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Director of Sales, East Coast

About Starry:

Starry is a rapidly growing internet service provider and we are proud to be an Equal Opportunity workplace. Just like the internet service we provide, we do not discriminate. We welcome people from all over the world to share their knowledge and perspectives. At Starry, you can discover the many careers and opportunities that are made possible when you connect people to the limitless possibilities of the internet.

Our mission focuses on two things. First, we’re making the experience of accessing the internet simple, transparent, and delightful. Second, we’re bringing that experience to underserved communities around the world. We approach our mission with a cutting-edge wireless technology, customer service designed to delight, and a culture of innovation and intellectual curiosity.

About the role:

We are seeking a strategic sales leader who will have a significant impact on our growth. The primary responsibility of the Sales Director is to develop and close B2B partnerships that lead to bottom line revenue growth in their markets. This role involves leading an existing team of enterprise and business development representatives, collaborating with property management, property owners, and condo associations to bring Starry Internet into existing and pre-construction multifamily buildings. The Director of Subscriber Acquisition reports directly to the VP of Revenue Growth.

What you’ll do:

  • Achieve and exceed assigned sales and business objectives
  • Lead team of individual contributors to prospect building owners, property managers, and developers, understand their businesses, and work towards building meaningful long-term partnerships
  • Collaborate cross-functionally with Directors of Marketing & TechOps on overall market strategy and execution, and across the organization to help drive Starry’s customer-first culture
  • Review and communicate weekly, monthly, quarterly and annual sales strategies focused on expanding and identifying areas of opportunity for your assigned team
  • Build, develop, and manage sales team capable of delivering our sales and service initiatives
  • Develop a strong analytical understanding of the key metrics that drive the business, and leverage these KPIs to performance manage a diverse group of Enterprise Account Executives and Field Sales Representatives 
  • Review and communicate the activity levels of the field sales teams to ensure the proper frequency of field coaching with sales representatives is occurring to maximize customer contact 
  • Provide market feedback on customer needs, evolving market trends, competitive insights, etc. to Starry leadership
  • Inspire, motivate, and foster personal and career development of team members

Qualifications:

  • Expertise in a variety of sales concepts, practices, and procedures
  • Relies on extensive experience and judgment to plan and accomplish goals
  • Bachelor’s degree with 10+ years of sales 
  • 5+ years of management experience
  • Excellent communication and interpersonal skills
  • Strong track record of meeting and exceeding sales targets at high performance organizations
  • Excellent listening and writing skills
  • Demonstrated ability to synthesize information to see the big picture while effectively managing detail

Salary range of $150,000 to $175,000. Final salary will be based on a variety of factors, including experience, education, and training.

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Average salary estimate

$162500 / YEARLY (est.)
min
max
$150000K
$175000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director of Sales, East Coast, Starry

Starry is on the lookout for an energetic and strategic Director of Sales for the East Coast! In this role, you’ll play a pivotal part in our mission to connect underserved communities with our innovative internet service. As the Director of Sales at Starry, you will lead a motivated team of enterprise and business development representatives to forge lasting B2B partnerships with property management firms, property owners, and condo associations. Your goal is clear: drive revenue growth by integrating Starry Internet into both existing and pre-construction multifamily buildings. You will have the room to exercise your expertise in sales concepts and practices while collaborating with various leaders across marketing and tech ops to refine our overall market strategy. We’re counting on you to inspire your team towards achieving and surpassing sales objectives, manage their performance with up-to-date analytics, and provide valuable insights to our leadership team about market trends and customer needs. With your strong communication skills and experience leading high-performing teams, you’ll be engaged in crafting a customer-first culture. Your contributions will not only enhance Starry’s reputation but also empower your team to reach their career milestones. If you’re passionate about sales and have a knack for relationship building, this is the perfect opportunity for you to shine with Starry!

Frequently Asked Questions (FAQs) for Director of Sales, East Coast Role at Starry
What are the primary responsibilities of the Director of Sales at Starry?

The primary responsibilities of the Director of Sales at Starry include developing and closing B2B partnerships, leading a team of sales representatives, and ensuring the achievement of sales objectives. You'll need to collaborate with property management, property owners, and developers to integrate Starry Internet into multifamily buildings, making your role crucial for company growth.

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What qualifications are necessary for the Director of Sales position at Starry?

To qualify for the Director of Sales position at Starry, candidates are expected to have a bachelor’s degree, 10+ years of sales experience, and at least 5 years in a management role. Strong communication, interpersonal skills, and a proven track record of meeting sales targets in high-performing organizations are essential to excel in this role.

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How does the Director of Sales contribute to team development at Starry?

The Director of Sales at Starry plays a vital role in team development by inspiring and motivating team members, providing coaching, and fostering career advancement. Emphasizing personal development and performance metrics, you'll guide your team to achieve sales initiatives and build a high-performing culture.

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What is the salary range for the Director of Sales position at Starry?

The salary range for the Director of Sales at Starry is between $150,000 and $175,000. However, your final salary will depend on various factors like your experience, educational background, and training, ensuring that top candidates are fairly compensated.

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What skills are essential for success as a Director of Sales at Starry?

Essential skills for success as a Director of Sales at Starry include expertise in sales concepts, effective communication and listening abilities, strong analytical skills, and the capability to synthesize information while managing details. A proven ability to exceed sales targets at previous organizations will further enhance your candidacy.

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Common Interview Questions for Director of Sales, East Coast
Can you describe your experience leading a sales team?

When answering this question, focus on specific examples of how you successfully managed a sales team. Talk about your leadership style, strategies you employed to motivate your team, and how you measured success.

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How do you develop partnerships with property management companies?

Your answer should detail your approach to relationship building, emphasizing how you identify potential partners, establish trust, and create win-win situations that lead to long-term collaborations.

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What metrics do you track to evaluate sales performance?

Discuss the key performance indicators (KPIs) you find most valuable, such as revenue growth, customer acquisition rates, and sales cycle length. Highlight how you use these metrics to drive team performance.

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How do you handle underperforming team members?

Address how you identify performance gaps and your approach to coaching and developing those individuals. It’s essential to explain your strategies for keeping morale high while improving results.

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What is your strategy for achieving sales targets?

Outline a comprehensive strategy that includes forecast setting, customer relationship management, team motivation, and regular performance monitoring to consistently meet or exceed targets.

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How do you integrate customer feedback into your sales strategy?

Explain the methods you use to gather customer feedback and how you analyze this data to refine your sales strategies. Discuss how customer insights inform your approach to partnership development.

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What role does technology play in your sales process?

Discuss the technological tools you utilize for communication, customer tracking, and data analysis. Highlight how technology enhances your team's productivity and overall sales effectiveness.

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How do you prioritize sales opportunities in a competitive market?

Articulate your method for assessing potential leads based on factors such as market trends, competitive analysis, and return on investment to prioritize your team’s efforts effectively.

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Can you provide an example of a successful sales initiative you led?

Share a specific instance where you championed a sales initiative. Discuss the planning, execution, and results, emphasizing what you learned from the experience.

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How do you ensure a customer-first culture within your sales team?

Describe strategies you implement to instill a customer-first mindset, such as training, role modeling, and frequent communication about the importance of customer satisfaction and advocacy.

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Starry’s mission is to connect as many people as possible to affordable, high-quality home broadband. We believe that connectivity is a social good and therefore should be both affordable and ubiquitous. Our goal is to provide competitive, high-qu...

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Full-time, hybrid
DATE POSTED
April 15, 2025

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