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Senior Programmatic Account Manager

StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, it’s a hub of innovation, imagination and creativity.


Reporting to the Manager of Client Services, you’ll play an integral role in post-sales client relationships as it relates to user adoption of the StackAdapt platform, campaign management, client retention and account expansion opportunities. You’ll work closely with your Account Executives, Client Service support teams, and in cross functional teams to maximize the campaign ROI of our customers. Additionally, this role will allow you to use your RTB/Programmatic media buying experience to optimize campaigns and come up with unique solutions that ensure our clients are satisfied with their campaign performance.


StackAdapt is a Remote First company. 


What you'll be doing:
  • Act as the main point of contact for your portfolio of clients across a wide range of verticals
  • Design unique campaign strategies within the StackAdapt platform
  • Ensure client campaigns are successful by providing regular reporting on their campaign goals, providing strategic solutions and optimizations to meet identified KPIs
  • Set up/traffic advertising campaigns on the StackAdapt DSP, including third party tag implementation and pixel creation/troubleshooting
  • Actively participate in the identification of upselling opportunities and improve services such as the development of tools, procedures and reports aimed to increase efficiency
  • Optimize campaigns and recommend new opportunities by analyzing campaign performance on a regular basis
  • In-person and virtual meetings, presentations, Quarterly Business Reviews and training/education


What you'll bring to the table:
  • Real Time Bidding/programmatic expertise (DSP, Ad Network)
  • Experience running Google Ad Words, Facebook Ads or executed through a DSP as a self-serve user
  • Proven success in managing client relationships and assisting in growing revenue
  • The ability to grasp and communicate technical concepts and platform-based knowledge
  • Familiarity with the latest digital advertising trends and ideas
  • Experience working with complex databases is a plus
  • Knowledge base of APIs and web app integration services
  • Flexibility to travel occasionally to meet with clients within their region


StackAdapters enjoy:
  • Highly competitive salary + commission structure
  • RRSP/401K matching
  • 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
  • Access to a comprehensive mental health care platform
  • Health benefits from day one of employment
  • Work from home reimbursements
  • Optional global WeWork membership for those who want a change from their home office
  • Robust training and onboarding program
  • Coverage and support of personal development initiatives (conferences, courses, etc)
  • Access to StackAdapt programmatic courses and certifications to support continuous learning
  • An awesome parental leave policy
  • A friendly, welcoming, and supportive culture
  • Our social and team events!




StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.


About StackAdapt


We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:



Ad Age Best Places to Work 2024

G2 Top Software and Top Marketing and Advertising Product for 2024

Campaign’s Best Places to Work 2023 for the UK

2024 Best Workplaces for Women and in Canada by Great Place to Work®

#1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising


#LI-Remote

StackAdapt Glassdoor Company Review
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CEO of StackAdapt
StackAdapt CEO photo
Vitaly Pecherskiy
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What You Should Know About Senior Programmatic Account Manager, StackAdapt

As a Senior Programmatic Account Manager at StackAdapt, you'll find yourself at the heart of a dynamic, innovative advertising platform located in New York. At StackAdapt, we provide multichannel solutions, including native, display, video, and more, enabling hundreds of digitally-focused companies to achieve outstanding campaign performance every day. In this role, you will directly support post-sales client relationships, ensuring smooth user adoption of our platform and effectively managing client campaigns. Collaborating with Account Executives and Client Service teams, your expertise in RTB and programmatic media buying will play a vital role in optimizing client campaigns and enhancing their satisfaction. Your responsibilities will include designing tailored campaign strategies, providing insightful reporting on campaign goals, and continuously optimizing to meet KPIs. Additionally, you'll engage in client discussions and share your knowledge during training sessions. With a strong focus on upsell potentials, you'll help refine internal processes aimed at boosting operational efficiency. StackAdapt's remote-first culture accommodates a flexible work environment, allowing you to unleash your creativity and support our clients effectively. If you're a relationship-driven professional with a knack for digital advertising trends and a passion for delivering exceptional results, we encourage you to explore this exciting opportunity to be a part of our friendly and inclusive team at StackAdapt.

