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Amazon Brand Manager - job 1 of 2

About Darkroom

We're building the future of advertising and are looking for the minds to help us do it.

Darkroom is a progressive omnichannel growth marketing agency focused on retail, e-commerce, and consumer businesses. We have been recognized as one of the fastest growing private companies in America by Inc. 5000 (2023), a top 1% digital advertiser by Varos (2023), and our founders were named Forbes 30 Under 30 recipients for Marketing and Advertising North America (2024).

Darkroom’s Amazon Brand Manager will be responsible for developing and executing go-to-market strategies for our brand clients as well as implementing our core strategies to drive growth. You will work cross-functionally with our growth and strategy teams.

This is a fully remote role supporting a team in EST time zone.

What you'll do

  • Execute brand strategy including channel selection, product strategy, pricing strategy and go-to-market approach

  • Coordinate with the Director of Marketplaces to maintain quality control of the catalog, ensuring all information is accurate and that product and pricing updates are consistent across Amazon’s marketplace.

  • Measure and report on category/item performance as well as provide suggestions on continuous improvement strategies to improve catalog performance.

  • Build client relationships through consistent and frequent communication,  making sure output is in line with client expectations. Manage and execute client agenda 

  • Maintain accurate catalog of various client products through product catalog uploading via vendor portals

  • Identify and report opportunities for product sales conversion using merchandising, enhanced content and A/B testing

  • Manage forecasting of annual sales, management of inventory planning & replenishment

  • Implement marketing roadmap and program innovation to drive this vision using Promos, Coupons, CPC ads, Display ads

  • Work closely with PPC Manager to set ACOS/TACOS goals in line with client expectations. 

  • Performing market research; Monitor trends and keep a close eye on competitive products in the marketplace; Analyze brand positioning, consumer insights and other various data including, but not limited to sales trend, conversion rates and return trends

Who You Are 

  • You must have a minimum 2-3 years of experience in a brand management role with the Amazon Seller Central and Vendor Central channels and E-commerce marketplaces

  • Experience with digital assets, A+/EBC content, SEO, Copywriting and Parent/Child Variations

  • Experience with Walmart.com is a plus!

  • Strong understanding of eCommerce Metrics and use of data

  • Experience building processes and reporting that allow your efforts to impact brands at scale

  • Entrepreneurial, self starter seeking to grow our clients business and drive positive results

What it's like to work at Darkroom 

We're building the future of advertising and are looking for the minds to help us do it. We only seek out the best—from our clients to our people. Our team is our most sacred asset, and we offer highly competitive salaries and the following perks:

  • Unlimited Vacation Policy and Holidays: Rebooting is one of the most important parts of growth. At Darkroom, you have access to a flexible vacation policy and 10 holidays throughout the year to keep you recharged and sharp.

  • Location, location, (or no) location: Remote-first culture with a strong community base. With Hubs in the Bay Area, New York, Philly, Lisbon, Sao Paulo, and Barcelona! 

  • Endless opportunities for growth: Our agency is founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond your job description. Grow your skills and interests beyond your niche and stay at the forefront of the industry through total immersion in cross-functional collaboration.

  • Parental Leave: flexible parental leave benefits to support new parents during this important transition, ensuring time to bond with their families while maintaining work-life balance.

Equal Opportunity Statement

Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements

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CEO of Darkroom
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Lucas DiPietrantonio
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Average salary estimate

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What You Should Know About Amazon Brand Manager, Darkroom

Join Darkroom as our Amazon Brand Manager and be a pivotal part of building the future of advertising! Based in Islamabad, this fully remote role allows you to collaborate with a diverse team working in the EST time zone. At Darkroom, we pride ourselves on being a progressive omnichannel growth marketing agency recognized as one of the fastest-growing private companies in America. As an Amazon Brand Manager, you will be responsible for developing and executing dynamic go-to-market strategies for our brand clients. You'll get to dive into market research, category performance analysis, and client relationship management—ensuring that all product information is accurate and aligned across Amazon’s marketplace. Your impact will be felt through guiding merchandise, implementing A/B testing, and predicting sales trends while collaborating closely with our PPC Manager to set achieveable targets. You’ll put your expertise in brand management to work, especially if you have experience in Seller Central and Vendor Central channels, to drive growth and innovation for our clients. Come and experience a work environment that values your talent, offers flexible vacation policies, and enables your professional growth while enjoying the perks of a remote-first culture. Be part of a team that believes the best results are created from empowered individuals who are passionate about their work!

