Marketing Operations Manager (US or Canada)
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game ads and digital out-of-home ads. We empower thousands of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, it’s a hub of innovation, imagination and creativity.
We are looking for a Marketing Operations Manager to join our Growth Marketing team. This role will report into the Director, Marketing Operations & Analytics and will support the broader marketing and sales teams as an expert in the day-to-day software, data and processes that drive commercial success.
The ideal candidate will have a foundation in marketing or sales and a strong experience working within marketing/sales/revenue operations with experience administering tools like Hubspot, Marketo, or Salesforce. You will work closely with both the sales and marketing teams to develop and optimize systems that enhance efficiency, scalability, and performance. You should be a logical, data-driven thinker who thrives in an environment that requires both analytical skills and creative problem-solving.
StackAdapt is a remote-first company, we are open to candidates located anywhere in North America for this position and encourage those from all backgrounds to apply.
- Marketing Automation & CRM Management: Administer, optimize, and troubleshoot marketing automation tools (e.g., HubSpot, Marketo, Salesforce), becoming a subject matter expert on how data flows through our marketing technology.
- Email Marketing Support: Lead the creation and optimization of email marketing capabilities, ensuring the email marketing team is able to effectively scale, segment, and personalize.
- Data Analysis: Analyze large sets of marketing data to uncover trends, identify opportunities, and provide actionable insights to inform decision-making and drive improvements.
- System Implementation: Evaluate, select, and implement new marketing technologies and tools to enhance team performance, streamline processes, and support business growth.
- Cross-Functional Collaboration: Work closely with sales and marketing teams to build and manage automated workflows, campaigns, and processes that improve lead management and conversion rates.
- Process Optimization: Continuously review and refine marketing processes, ensuring efficiency and scalability as the company grows.
- Reporting: Create and maintain dashboards and regular reports to track key performance indicators (KPIs) and other key metrics related to marketing operations.
- 3+ years of experience in marketing operations, with expertise in marketing automation platforms (HubSpot, Marketo, Salesforce, or similar).
- Demonstrable experience thinking through an ecosystem of marketing tools with personal experience leading the evaluation and implementation of new software.
- Experience managing data syncs across integrated tools (e.g. MAP & CRM)
- Detail oriented to a fault, with the confidence to audit complex processes and find gaps, or potential optimizations.
- Strong communication skills and ability to train sales and marketing teams on process and appropriate use of technology.
- Familiarity with data enrichment and data hygiene best practices; experience with data enrichment & orchestration platforms is a big plus.
- Familiarity with event and webinar marketing and the operational processes needed to support them.
- Highly competitive salary + commission structure
- RRSP/401K matching
- 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
- Access to a comprehensive mental health care platform
- Health benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership for those who want a change from their home office
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave policy
- A friendly, welcoming, and supportive culture
- Our social and team events!
StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.
About StackAdapt
We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:
Ad Age Best Places to Work 2024
G2 Top Software and Top Marketing and Advertising Product for 2024
Campaign’s Best Places to Work 2023 for the UK
2024 Best Workplaces for Women and in Canada by Great Place to Work®
#1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising
#LI-Remote
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StackAdapt is a self-serve advertising platform offering multi-channel solutions like native, display, video, connected TV, and audio ads, combining advanced machine learning with an exceptional user experience.
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