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Senior Associate, Community

We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming.

Here, “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers.

The Crown Is Yours

We are looking for a Senior Social Marketing Associate to help us build the most engaged, trusted, and exciting sportsbook community in the game. You’ll be on the front lines of our official Discord server, helping connect, support, and energize our players every day. In this hands-on, execution-focused role, you'll work closely with the Community Lead to bring our brand to life through conversations, content, and events that matter to our players. 

What you’ll do as a Senior Social Marketing Associate

  •  Be an everyday presence in our Discord server, engaging authentically with our players across channels, topics, and live sports moments.

  • Serve as a trusted point of contact, responding quickly and helpfully to player questions and needs.

  • Create and execute community-first campaigns including giveaways, AMAs, live chats, and themed events in partnership with internal and external teams.

  • Monitor sentiment, player behavior, and emerging trends, and share insights regularly to improve products, features, and the overall experience.

  • Champion the community’s voice across the company while upholding our brand tone and standards.

  • Support coverage during sports-heavy periods — evenings, weekends, and big game days (on rotation).

 

What you’ll bring

  • At least 2 years of experience building, moderating, or supporting digital communities; preferably around sports, gaming, or consumer brands.

  • Deep familiarity with Discord, including mod tools, roles, bots, and engagement features.

  • Proven ability to create thumb-stopping content and conversations tailored to specific communities.

  • Excellent written communication skills with a flexible tone: professional, playful, empathetic — whatever the moment calls for.

  • A strong sense of urgency and ownership — you’re fast, proactive, and solutions-focused.

  • An understanding of Sportsbook or Daily Fantasy Sports products and can talk betting lines, big games, or prop picks without missing a beat.

  • Experience moderating high-volume communities or social platforms during live events is a plus.

  • Knowledge of responsible gaming practices and customer safety.

Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

The US base salary range for this full-time position is 66,900.00 USD - 83,600.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Average salary estimate

$75250 / YEARLY (est.)
min
max
$66900K
$83600K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Associate, Community, DraftKings

At a company that’s challenging the conventional limits of sports and entertainment, we are eager to find a dynamic Senior Associate, Community, to join our remote US team. In this exciting position, you'll become an integral part of our mission to create unforgettable experiences for our players. With the rise of online engagement, your presence will be felt daily on our official Discord server, where you’ll be the heartbeat of our community, making real connections with our players. Collaborating closely with the Community Lead, you’ll craft conversations that resonate, launch community-focused campaigns, and respond to player needs with enthusiasm and speed. Your knack for monitoring player sentiment and behavior will enhance the community experience and strengthen our brand’s voice. With your expertise in digital communities and a genuine passion for sports and gaming, you’ll help translate our community’s needs into actionable insights. Join us in this hands-on role and step into a career where challenges equate to growth and rewards. If you have a minimum of 2 years of community building experience, particularly on platforms like Discord, you're already ahead of the game. We’re excited to welcome someone who brings creativity, a positive attitude, and knowledge of responsible gaming to our team. Let’s work together and create moments that matter in the fast-paced world of sports!

Frequently Asked Questions (FAQs) for Senior Associate, Community Role at DraftKings
What are the key responsibilities of a Senior Associate, Community at the company?

As a Senior Associate, Community at our forward-thinking company, your key responsibilities will include being actively present on our Discord server, fostering genuine interactions with players, managing community-specific campaigns, and providing valuable insights from monitoring player sentiment. Your role is crucial in ensuring we create compelling communities around our sportsbook brand.

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What qualifications do I need to apply for the Senior Associate, Community position?

To qualify for the Senior Associate, Community role, you should have a minimum of 2 years of experience in digital community management, preferably focused on sports or gaming. A deep knowledge of Discord and its tools, excellent written communication skills, and familiarity with sportsbook products will be highly beneficial in this position.

Join Rise to see the full answer
How does the company support community engagement in the Senior Associate, Community role?

In the Senior Associate, Community position, our company supports engagement by collaboratively creating captivating content and organizing community-first events. You’ll have the autonomy to initiate exciting campaigns such as giveaways and themed events, ensuring players feel recognized and valued within our community.

Join Rise to see the full answer
What skills are essential for succeeding as a Senior Associate, Community at the company?

Succeeding as a Senior Associate, Community at our company requires strong written communication skills, an urgency to deliver responsive support, and a creative flair for content generation. Furthermore, a good understanding of the sportsbook sector, coupled with a proactive attitude towards player engagement, will elevate your impact in this role.

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What does a typical day look like for a Senior Associate, Community?

A typical day for a Senior Associate, Community involves actively engaging with players on Discord, monitoring conversations and trends, responding to inquiries, and collaborating on community events. Your day will be filled with opportunities to connect authentically and improve the overall player experience, all while embodying our brand’s tone and values.

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Common Interview Questions for Senior Associate, Community
Can you describe your experience in community management specific to sports and gaming?

In answering this question, share specific instances where you built or supported communities in sports or gaming. Highlight your engagement techniques and how you leveraged feedback to enhance player experiences, demonstrating your passion and expert understanding of the industry.

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How would you handle a negative comment from a player on Discord?

To effectively answer this, articulate a proactive approach. Acknowledge the player's concern, respond promptly with empathy, and offer solutions or escalate the issue if necessary. Your ability to turn a negative comment into a constructive dialogue is key to maintaining community trust.

Join Rise to see the full answer
What tools do you use to monitor community sentiment?

Detail your familiarity with tools analytics and monitoring platforms, and how you interpret the data to derive meaningful insights. Mention specific metrics you track to gauge sentiment and engagement, and how these insights inform your community management strategies.

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What type of community-first campaigns have you executed in the past?

When discussing your past campaigns, share specific examples like giveaways, AMAs, or interactive events. Explain how you measured success and the impact these initiatives had on your community's engagement and loyalty.

Join Rise to see the full answer
How would you ensure an inclusive and welcoming environment on the Discord platform?

To ensure inclusivity, outline your strategy for fostering a welcoming environment, emphasizing the importance of clear guidelines, active moderation, and addressing toxicity promptly. Discuss how you’d encourage diverse participation in discussions and events.

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Can you explain your content creation process for community engagement?

Describe your process for developing engaging content tailored to your audience. This may include brainstorming sessions, conducting surveys for ideas, and utilizing analytics to see what resonates best with players, thus demonstrating your understanding of their preferences.

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How do you stay updated with the latest trends and changes in the sports betting landscape?

Share with the interviewer how important staying informed is to you, mentioning specific sources of industry news, forums, or community groups you engage with to keep your knowledge and strategies current.

Join Rise to see the full answer
What would you do during a peak sports event to manage community engagement?

Explain your preparedness for high-traffic times, including strategies like pre-event announcements, creating dedicated threads for discussion, and being readily available for responses during big sports events to keep the community engaged and active.

Join Rise to see the full answer
What role do you think player feedback plays in community development?

Articulate that player feedback is invaluable for community development. Explain how you would gather feedback through surveys or interactive sessions and how you would implement changes based on their insights to enhance community satisfaction.

Join Rise to see the full answer
How do you balance being a community manager and a brand representative?

Discuss the delicate balance between being authentic and upholding the brand's voice in your interactions with players. Emphasize your understanding of community needs while ensuring they align with brand values, and how this balance fosters trust.

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We make life more exciting by responsibly creating the world’s favorite games and betting experiences.

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Full-time, remote
DATE POSTED
April 21, 2025

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