Job details

Associate Director, Paid Media - Remote US (Future openings)

At Directive Consulting, we're a performance marketing agency that specializes in working with SaaS and tech companies. We've developed a unique marketing methodology called Customer Generation, which prioritizes generating SQLs and customers over traditional metrics like MQLs. Our comprehensive range of services includes Paid Media, SEO, Performance Creative and Design, Video, Revenue Operations, and Strategy, all designed to help our clients hit their SQL targets consistently. We're always looking to expand our teams with individuals who have a growth mindset and are future-focused. Join us today!

Overview:

Associate Directors are the most important people at Directive. They are directly responsible for both client and employee retention and their performance is directly reflected in our P&L.

Role and Responsibilities:

Goal Setting: AsD’s are directly responsible for setting the goals for every client engagement in their pod.
Best Practices: AsD’s are directly responsible for ensuring that every one of their client’s follows best practices across all channels and mediums. In particular:
- LTV:CAC modeling
- Customer Generation
- Share of SERP
- Functional Content
Breakdown Barriers: Every great campaign lives or dies at the moment of approval. It’s your responsibility to understand these moments and support your strategist in earning a yes.
- Ensure roadblocks are a part of every 1x1 conversation with Strategists, and that an action plan is established to take down any roadblocks for the success of the strategy
Accountability: We need leaders, not managers. Nobody wants a manager, everyone wants a leader. Build structure, create a cadence, support proactively, and empower your team with clear and concise communication + expectation setting.

Goals:

NSM Attainment: 100%
CSAT: 4.2+
Bookings: $150k for each half of the year (total across pod for H1)

What We Offer:

🏠 We have a set living wage at Directive

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. #LI-DC

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What You Should Know About Associate Director, Paid Media - Remote US (Future openings), Directive Consulting

At Directive Consulting, we're on the lookout for an Associate Director, Paid Media to join our dynamic remote team. Based in beautiful Irvine, CA, our performance marketing agency is passionate about empowering SaaS and tech companies to achieve their goals through our innovative Customer Generation methodology. This approach emphasizes generating SQLs and real customers instead of getting lost in traditional metrics like MQLs. As an Associate Director, you'll play a vital role in setting ambitious goals for client engagements and ensuring that best practices are being followed across various channels. The responsibility doesn't stop there; effective communication with your team and breaking down barriers will be integral to your success, allowing impactful campaigns to shine. Your leadership will foster a culture of accountability and support, helping to elevate the overall performance of your team while keeping client satisfaction scores above 4.2. We pride ourselves on offering a robust benefits package, including unlimited PTO, comprehensive health coverage, and even an annual trip to Newport Beach! If you thrive in a virtual workspace and are motivated by innovation and results, come help us shape the future of digital marketing at Directive Consulting. We can't wait to see what you bring to the table!

Frequently Asked Questions (FAQs) for Associate Director, Paid Media - Remote US (Future openings) Role at Directive Consulting

What are the main responsibilities of an Associate Director, Paid Media at Directive Consulting?

The Associate Director, Paid Media at Directive Consulting is primarily responsible for setting goals for client engagements, ensuring adherence to best practices across all channels, and utilizing LTV:CAC modeling and Customer Generation strategies. Additionally, they serve as leaders within their teams, breaking down barriers to successful campaign execution, and maintaining both client and employee satisfaction.