Head of Growth (B2B) - Digital Marketplace Transactions

Tengiva is on a mission to democratize accessibility to materials worldwide. Recognized as a leader in global technology transformation, Tengiva has been:

• Named one of Google’s top 12 startups in North America.

• Awarded ‘2022 Investment of the Year’ by Anges Québec.

• A Canadian Plastics Innovation Challenge winner.

• A G20 YEA Canadian Delegate and a C100 Fellow Program member.

We are a team of 20 highly motivated professionals in tech, marketing, sustainability, and textiles, based in Canada, Latin America, and Europe. Sustainability is at our core as a BCorp-certified company. Our workspace is collaborative, gender-equitable, and designed to promote both professional and personal growth.  See what we’ve been up to in the News section : https://www.tengiva.com/who-we-are

Overview
Tengiva’s mission is to democratize accessibility to materials worldwide.  As the Head of Growth (B2B), you will spearhead the scaling of digital marketplace transactions across 10 B2B platforms. This role is directly incentivized by transactions, focusing on growing GMV (Gross Merchandise Value). Your primary objective is to scale white-labelled B2B marketplaces from $0 to $10M in transactions within 24 months by driving buyer engagement and merchant participation.

Key Objectives

• Take 10 B2B marketplaces from $0-10M in transactions (0.02% of existing GMV) over 24 months.

• Activate an existing buyer base of at least 1,000+ users per platform and drive merchant engagement to ensure product availability.

• Engage marketplace platform owners in strategies that improve their transactional performance.

• Collaborate with internal and external teams to deploy and enhance proven strategies while innovating to exceed transaction goals.

Responsibilities

Technology Development and Optimization

• Prioritize and conceptualize technology improvements to maximize transactions, such as:

  • Automated product push to social media (images, descriptions, tags).

  • Enhanced SEO tools with automated custom descriptions.

  • Paid advertising and Google AdWords integration from the admin panel.

  • Recommendation tools for budgeting and advertising.

  • In-platform features that boost conversion and engagement.

• Collaborate with the CEO, Development Team, and UX Designer to implement these initiatives.

Strategy Development and Deployment

• Create and execute a clear, actionable marketing calendar.

• Define and deploy affiliate programs to drive engagement.

• Optimize and automate onboarding materials including training for merchants and marketplace owners.

• Enhance in-person event strategies to maximize digital platform usage.

• Develop in-platform content (e.g., collaborations, announcements, and partner highlights) to drive engagement and transactions.

Administrative Oversight

• Leverage an internal marketing team of three to support in your strategies (Graphic Designer, Copywriter/Content Manager, and Digital Tool Manager).

• Coordinate activities with external marketing partners and the Sales Team, including advertisers and student learning programs.

About You

Profile

• Strategic and hands-on leader with an intrapreneurial spirit.

• Proven experience in scaling B2B digital transactions from $0 to $10M, particularly in marketplaces, platforms, or e-commerce environments.

• Skilled in leveraging in-person events to maximize digital strategies (QR codes).

• A self-starter ready to act as an individual contributor when necessary.

Skills

• Advanced proficiency in Google Analytics, Google Ads, and social media advertising.

• Intermediate skills in Figma and CRM systems (for editing, collaboration, setup, and maintenance).

• Strong understanding of eCommerce operations and ability to guide team members in tool maintenance.

• Professional proficiency in English; French or other languages are an asset.

Position Details

• Remote work or on-site work possible, you are welcome to join us is our beautiful office by the Canal Lachine. 

• Full-time, salaried position with benefits.

• 6-month probation period.

• 3 weeks (6%) paid vacation.

• MacBook Air provided.

What We Offer

• Access to group insurance, RRSPs, and an employee assistance program.

• Equity and salary transparency through a structured salary grid.

• Hourly-based salary contracts to reward all hours worked.

• A collaborative and inclusive team culture that prioritizes professional growth.

How to Apply

Tell us why this position is for you and what motivates you—in 250 words or less.

Next Steps

Selected candidates will be invited for a technical interview.

Compensation

is 100,000 CAD / Year base salary, plus bonus: 5% of the quarterly transactional revenues. (min 20K+ /year if you achieve base objectives) No Cap on bonus, more you perform more you make.

Equality Policy

Tengiva is committed to diversity, equity, and inclusion. We foster a workplace free of discrimination and supportive of diverse mindsets, cultures, and beliefs. We encourage applications from all qualified individuals, regardless of origin, gender, sexual orientation, or age.

Eligibility

You must be eligible to work in Canada and provide proof of eligibility. This is an employment position that is not open to contractors.