Job details

Growth Marketing Lead

About TeamBridge:

More than 60% of workers in the US (and 70% of workers in the world) are paid hourly, and the businesses that employ them each have their own unique processes and workflows when it comes to managing their workforce. Unfortunately, the workforce management tools that have historically been available to them are some combination of rigid, outdated, or not built for an on-the-go workforce.

TeamBridge is the world’s first flexible workforce management platform–it’s fully composable and built mobile-first, making it easy for companies to mold TeamBridge to the unique shape of their business. TeamBridge is powered by modular, no-code blocks that can be combined to automate any task or process that comes with managing a large workforce, such as hiring and onboarding, or time tracking and scheduling.

With a $28M Series B raised in 2024, TeamBridge is funded by General Catalyst, Mayfield and industry leading angel investors as we build flexible, efficient, and intuitive solutions for complex workforce challenges. Based in San Francisco, TeamBridge is committed to redefining the industries we partner with.

About the Role

TeamBridge is at an inflection point–prior to our recent Series B, we had yet to make a real investment in our marketing. Now, we’re ready to pour fuel on the fire that we’ve created over the past few years. We’re looking for an entrepreneurial, creative, and scrappy growth marketer who is ready to take on a leadership role and help us go from zero to one, defining our paid marketing strategy, and testing and iterating as we go. You’ll own end-to-end performance for our growth marketing efforts.

This role is cross-functional, and like any Series B startup, you’ll get to roll-up your sleeves and work across the organization with the rest of the Marketing team, Sales, RevOps, and more.

What you will do

Set the strategy for growth marketing efforts: Effectively prioritize across all of the available channels and tactics. Think SEO & SEM, Paid Social, Affiliates, Display, etc.
Execute the paid marketing tactics: Own day-to-day execution of paid campaigns (SEM, Social, Display, etc.), managing bids, budgets, audiences, keywords, and more
Own the budget: Set and manage the paid marketing budget, doubling down on winning tactics and pulling back from ones that prove less effective
Test & Iterate: Our desire to get 1% better each day applies to every part of our business, including our paid marketing efforts
Drive Leads: Feeding our sales team with a robust pipeline of leads and opportunities also requires optimizing and experimenting with landing page content, formats, and designs to improve conversion from click to lead
Analyze & Report: report out on performance trends, partner with the Head of Marketing on how to continue to drive improvements in outcomes and spend efficiency

What you will need

5-7 years of experience in marketing, preferably in B2B SaaS
3-5 years of growth, paid, inorganic, or performance marketing experience
Strong grasp of growth marketing fundamentals: You have mastered the basics of the main paid channels and media, and have a track record of high-quality execution
Move fast: Proven track record of success working in a fast-paced environment
Ownership mindset: You are motivated by the idea of owning a number, and are not afraid to step into a leadership role for a critical area. You have a growth mindset and seek feedback on how you can get better every day
Cross-functional collaborator: You are an effective collaborator and communicator
Bias to action: You work proactively to address challenges and identify new opportunities
Analytical problem solver: You are able to analyze the performance of your media spend, uncovering insights and helping others understand the “so what”

Average salary estimate

$125000 / YEARLY (est.)

min

max

$100000K

$150000K

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What You Should Know About Growth Marketing Lead, TeamBridge

Are you a creative powerhouse ready to take on the role of Growth Marketing Lead at TeamBridge in the heart of San Francisco? We're building the future of workforce management with the world's first fully composable and mobile-first platform, and we need your expertise to amplify our marketing efforts. With our recent $28M Series B funding, it's an exciting time for us, and you're invited to dive into this adventure! In this leadership role, you will set the paid marketing strategy, manage diverse campaigns including SEO, SEM, social media, and display advertising, and own the budget with a focus on maximizing impact. Your skills will be crucial as you design experiments to make our marketing efforts 1% better every day, ensuring a steady flow of qualified leads for our sales team. You'll collaborate across departments, making your mark on everything from campaign execution to analyzing performance metrics. Embrace the ownership mindset, and work in an environment where quick decisions lead to immediate impacts. Join us at TeamBridge to shape the way businesses manage their teams, and unleash the creative marketer within you!

Frequently Asked Questions (FAQs) for Growth Marketing Lead Role at TeamBridge

What are the responsibilities of a Growth Marketing Lead at TeamBridge?

As a Growth Marketing Lead at TeamBridge, your primary responsibilities will include developing and executing a comprehensive paid marketing strategy. You'll manage day-to-day campaigns across channels like SEM, Social Media, and Display, optimize landing pages to improve conversion rates, and analyze performance metrics to inform future strategies. You will also be tasked with driving lead generation by working closely with the Sales team and reporting on campaign performance to continuously enhance our marketing outcomes.