Commercial Account Executive, East, US

As a Commercial Account Executive at Branch, you'll engage in prospecting to generate new and existing business opportunities while collaborating with other departments such as Product and Marketing. Your key responsibilities will include managing the entire sales cycle and effectively presenting our Premium Solutions to various stakeholders across industries, from finance to retail. Additionally, maintaining an accurate forecast of your pipeline and ensuring excellent customer interactions is part of your day-to-day functions.

To qualify for the role of Commercial Account Executive at Branch, candidates should have a minimum of three years of B2B SaaS sales experience with a proven track record of exceeding quotas. Strong communication skills, a passion for mobile technology, and the ability to engage both technical and non-technical audiences are essential. A curious and tenacious attitude towards learning, along with commitment to client success, will help you thrive in this position.

Branch is committed to the professional growth of its employees. As a Commercial Account Executive, you’ll have access to various training and professional development opportunities that empower you to enhance your skills. You’ll engage with an inclusive team environment where learning from peers and participating in workshops will be encouraged, enabling you to stay at the forefront of mobile marketing trends and sales strategies.

At Branch, the well-being of our team is a top priority. As a Commercial Account Executive, you'll benefit from a comprehensive package that includes health and wellness programs, paid time off, and retirement planning options. Branch fosters a supportive workplace culture that encourages employees to bring their unique perspectives to their roles, ensuring everyone feels valued and empowered to succeed.

The compensation for the Commercial Account Executive position at Branch is designed to be competitive and motivating. It includes a base salary along with commission, with targeted earnings estimated between $140,000 and $160,000 for those based in Chicago, Illinois. Note that actual compensation may vary based on location, skills, and experience, and there are options for potential equity in qualifying positions.

When answering this question, focus on detailing the steps you take during the sales process, such as prospecting, qualifying leads, conducting needs analysis, and follow-up strategies. Highlight how you build rapport with clients and adapt your approach based on their unique needs while emphasizing results-driven methodologies.

Discuss your strategies for overcoming objections, which could include active listening, empathizing with the client's concerns, and providing data or testimonials to alleviate their worries. Showcase your ability to re-frame objections into opportunities for further engagement and how you've transformed skeptical clients into satisfied customers.

Reflect on any relevant experience you have in mobile technology, marketing, or SaaS sales. Highlight specific projects or campaigns where you utilized mobile tech to reach consumers or analyze marketing effectiveness. Emphasizing a passion for the industry will resonate with your interviewers.

Select a specific example of a successful deal and break down the steps you took to close it. Discuss the research you did to understand the client’s needs, the relationship-building techniques you used, and how you utilized Branch's solutions to address their pain points. Use metrics to showcase the impact of your efforts.

Discuss your approach to managing your sales pipeline effectively. Explain how you assess the potential value of leads, prioritize follow-ups based on urgency and fit, and utilize tools or CRM systems to track your progress. Highlight any metrics or KPIs that guide your strategy.

Mention the sources of information you use to stay current, such as industry publications, webinars, and networking with professionals in the field. Highlight your commitment to continuous learning and adapting to new market developments and technologies, which is essential in a fast-evolving field like mobile marketing.

Share how you maintain a solid understanding of competitors’ offerings and your strategies to differentiate Branch's solutions. Discuss how you use this knowledge to strengthen your pitch by focusing on how Branch provides unique value that addresses client needs better than competitors.

Discuss your view on collaboration as a vital part of the sales process. Offer examples of how you’ve worked cross-functionally with product, marketing, or engineering teams to craft tailored solutions for clients. Emphasize the importance of communication and shared goals for success.

Highlight your ability to adapt your communication style based on the audience. Explain how you simplify complex technical concepts for non-technical clients while still providing in-depth information for technical decision-makers. Show that you understand the importance of tailoring your presentations to meet client needs.

When responding to this question, connect your career goals and passions to Branch's mission and culture. Talk about specific attributes of Branch that excite you, such as its innovative technology, commitment to customer success, or team-oriented environment. This will reinforce your alignment with the company's vision.