NGS Sales Specialist - South East

In the role of NGS Sales Specialist at Twist Bioscience, your primary responsibilities include achieving quarterly and annual revenue targets, delivering accurate forecasts, developing and managing relationships with customers, and providing valuable customer feedback to shape product offerings. Additionally, you will represent the company at key tradeshows and work closely with internal teams like product management and R&D.

To qualify for the NGS Sales Specialist position at Twist Bioscience, candidates typically need 3-5 years of experience in selling life science reagents and solutions, particularly in next-generation sequencing target enrichment products. A Bachelor's degree in Biology or a related field is preferred, along with demonstrated technical knowledge of Next Generation Sequencing applications.

The career path for an NGS Sales Specialist at Twist Bioscience often includes progression into senior sales roles, product management, or strategic partnerships. As you develop your expertise in the ever-evolving Genomics field, there's significant potential to broaden your impact and influence within the company and the industry.

Customer feedback is crucial in the NGS Sales Specialist role at Twist Bioscience, as it directly informs product development and innovation. By gathering and analyzing client insights, you will play a key role in identifying unmet needs, driving advancements in our sequencing products, and ensuring customer satisfaction.

Successful NGS Sales Specialists at Twist Bioscience possess strong consultative selling skills, effective communication, relationship management, and problem-solving abilities. Additionally, a demonstrated capacity to thrive in a dynamic environment and strategic thinking backed by tactical execution are crucial for meeting and exceeding sales targets.

When answering this question, discuss your specific experience with Next Generation Sequencing products, focusing on the types you have sold and any technical knowledge you possess. Share examples of how you've applied this knowledge to drive sales or improve customer relationships.

In response, explain your approach to pipeline management, emphasizing the tools you use (like CRM software), strategies for prioritizing leads, and the importance of timely follow-ups. Share insights into how effective management leads to meeting your sales targets.

When discussing your strategies, highlight any specific techniques for engaging with customers, such as regular check-ins, personalized communication, and proactive problem-solving. Emphasize the value of understanding customer needs to foster loyalty and trust.

Address this question by mentioning specific resources you utilize to monitor competitors, like industry publications, networking events, and market research. Discuss how staying informed helps you craft informed strategies for convincing customers to choose Twist Bioscience.

Here, tell a compelling story about a specific sales experience where you exceeded targets. Focus on the strategies you implemented, the challenges you faced, and the relationships you built that led to your success. Highlight measurable results where possible.

When answering, describe your perspective on collaboration. Discuss how working with internal teams—such as product development, marketing, and executive leadership—can enhance sales efforts and improve outcomes for customers and the business.

Discuss your proficiency with Salesforce or equivalent tools and elaborate on how you utilize these systems to streamline your sales process, manage customer interactions, and achieve accurate sales forecasts.

Share your perspective on handling rejection. Emphasize resilience and adaptability, explaining that you view setbacks as opportunities for learning, continuous improvement, and refining your approach to selling.

Talk about both intrinsic and extrinsic factors that motivate you, such as a passion for biotechnology, financial incentives, or the desire to make a positive impact in the field. Reflecting on your personal drive can leave a powerful impression.

Explain your processes for discovering unmet needs through customer interactions, active listening, and analyzing customer feedback. Discuss how you plan to relay this information back to the product development team at Twist Bioscience for innovation.