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Account Executive, Sign

About the Job 

The Account Executive is responsible for identifying, pursuing, and closing net new business within a defined territory or market segment. It is solely focused on bringing new sign companies to Cirrus. 

We are looking for candidates that are eager, motivated, curious by nature and who possess a sales hunting mindset. You will leverage these qualities to meet and exceed sales activity targets and overall revenue targets, within your assigned territory. You are also responsible for having up-to-date and full product knowledge and presenting that information and themselves to current and prospective customers with a level of professionalism consistent with the Cirrus brand in-person (via Google Meet or face-to-face), as well as in written and phone communications. 

Account Executives are responsible for updating and documenting their activities in the company's CRM system, Hubspot. You will drive sales opportunities mostly through weekly cold-calling and, when it makes sense, door-to-door visits or other avenues, to showcase our hardware and software capabilities. 

Job Duties 

  • Prospect and identify potential customers through lead generation methods, including cold calling, emailing, and social media outreach 

  • Execute your sales process and tasks through our CRM Hubspot, keeping up to date on your defined activities within the assigned territory or market segment 

  • Deliver compelling sales presentations and product demonstrations that clearly communicate the unique value proposition of Cirrus’ offerings 

  • Build and maintain strong relationships with prospects and customers throughout the sales cycle, from initial contact to negotiation and closing 

  • Collaborate with internal teams, including marketing, product development, and customer service, to ensure seamless onboarding and ongoing support for new clients

  • Meet or exceed sales targets and key performance indicators, such as pipeline growth, opportunity and revenue targets 

  • Continuously update and maintain accurate records of all sales activities in the company's CRM system 

  • Stay current with industry trends, competitive landscape, and market developments to identify new business opportunities and inform sales strategies

  • Align performance to assigned KPI goals individually and for your team

  • Maintain accurate data in HubSpot 

Skills and Qualifications 

  • 3+ years of outside B2B sales experience with a track record of success in a focused market 

  • Ability to learn the sign company business, how they operate and what makes them successful 

  • Excellent communication and listening skills, including phone interaction

  • Independent/self-starter; able to take initiative 

  • Prior sales success/lead qualification experience a plus 

Cirrus Core Values: What we look for in a teammate. 

  • Bring Passion: We take pride in our work and bring our BEST to all interactions with our customers and teammates. We encourage rigorous discourse to improve the customer experience each and every day. 

  • Quality: Quality isn’t a catch-all phrase. It is an action plan that requires hard work and focus to achieve. Step by step, we strive to build quality into everyday processes and products to achieve our collective success. 

  • Winning Takes a Team: Show genuine commitment, be flexible, get involved, be reliable, help and support others, and move our company forward. 

  • Remove Friction: Eliminate roadblocks in the way of smooth operations by promoting and embracing changes geared towards making things easier. Be bold! Don't settle for "That's just the way it is." 

  • Respect: An individual who communicates and conducts themselves in a polite and positive manner, and encourages others around them to do the same; without judgment of peers regardless of rank, position, age, gender, or race. 

  • Innovate Every Day: Have the courage to challenge what is perceived as conventional or typical. Be observant of surroundings and outspoken about ideas and changes that will positively impact people. 

What You Should Know About Account Executive, Sign, Cirrus Systems, Inc.

As an Account Executive at Cirrus, you will embark on an exciting journey of identifying, pursuing, and closing new business opportunities within a targeted market segment focused on the sign industry. In this role, you'll be the frontline ambassador, showcasing our cutting-edge hardware and software solutions to potential sign companies eager to elevate their operations. We're on the lookout for someone who is not just a salesperson, but a motivated and curious go-getter with a genuine passion for growth. Your day-to-day will include cold calling, crafting compelling emails, and potentially even head-to-head meetings, all designed to create lasting relationships and meaningful sales conversations. You'll keep meticulous records of your progress in HubSpot, our trusted CRM system, ensuring that every potential lead is nurtured and followed up on strategically. With three or more years of B2B sales experience under your belt, you’ll possess a strong understanding of the factors that drive success in the sign industry. At Cirrus, we value your passion, commitment to quality, team collaboration, and innovative spirit. If you're ready to bring your sales expertise and help us reshape the sign market, Cirrus is the place for you.