Frequently Asked Questions (FAQs) for Amazon Brand Manager Role at Darkroom
What are the main responsibilities of an Amazon Brand Manager at Darkroom?

As an Amazon Brand Manager at Darkroom, your primary responsibilities include developing go-to-market strategies, maintaining catalog quality, coordinating with the Director of Marketplaces, and analyzing category performance. You'll also build client relationships, manage inventory planning, execute marketing innovations, and conduct market research to watch for competitive trends.

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What qualifications do I need to become an Amazon Brand Manager at Darkroom?

To qualify for the Amazon Brand Manager role at Darkroom, you should have a minimum of 2-3 years of experience in a brand management capacity, specifically with Amazon Seller Central and Vendor Central channels. Familiarity with digital assets, SEO, A+/EBC content, and strong analytical skills are essential to succeed in this position.

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How does Darkroom support the growth of its Amazon Brand Managers?

Darkroom places a strong emphasis on career growth and professional development for its Amazon Brand Managers. You’ll have access to a flexible vacation policy, opportunities to collaborate on cross-functional projects, and the chance to work in a remote environment that promotes learning and skills enhancement, empowering you to drive results for our clients.

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What tools or skills are essential for an Amazon Brand Manager at Darkroom?

An Amazon Brand Manager at Darkroom should be proficient in marketplace metrics, brand positioning, and product catalog management. Skills in digital marketing, SEO, A/B testing, as well as experience with merchandising strategies are crucial for effectively enhancing product sales conversion and ensuring successful brand management.

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What does the work culture look like for an Amazon Brand Manager at Darkroom?

Working as an Amazon Brand Manager at Darkroom means being part of a remote-first culture that values flexibility, collaboration, and innovation. Our team thrives on open communication and continuous improvement while enjoying benefits like unlimited vacation and growth opportunities across various aspects of marketing.

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Common Interview Questions for Amazon Brand Manager
Can you explain your experience with Amazon Seller Central and how it applies to brand management?

In my previous roles, I've utilized Amazon Seller Central to manage product listings effectively and optimize catalog performance. I focused on understanding the metrics and analytics it provides to drive strategic decisions in pricing and product positioning.

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How do you approach developing a go-to-market strategy for a new product?

I start with thorough market research to understand consumer insights and competitors, followed by analyzing potential channels and pricing strategies. Collaboration with cross-functional teams ensures all aspects are aligned before launching the product to the market.

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Describe a time when you successfully improved a brand's Amazon sales performance.

In my previous position, I identified underperforming products through data analysis and implemented A/B testing for different promotional strategies. This led to a 25% increase in sales within three months, showcasing the importance of data-driven decision-making.

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What techniques do you use to build strong client relationships?

I prioritize consistent and transparent communication, providing regular updates on performance and strategies while actively seeking feedback to ensure alignment with client expectations. Building trust through accountability has always been key in my interactions.

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How do you stay updated on eCommerce trends and monitor competitor products?

I regularly read industry publications, participate in webinars, and use analytical tools to track competitor product performance. Networking with other professionals in the field also helps me stay informed about emerging trends.

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What role does data play in optimizing a brand's catalog on Amazon?

Data is crucial for identifying performance gaps, understanding consumer behavior, and informing adjustments in product listings. I rely on detailed reports to make data-driven decisions that enhance visibility and sales.

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Can you discuss your experience with digital asset management for an Amazon brand?

I have worked on creating and managing digital content for product listings, including A+/EBC content. Ensuring all digital assets align with brand messaging and optimized for SEO has been a crucial part of my role.

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How do you set and measure ACOS/TACOS goals for your clients?

Setting ACOS/TACOS goals begins with understanding client expectations and historical data. I track performance consistently, adjusting strategies to maintain targets and reporting these metrics back to clients for transparency.

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Explain your involvement in inventory management and planning.

I actively participate in forecasting sales and managing inventory replenishment. By analyzing sales trends, I ensure that stock is adequately maintained to meet demand while avoiding overstock situations that can affect profitability.

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What is your strategy for managing multiple client agendas?

I use project management tools to track deliverables and timelines, ensuring that I allocate my time effectively. Regular check-ins with clients help prioritize their needs while maintaining a clear communication line.

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We're building the future of advertising and are looking for the minds to help us do it. We only seek out the best—from our clients to our people.

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Full-time, remote
DATE POSTED
December 7, 2024

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