Frequently Asked Questions (FAQs) for Senior Programmatic Account Manager Role at StackAdapt
What are the key responsibilities of a Senior Programmatic Account Manager at StackAdapt?

The Senior Programmatic Account Manager at StackAdapt is responsible for managing a portfolio of clients, ensuring successful campaign execution through tailored strategies. Key duties include optimizing campaigns, analyzing performance, providing reports on KPIs, and collaborating with internal teams for client satisfaction and retention.

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What qualifications are needed for a Senior Programmatic Account Manager at StackAdapt?

To thrive as a Senior Programmatic Account Manager at StackAdapt, candidates should possess real-time bidding expertise, experience with major ad platforms like Google Ads and Facebook Ads, and a proven track record in managing client relationships. Familiarity with digital advertising trends and technical concepts is also essential.

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How does StackAdapt support the growth of its Senior Programmatic Account Managers?

StackAdapt believes in employee development by offering comprehensive onboarding, access to programmatic courses and certifications, and support for personal development initiatives like conferences and training programs. This commitment helps Senior Programmatic Account Managers continuously enhance their skills.

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What are the career advancement opportunities for Senior Programmatic Account Managers at StackAdapt?

At StackAdapt, Senior Programmatic Account Managers can progress by exploring roles within account management or moving into leadership positions. The company encourages career growth through mentorship and exposing individuals to diverse responsibilities within the organization.

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What kind of team culture can a Senior Programmatic Account Manager expect at StackAdapt?

Senior Programmatic Account Managers at StackAdapt can expect a friendly, inclusive, and collaborative team environment. The company prioritizes diversity, supports its employees' well-being, and fosters a culture of teamwork, backed by various social and team events.

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Common Interview Questions for Senior Programmatic Account Manager
What experience do you have with programmatic advertising?

When answering, discuss specific campaigns you've managed, highlighting the platforms used, strategies implemented, and outcomes achieved. Emphasize your hands-on experience with Real-Time Bidding (RTB) and any notable success stories.

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How do you ensure successful campaign optimization?

Explain your approach to analyzing data to determine what’s working and what isn’t. Share techniques you use to track performance metrics and how you make adjustments based on that analysis to enhance campaign performance.

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Describe how you handle client communication and relationship management.

Provide examples of how you maintain regular communication with clients, adapt to their needs, and build trust. Discuss any strategies you employ to ensure clients feel valued and informed throughout their campaigns.

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What steps do you take to develop a campaign strategy?

Outline your process for understanding client goals, researching the target audience, and creating tailored strategies that align with those objectives. Mention tools or methodologies you rely on for effective strategy development.

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Can you explain a challenging situation you faced with a client and how you resolved it?

Use this opportunity to showcase your problem-solving skills. Describe the issue, the steps you took to address it, and the outcome. Emphasize your ability to remain calm and find solutions under pressure.

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How do you keep current with digital advertising trends?

Discuss your methods of staying updated, whether through industry blogs, webinars, professional groups, or networking. Highlight any specific tools or resources you use to ensure that your strategies are ahead of the curve.

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What experience do you have with third-party tag implementation?

Share your practical experience with setting up and troubleshooting third-party tags. Discuss the importance of accurate tracking in successful ad campaigns and how you ensure that implementations align with campaign goals.

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How would you approach upselling additional services to a client?

Explain your strategy for identifying opportunities for upselling while maintaining the client's best interests. Discuss how you would present solutions that align with their goals and demonstrate added value.

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What metrics do you consider most important for campaign success?

Outline which metrics you prioritize and why. Discuss how you analyze these metrics to assess campaign effectiveness and how they influence your optimization decisions to enhance results.

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Why do you want to work at StackAdapt?

Share your enthusiasm for StackAdapt's culture and its reputation for innovation in digital advertising. Highlight how the company's values align with your professional goals and why you feel you would thrive in their environment.

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StackAdapt is a self-serve advertising platform offering multi-channel solutions like native, display, video, connected TV, and audio ads, combining advanced machine learning with an exceptional user experience.

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Full-time, remote
DATE POSTED
December 9, 2024

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