Assistant Account Executive, Technology

As an Assistant Account Executive, Technology at Zeno, you will be engaging in a variety of tasks essential to successful public relations campaigns. Your responsibilities will include building and maintaining media coverage lists, collaborating with your team to create effective strategies, and executing PR initiatives. Additionally, you will be responsible for preparing client status reports, writing press materials, and supporting new business pitches. Your role is pivotal in ensuring that client needs are met while driving media relations for technology accounts.

To qualify for the Assistant Account Executive, Technology position at Zeno, you must have earned a bachelor's degree and possess previous internship experience in a related field. Ideal candidates will have excellent verbal communication skills, strong organizational abilities, and must be detail-oriented. It's also important to have a solid understanding of both traditional and social media channels to effectively support business communication strategies.

Zeno seeks an Assistant Account Executive, Technology who is resourceful, tenacious, and passionate about public relations. You should have excellent writing skills, experience crafting pitches and press releases, and demonstrate strong project management capabilities. Proficiency with Office Suite tools such as Word and Excel is also required, along with an understanding of social media tools to enhance communication efforts. Strong multitasking abilities will help you thrive in this dynamic environment.

The salary range for an Assistant Account Executive, Technology at Zeno is between $40,000 and $51,000 per year. This range reflects various factors including your educational background, relevant experience, and skill set. Zeno also offers other rewards that may include bonuses, a comprehensive Paid Time Off policy, and additional region-specific benefits, making it an attractive overall compensation package.

As an Assistant Account Executive, Technology at Zeno, you will have the opportunity to work with a diverse range of clients in the consumer technology space. This includes companies involved in smart health, gaming, digital storage, and more. Your role will help shape PR strategies for brands that are at the forefront of tech innovation, allowing you to gain a wealth of experience and industry knowledge.

When answering this question, highlight any relevant internships or roles where you engaged with media outlets to promote technology clients. Discuss specific strategies you've utilized for outreach and how those efforts resulted in successful media coverage. Be prepared to provide examples of pitches or press releases you have drafted.

To tackle this question, share your approach to time management and organization. Discuss the tools or methods you use, like checklists or digital project management software, to keep track of deadlines and deliverables. Highlight your ability to remain flexible and adapt as priorities shift in a fast-paced environment.

For this question, emphasize the importance of clear objectives, targeted messaging, and understanding the audience. Discuss how research plays a role in strategizing your approach and how you measure the effectiveness of a campaign through analytics and media coverage results.

In your response, outline your process for gathering information about the product and the key messages you would want to convey. Talk about the importance of crafting a compelling story, including quotes from relevant stakeholders, and ensuring that all necessary details are clear and engaging to potential media outlets.

Focus on a specific situation where you encountered obstacles within a team. Discuss how you communicated and collaborated with teammates to find solutions, and what the outcome was. This shows your ability to work well with others and to remain positive during challenges.

Explain that social media is an essential tool for building relationships, promoting content, and connecting with target audiences. Discuss how it can enhance traditional PR efforts and create a more dynamic approach to communications, especially in the tech industry where trends change rapidly.

Share your habits for gathering information about technology trends, such as following industry news sites, subscribing to newsletters, and participating in forums or networking events. Highlight your commitment to continuous learning and understanding the changing landscape of the tech industry.

Discuss the importance of relationship-building and how you would approach it through consistent communication. Mention strategies like personalized outreach, following up after events, and showing genuine interest in the media's work to cultivate long-lasting connections.

Express your enthusiasm for the rapid pace of innovation in technology and the chance to tell compelling stories about groundbreaking products. Talk about your interest in how technology improves people's lives and your desire to be at the forefront of those communications.

Detail the various metrics you would consider, such as media impressions, engagement rates, and sentiment analysis. Discuss how you use this data to assess what worked well and identify areas for improvement in future campaigns.