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Marketing Manager III

Job Description:The team is looking for a talented product marketing manager who is customer obsessed, analytical, and has a passion for driving results.This position will lead the comprehensive go-to-market strategy for our physical owned and operated marketing channels.She/he will be responsible for assisting to define the strategy for what is considered “high-quality, delightful, and on-brand” for our customers and driving adoption through scalable GTM processes and mechanisms.A successful candidate will have excellent written and verbal communication skills, be analytically minded, as well as having an entrepreneurial spirit and ability to influence others.As part of the global marketing organization, we sit at the intersection of all of Client's brand and retail marketing. Our mission is to help customers discover how Client can meet their needs and identify developing needs of our next generation of customers. All of this requires innovation in our systems and approach.Responsibilities:You will develop, execute, and steward marketing initiatives with clear objectives, priorities, measurement, and deliverables.You use your deep knowledge of our business objectives and understanding of relevant systems to invent, evolve, and simplify the end-to-end GTM process.This requires building relationships with many category, marketing, and operations teams to understand their business needs and challenges, identifying barriers of going to market at scale, and building the strategies, processes, and tools to deliver a high-quality, delightful customer experience every time.Solving big, ambiguous problems gets you up in the morning.Your core partners say you are the one who brings it all together and makes it happen.You’re known for your high judgment, negotiation skills, ability to influence, deep understanding of taking new launch products to market, and ability to lead.You work backwards from your end customers to understand what types of messages and campaigns should be prioritized in these channels, and you simplify the approval and communication workflows to increase speed to market with the highest quality — making all the tough tradeoffs along the way.You use data and listening tools to understand how customers respond to real-world marketing, and partner with your portfolio and product team members to continuously improve with each new campaign.You will oversee the end-to-end campaign process and be responsible for delivering campaigns on-time.You will also get to influence the process as we aim for continuous improvement. Through documentation of process, you will get to leave a lasting mark on the business.Skills:5+ years of experience in product or program management, product marketing or business developmentExperience with end-to-end campaign managementExperience with feature delivery and tradeoffs of a productExperience overseeing 2+ year rolling calendar strategyExperience managing the creation of marketing playbooksExperience owning go-to-market plans and delivering results that create customer and business valueExperience managing budget for multiple programs understanding and being able to communicate variance driversExperience commercializing limited time offering or consumer packaged goods productsExcellent written and verbal communication skills, with the ability to influence and collaborate across multiple partner and senior leadership teams.Strong strategic aptitude; proven ability to build a product marketing strategy, define the experiment roadmap, and gain buy-in from stakeholders at all levelsStrong analytic and quantitative skills to develop, measure, and optimize marketing programsBudget managementWriting marketing SOPs.Education:Bachelor’s degree.About US Tech Solutions:US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com (http://www.ustechsolutionsinc.com) .US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity,national origin, disability, or status as a protected veteran.

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What You Should Know About Marketing Manager III, US Tech Solutions

Are you ready to take your career to the next level? As a Marketing Manager III at US Tech Solutions in Jersey City, NJ, you will be stepping into a role that blends creativity with analytical prowess to drive impactful marketing strategies. This isn't just any position; it’s an opportunity to lead exciting go-to-market initiatives across our physical marketing channels. You’ll be at the forefront of defining what constitutes a 'high-quality, delightful, and on-brand' experience for our customers while ensuring that we adopt scalable processes that generate real results. If you're the type to thrive in solving complex problems and can build strong relationships with various teams, this role is for you. You'll be using your excellent communication skills to simplify workflows, making it easier and faster to launch successful campaigns that resonate with our audience. Whether you’re analyzing data or crafting compelling messages, your entrepreneurial spirit and ability to influence others will play a key role in our success. Plus, you'll have the chance to oversee the entire campaign process, ensuring that each initiative is delivered on time and utilizes insights for continuous improvement. Join us and help shape how customers discover and connect with what US Tech Solutions can offer, while leaving a lasting impact on the business. We can't wait to see what you bring to the table!

