Manager, you’ll execute on scaling our social presence on LinkedIn and X. This role requires someone who lives and breathes social media, understands B2B marketing, and can create compelling, shareable content that resonates with our audience of decision-makers. You will help us amplify our voice, engage our audience, and build a thriving community across platforms.

Why Siena Needs You

As the Social Media & Community Manager, you will be at the forefront of growing Siena’s presence on LinkedIn and X, channels critical to reaching our audience of decision-makers. Your creativity, passion for social media, and ability to engage meaningfully with our network will help us connect with customers, build our community, and drive measurable growth. By producing engaging, high-quality content and leveraging the latest trends, you’ll ensure Siena becomes everyone's go-to most trusted resource in the AI CX space.

Responsibilities

  • Scale: Help grow our presence on LinkedIn and X by executing a clear plan and driving follower growth.

  • Create: Develop original content, including posts, articles, graphics, and short videos, to drive engagement and resonate with our target audience.

  • Manage Calendar: Plan, organize, and maintain a content calendar to ensure consistent posting and alignment with marketing goals.

  • Distribute: Share content effectively across platforms to maximize reach and engagement, including founder-led content. (Expect to write copy, comms, blog pieces yourself, and source content from contributors across the company or customers directly)

  • Art Direct: Work with designers and video producers to create or oversee content in multiple formats that drives engagement and resonates with the audience.

  • Engage: Respond to comments, join discussions, and build relationships with our audience.

  • Build Community: Foster meaningful connections with followers, customers, and advocates through active engagement and creative initiatives.

  • Track: Monitor key metrics like follower growth, engagement rates, and lead generation to measure success and optimize efforts.

Join the Team If

  • You love social media and content creation in the creator era.

  • You are a great writer, communicator, and copywriter with a passion for storytelling.

  • You have 3+ years of experience managing social media or content creation for B2B or tech companies (experience with LinkedIn and X is a must).

  • You know how to leverage AI tools to develop content faster and create interesting new content formats for our audiences.

  • You can collaborate with designers and video producers to create content in multiple formats.

  • You have knowledge of LinkedIn video and engagement best practices.

  • You have a proven track record of growing and managing a social media presence, including measurable results in follower growth and lead generation.

  • You know how to create content that drives virality and engagement.

  • You are a self-starter who can independently manage and prioritize tasks while collaborating with cross-functional teams.

Bonus Points If

  • You have experience with video creation.

Why Join Us

We're a startup. We can't offer you fancy offices or extra perks. But here's what we can offer:

  • Real impact. Your work will directly shape our product and company.

  • A seat at the table. In a small team, every voice matters. Yours will be heard.

  • Freedom to work your way. Home, coffee shop, moon base - if you're productive, we're happy.

  • Top pay. Competitive salary and an opportunity for equity or stock grants.

  • Time off when you need it. Take at least 15 days. More if you need it.

  • Budget to keep learning. Because if you're not growing, we're not growing.

  • The chance to build something from the ground up. This is the time when what you do has the biggest impact.

  • Problems worth solving. We're reshaping how work gets done.

At Siena, we’re not just looking for people who can do a job. We’re looking for people who want to break boundaries, create the future, and reshape industries. If that’s you, we look forward to your application.

Siena provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.

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What You Should Know About Social Media & Community Manager, Siena AI

At Siena, we are on the cutting edge of innovation, creating enterprise empathic AI agents that revolutionize customer experience. We’re looking for a passionate Social Media & Community Manager to help amplify our voice and build a thriving community across platforms like LinkedIn and X. In this role, you’ll be responsible for developing exciting and engaging content that resonates with decision-makers in the AI and tech space. We want someone who lives and breathes social media, understands B2B marketing, and possesses a flair for creating compelling, shareable content. You'll work directly on building our presence and engaging with our audience, ensuring our community feels heard and valued. Your responsibilities will range from managing a content calendar to collaborating with designers and video producers, all while fostering meaningful connections with our followers. If you're a self-starter with a love for storytelling and a knack for utilizing AI tools to create engaging content, we’d love for you to join us! At Siena, every voice matters, and your work will directly shape our company’s growth and impact. Ready to make a difference? Let's chat about how you can be a part of our journey!

Frequently Asked Questions (FAQs) for Social Media & Community Manager Role at Siena AI
What are the responsibilities of a Social Media & Community Manager at Siena?