Frequently Asked Questions (FAQs) for Account Executive, Sign Role at Cirrus Systems, Inc.
What are the responsibilities of an Account Executive at Cirrus?

The Account Executive at Cirrus is responsible for prospecting and identifying potential customers through various lead generation methods like cold calling and social media outreach. They deliver effective sales presentations, maintain strong relationships throughout the sales cycle, and document all activities in HubSpot. Their main goal is to meet or exceed sales targets and contribute to revenue growth.

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What qualifications are needed to become an Account Executive at Cirrus?

To be an Account Executive at Cirrus, candidates should have at least 3 years of outside B2B sales experience, demonstrating a track record of success. They should possess excellent communication skills, an independent and proactive attitude, and a willingness to learn about the sign industry and its operational dynamics.

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How does Cirrus support its Account Executives in achieving sales goals?

Cirrus fosters a collaborative environment where Account Executives work closely with internal marketing, product development, and customer service teams. This support ensures seamless onboarding for new clients and ongoing assistance, helping to achieve sales goals effectively.

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What is the significance of HubSpot for an Account Executive at Cirrus?

HubSpot is crucial for Account Executives at Cirrus as it allows them to document and manage all sales activities. Keeping accurate records in HubSpot helps maintain organization, track progress, and ensure timely follow-ups with prospects, making it an essential tool for achieving sales targets.

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What are Cirrus' core values for its Account Executives?

Cirrus values passion, quality, teamwork, respect, innovation, and the ability to remove friction from processes. These core values shape the culture at Cirrus and guide Account Executives in their daily interactions and decision-making.

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Common Interview Questions for Account Executive, Sign
Can you describe your sales experience relevant to the Account Executive position at Cirrus?

When answering, focus on specific B2B sales roles you've held, detailing your accomplishments and how they relate to the responsibilities of an Account Executive at Cirrus, particularly in lead generation and relationship building.

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How do you approach cold calling and lead generation?

Discuss your strategies for effective cold calling, such as your methods for research, scripting your approach, and how you follow up with leads. Share successes you've had in past roles to highlight your methodology.

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What do you know about Cirrus and its products?

Take this opportunity to highlight your research on Cirrus, mentioning specific products or features that stood out to you. Discuss how these innovations help solve customer problems and why you’re excited about them.

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How would you handle a prospect who is skeptical about your product?

Focus on your ability to listen and empathize with the prospect's concerns. Provide examples of how you've effectively used information and testimonials to address skepticism and ultimately close a sale.

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How do you maintain relationships with your prospects and clients?

Explain your methods for building rapport and trust, such as regular follow-ups, providing valuable content, and being available for questions or support. Use specific past experiences to illustrate your techniques.

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What metrics do you track to measure your sales performance?

Discuss key performance indicators relevant to your sales efforts, such as revenue growth, lead conversion rates, or pipeline development. Explain how you used these metrics to improve your sales strategies.

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What challenges have you faced in previous sales positions, and how did you overcome them?

Identify a specific challenge, explaining the situation, actions you took, and outcomes. Highlight your problem-solving skills and resilience in facing adversity.

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Describe your experience with using CRM systems, particularly HubSpot.

Detail your hands-on experience with CRM systems like HubSpot, emphasizing your expertise in tracking leads, managing customer interactions, and reporting on sales activities.

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How do you stay updated on industry trends relevant to the sign industry?

Share your strategies for ongoing education, such as subscribing to trade publications, participating in webinars, or connecting with industry professionals through networks or events.

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Why do you want to work as an Account Executive at Cirrus?

Convey your enthusiasm for the role at Cirrus, focusing on how the company’s values align with your personal goals and how you can contribute to its success within the sign industry.

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TEAM SIZE
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LOCATION
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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
January 8, 2025

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