Frequently Asked Questions (FAQs) for Marketing Manager III Role at US Tech Solutions
What are the main responsibilities of the Marketing Manager III at US Tech Solutions?

The Marketing Manager III at US Tech Solutions will develop and execute marketing initiatives with clear objectives, build relationships with various teams, and oversee the end-to-end marketing campaign process. This position is crucial for identifying business needs and driving effective go-to-market strategies that create value for both customers and the company.

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What qualifications are required for the Marketing Manager III position at US Tech Solutions?

Candidates for the Marketing Manager III position should have a bachelor's degree and at least 5 years of experience in product or program management, product marketing, or business development. Strong analytical skills and experience in campaign management are essential as well.

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How can I succeed in the Marketing Manager III role at US Tech Solutions?

To excel as a Marketing Manager III at US Tech Solutions, focus on building strong cross-functional relationships, leveraging data to inform decisions, and continuously improving campaign processes. Being customer-obsessed and adaptable will also contribute to your success in this dynamic environment.

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What types of projects will the Marketing Manager III handle at US Tech Solutions?

The Marketing Manager III will manage various projects, including developing go-to-market strategies for products, overseeing marketing campaigns, and managing program budgets. This role offers a wide range of opportunities to innovate and improve marketing efforts.

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What skills are emphasized for the Marketing Manager III role at US Tech Solutions?

Successful candidates for the Marketing Manager III position will demonstrate excellent written and verbal communication skills, a strong strategic aptitude, and robust analytical capabilities. Experience in budget management and the ability to creatively navigate challenges are also crucial.

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Common Interview Questions for Marketing Manager III
Can you describe your experience with go-to-market strategies?

Discuss how you developed a go-to-market strategy for a specific product. Highlight key steps taken, such as market research, stakeholder interactions, and measurement of campaign success. Be sure to quantify results where possible.

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How do you handle defining priorities in a marketing campaign?

Explain your approach to prioritization, emphasizing data-driven decision-making. Share examples of how you've balanced competing priorities and made trade-offs to deliver successful campaigns on time.

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What metrics do you use to measure the success of a marketing campaign?

Detail specific metrics such as conversion rates, customer engagement, and ROI that you’ve used in past campaigns. Describe how you utilize these metrics to make informed decisions and optimize future marketing initiatives.

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How would you approach market research for a new product launch?

Describe your process for conducting market research, including identifying key customer segments, competitive analysis, and leveraging data analytics. Break down how this research informs your marketing strategies.

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What strategies do you employ to enhance collaboration across teams?

Discuss your methods for fostering teamwork, such as regular check-ins, collaborative tools, and aligning goals. Share a specific example where your collaboration led to a successful marketing outcome.

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Can you provide an example of a campaign you managed from concept to execution?

Walk through a campaign highlighting your role in each phase—from brainstorming ideas and planning logistics to executing and analyzing outcomes. Focus on the challenges faced and how you overcame them.

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What role does customer feedback play in your marketing strategies?

Explain how you can integrate customer feedback into your marketing efforts, using it to refine messaging and improve customer experience. Offer examples of adjustments you made based on feedback received.

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How do you approach budget management for marketing programs?

Discuss your strategy for creating and managing budgets, including how you track spending and make adjustments based on program performance. Provide examples of situations where you've effectively managed or adjusted budgets.

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What has been your most successful marketing initiative to date?

Share a specific example, including the goals set, strategies employed, and measurable outcomes achieved. Reflect on the lessons learned and how they influence your future marketing practices.

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How do you maintain awareness of industry trends and competitor movements?

Explain your commitment to staying informed through research, networking, and using analytical tools. Share how these insights help you adapt your strategies and stay competitive in the market.

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At US Tech Solutions we understand that the primary growth driver of any company’s success is ‘its people’. With this philosophy in mind, USTECH offers talent solutions to more than 150 global organizations including 20% of Fortune 500. We are a...

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Full-time, on-site
DATE POSTED
December 16, 2024

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