As a Social Media & Community Manager at Siena, your main responsibilities include scaling our social presence on LinkedIn and X, developing original content, managing a content calendar, distributing posts effectively, engaging with our audience, and building a robust community. You'll also track key metrics to measure success and optimize our social strategies.

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What qualifications do I need to apply for the Social Media & Community Manager position at Siena?

To apply for the Social Media & Community Manager position at Siena, you should have at least 3 years of experience in social media management or content creation, particularly in B2B or tech environments. Proficiency in LinkedIn and X is required, alongside strong communication and storytelling skills. Familiarity with AI tools for content development is a plus.

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How does the Social Media & Community Manager role contribute to Siena's mission?

The Social Media & Community Manager role is pivotal in helping Siena amplify its voice and connect directly with decision-makers. By producing engaging content and fostering interactions, this position directly influences community growth and customer engagement, aligning closely with Siena's goal of revolutionizing customer experience through empathic AI.

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What type of content will the Social Media & Community Manager create for Siena?

The Social Media & Community Manager at Siena will create a variety of content including posts, articles, graphics, and short videos. It's essential that the content is compelling and resonates with our target audience, utilizing the latest trends to engage decision-makers effectively in the AI and tech spaces.

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Can you describe the culture at Siena for the Social Media & Community Manager role?

The culture at Siena emphasizes curiosity, creativity, and resilience. We prioritize customer empathy and teamwork, making this environment ideal for someone who thrives on collaboration and wants to be part of a startup where their contributions are valued and impactful.

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Common Interview Questions for Social Media & Community Manager
What strategies would you use to grow Siena's presence on LinkedIn?

In growing Siena's presence on LinkedIn, I would focus on creating valuable, shareable content tailored to our audience, leveraging analytics to track engagement, and actively participating in discussions to enhance visibility and connect with decision-makers.

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How do you approach content creation for B2B audiences?

When creating content for B2B audiences, I prioritize understanding the specific needs and pain points of the target market, ensuring that our messaging addresses these challenges directly while providing valuable insights and solutions.

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Can you describe a successful campaign you've managed in the past?

Absolutely! I managed a social media campaign that increased our LinkedIn followers by 30% over three months. It involved targeted content pieces, engagement with industry-related groups, and leveraging analytics to refine our approach continuously.

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How would you measure the success of your social media efforts at Siena?

I would measure success by tracking key metrics such as follower growth, engagement rates, lead generation, and content performance analytics. This data would inform ongoing strategy adjustments to ensure we're meeting our growth and engagement goals.

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What role does community engagement play in your social media strategy?

Community engagement is crucial; it fosters trust and loyalty. I believe in actively responding to comments, encouraging discussions, and creating initiatives that invite feedback and collaboration, helping to build a strong, supportive community around the Siena brand.

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How do you stay updated with social media trends?

To stay updated on social media trends, I follow industry publications, engage with thought leaders on LinkedIn and other platforms, and participate in webinars and online communities focused on B2B marketing and social media strategies.

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What tools do you use for social media management?

I typically utilize tools like Hootsuite and Buffer for scheduling and analytics, Canva for creating visuals, and social listening tools to monitor brand sentiment and engagement. This combination helps me optimize content and engagement strategies effectively.

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Can you discuss your experience collaborating with design teams?

I've frequently collaborated with design teams to produce cohesive visual content that aligns with our brand voice. This involves providing clear briefs, giving constructive feedback, and ensuring that visual assets enhance our written content across platforms.

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How do you plan content for social media platforms?

I plan content using a detailed calendar that maps out topics, posting schedules, and types of content. Incorporating seasonal themes, industry events, and product launches ensures we remain relevant and engaging to our audience.

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What do you think makes content go viral?

Content typically goes viral when it resonates deeply with its target audience, is easily shareable, and evokes strong emotional responses. This often involves unique storytelling, eye-catching visuals, and a clear call-to-action that encourages sharing.

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Siena AI is a pioneering autonomous customer service platform for commerce, blending human empathy with advanced LLM-powered automation to transform customer engagement for brands like K18, Kitsch, and Simple Modern.

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CULTURE VALUES
Customer-Centric
Inclusive & Diverse
Transparent & Candid
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EMPLOYMENT TYPE
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DATE POSTED
December 18, 2024

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